Drinks in the UK are set to become more expensive thanks to a new government system that will tax alcoholic drinks based on their strength.
The new system has been created with the intention of encouraging people to drink less but has received fierce criticism from hospitality groups who fear it will both fuel inflation and damage an already fragile industry.
The policy means that going forward wine in the UK will become more expensive as well as spirit mixers and cocktails, whilst champagne, sparkling wine and some low alcohol beer will become cheaper as a result.
Its introduction, however, comes at a time when the UK is experiencing record inflation in food and drink, with prices having hit a 45-year high of 19.2% in March 2023.
Current inflation on alcohol and tobacco products, meanwhile, was at 9.2 percent in June.
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However, despite criticism, the government has pressed ahead with the tax measure – with the Prime Minister hailing Brexit for making it all possible as he made a photocall at a Richmond brewery on Tuesday.
Rishi Sunak called the overhaul “the most radical simplification of alcohol duties for over 140 years” and was insistent that hard-up businesses and consumers will benefit from the change.
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The Prime Minister decided to break the news with a pint-pulling photo opportunity in a Richmond pub.
However, whilst Mr Sunak didn’t appear to have clocked the irony of the image it was soon pointed out to him by a heckler inside.
As he posed at Wensleydale brewery with a pint of Black Dub stout, an onlooker called out: “Prime minister, oh the irony that you’re raising alcohol duty on the day that you’re pulling a pint.”
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The announcement about price hikes on Tuesday coincided with the end of the freeze on alcohol duty, first announced by Chancellor Jeremy Hunt in March. As a result, alcohol prices are now set to increase with inflation at 10.1%.
The new tax measures mean that a bottle of wine will increase by 44p, but combined with VAT will mean consumers are paying an extra 53p per bottle.
The tax on gin and vodka bottles, meanwhile, will go up by around 90p, whilst duty on 18% cream sherry will go up by more than £1 and bottles of port are set to rise by more than £1.50.
At first glance, it appears there is some good news for beer drinkers who will see the duty cut by 11p a pint.
However, according to the British Beer and Pub Association (BBPA), because brewers will be required to pay 10.1% more tax on bottles and cans from 1 August their prices could rise to reflect this increase – as that new tax will make up around 30% of the cost of a 500ml bottle.
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Image: The Manc Eats
Image: The Manc Eats
The BBPA also said that the tax increase on packaged beer will add an extra £225 million of costs per year across the industry.
For Scotch Whisky, the cost is set to rise even more with Scotch Whisky Association director of strategy Graeme Littlejohn revealing the tax burden on an average bottle will rise to 75%.
He also said the move will leave distillers at a competitive disadvantage, stressing that “pubs and other on-trade businesses are about far more than beer and cider.”
Calling the 10.1% duty increase a ‘hammer blow for distillers and consumers’, he explained: “At a time when inflation has only just started to creep downwards, this tax increase will continue to fuel inflation and make it more difficult for the Scotch Whisky industry to invest in growth and job creation in Scotland and across the UK supply chain.
“Rather than choosing to back an industry which the UK government promised to support through the tax system, the government has chosen to impose the largest duty increase in almost half a century, increasing the cost of every bottle of Scotch Whisky sold in the UK by almost a pound and taking the tax burden on the average priced bottle to 75%.
“In a further blow, distillers will now face a further competitive disadvantage in pubs, restaurants and bars by being unfairly excluded from tax breaks available to beer and cider.
“Pubs and other on-trade businesses are about far more than beer and cider.”
The prime minister said: “I want to support the drinks and hospitality industries that are helping to grow the economy, and the consumers who enjoy the end result.
“Not only will today’s changes mean that that the price of your pint in the pub is protected, but it will also benefit thousands of businesses across the country.
“We have taken advantage of Brexit to simplify the duty system, to reduce the price of a pint, and to back British pubs.”
Featured image – The Manc Eats
News
Wayne Rooney expresses interest in joining Manchester United’s coaching staff
Danny Jones
In another unexpected twist in the Manchester United manager saga, club and England legend Wayne Rooney has expressed interest in returning to Old Trafford and potentially joining their coaching staff.
Man United’s all-time leading goalscorer is one of half a dozen different former players to have been linked with either the top job or a backroom role following Ruben Amorim’s departure.
Speaking on his self-titled BBC podcast, the retired Premier League icon turned coach and now pundit, didn’t hesitate when asked about the prospect, simply replying: “of course I would” – dubbing the decision as “a no-brainer.”
"Of course I would!"
Wayne Rooney wouldn't think twice about joining Michael Carrick's staff at Manchester United if an offer arrived. pic.twitter.com/nGEAugQjHH
Rooney’s last coaching job was that of Plymouth Argyle manager, which ended in December 2024 following a run of poor results, much like his time at Birmingham City earlier that year.
Since then, he’s bounced around between punditry and broadcasting, serving as a guest on the likes of The Overlap with his old teammates and peers, as well as now co-hosting his own aforementioned pod, The Wayne Rooney Show.
However, the 40-year-old has always insisted that he still wants a future in coaching, and while it may not have worked as a full-time first-team boss just yet, perhaps more of an assistant position or more specific post (maybe training the forwards as Benni McCarthy did) could be a better fit for now.
‘Wazza’ admitted that, even despite having been on holiday with Carrick “last week”, no one could have expected this situation to have emerged, and certainly not this quick a turnaround.
Moreover, Rooney insisted that rather than preferring any particular person for the next interim head coach/United manager or to join the wider staff, he simply believes that they need “people who know the club” inside and out.
He isn’t the first to have accused the global sporting franchise of losing its ‘identity’ in the years since Sir Alex Ferguson retired, and many seem to believe that getting in familiar faces who were at the club during its heyday could help resolve that issue.
This was obviously pretty much the thinking when Ole Gunnar Solskjær not only became interim head coach but got the job on a permanent basis after they began looking more like the confident, attacking teams of old and like they were enjoying their football again. Though we all know how it ended.
Solskjær did look to be leading the race to return to Old Trafford for a second spell as manager initially, but it now looks as though Michael Carrick is the odds-on favourite to replace Amorim in the interim, with the suggestion that one might still assist the other.
Carrick certainly received a good amount of praise during his time at Middlesbrough, and while his time there didn’t end perfectly, either – parting ways after missing out on the playoff spots once again – there seems to be a belief that he, whether flanked by others or not, is the right choice for United at this time.
Once again, there is talk of current temporary caretaker Darren Fletcher remaining with the first team in some capacity rather than simply returning straight to the under-18s, but only time will tell who will be involved. Nevertheless, it now looks nailed on that Carrick will be in the dugout for the derby day.
Police appeal for information after ‘attempted kidnapping’ in Wigan
Emily Sergeant
A public appeal for information has been issued after the attempted kidnapping of a female in Wigan last week.
Officers from Greater Manchester Police‘s (GMP) Criminal Investigation Department are appealing for information and witnesses following the shocking incident, which occurred last Friday morning (9 January 2026) between 6:05am-6:20am.
The victim was walking along Central Park Way, in Wigan, when she was grabbed and threatened by a man who attempted to force her to come with him.
The victim managed to get free and to a place of safety, however the suspect fled the area.
The suspect is described by police as being a white male, approximately 6ft 1in tall, and was wearing grey joggers, black trainers, a yellow hi-vis vest, and a black beanie hat at the time of the incident.
#APPEAL | Officers are appealing for information following a reported attempt kidnapping on Friday 9 January between 6:05-6:20am on Central Park Way, #Wigan.
The victim was grabbed and threatened and the suspect attempted to force her with him.
Officers are supporting the victim and investigating the incident, but at this time are now appealing to the public for information.
“Whilst we understand incidents of this nature are concerning, I want to reassure our communities that we take reports of this nature very seriously and the safety of the public is our top priority,” commented Detective Sergeant Andrew Partington, of GMP’s Wigan CID, as he appealed to the public.
“Our officers are taking every measure and following multiple lines of enquiry to investigate the circumstances of this incident.
“We have extra patrols in place around the area and if you have any concerns, our officers are always more than happy to support.”
Can you help? Anyone with any information is urged to come forward.
This includes anyone who may have CCTV / dashcam footage, witnessed the incident itself, or can help police identify the man involved, and you can contact GMP on 0161 856 7094, quoting log 472 of 09/01/26.
Alternatively, you can contact Crimestoppers, anonymously, on 0800 555 111.
Georgina Pellant -
2nd August 2023 
