Primark has put pop-up Hello Kitty cafes inside two of its biggest Greater Manchester stores to celebrate 50 years of the iconic character.
Can you believe Hello Kitty is turning 50 this year? Time really does fly.
To properly mark the five-decade anniversary, Primark has teamed up with Japanese entertainment company – and Hello Kitty creators – Sanrio to unveil a brand-new collection inspired by the pop culture icon that features more than 100 exciting items across the womenswear, kidswear, and homeware sections.
The fashion retailer says the new range “embodies the timeless charm” of Hello Kitty that all generations know and love.
From cosy loungewear, and playful accessories, to graphic tees, collectable bags, adorable nightwear, and so much more, each piece of the extensive range is said to be “infused” with the signature kawaii style of the beloved character, according to Primark.
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Primark has teamed up with Sanrio to launch a new collection celebrating 50 years of Hello Kitty / Credit: Primark
As part of Primark’s commitment to “providing affordable choices for everyone”, prices for the new collection start at just £1 for accessories, and go up to £25 as the maximum.
In a bid to celebrate the collection and launch it into stores, Primark has also announced the opening of the ‘Hello Kitty Café’ in select locations across the UK – with Primark’s stores in Manchester on Market Street, and at Trafford Palazzo, being two of the locations chosen.
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Customers at the pop-up cafes will, apparently, have the opportunity to be “immersed into the vibrant world of Hello Kitty”.
Open now right through until June, the cafes feature Instagram-worthy décor and serve up an array of limited-edition treats inspired by Hello Kitty, such as sweet waffles and savoury ‘bow’ buns, alongside themed beverages like bubble teas and shakes.
And, if you’re lucky, you might even get to meet Hello Kitty herself when she makes a surprise appearance at the stores over the next few weeks, so keep your eyes peeled.
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“Hello Kitty has been a cultural phenomenon since her debut in 1974, captivating hearts around the globe with her cute aesthetic,” commented Sarah Jackson, who is the Director of Licensing at Primark, as the new collection was unveiled this week.
“At Primark, we pride ourselves on our extensive license offering, and we’re thrilled to reveal our new collection and mark another exciting chapter in Hello Kitty’s enduring legacy.
“We want to offer our customers an unforgettable in-store experience and we’re delighted to once again transform our Primarket cafés into a Hello Kitty haven in five locations across the UK.”
Featured Image – Primark
Shopping
Jellycat launches new Manchester store, with exclusive characters
Daisy Jackson
Jellycat has launched a shiny new store, this time in Manchester city centre – and they brought exclusive new characters with them.
The beloved soft toy brand has unveiled its newest location within Selfridges on Exchange Square, filled with all the adorable plushie animals and objects you already know and love, plus some new friends that are exclusive to Manchester.
Making their debut in our city are Salty Steve and Vinny Vinegar, two adorable smiling condiment bottles, plus Clemont Lemon, a sunny yellow soft toy, and Charlie Chip in his flat cap.
As part of the iconic Fish & Chips range, Mancs will also be able to take home Lily Fish, Cosy Chips, and Dot and Peggy Mushy Peas.
The Jellycat Fish & Chips van became a social media sensation after launching in London.
Inside the adorable space are larger-than-life oversized Jellycat favourites including Amuseables Cosy Chips, and Chip Seagull, perfect for a photo opportunity.
Vinny VinegarClemont LemonCharlie ChipLily FishInside the new Jellycat storeEggetha Egg & Lance Soldier
Jane Sharrocks, Store Director at Selfridges Manchester Exchange Square said: “We’re thrilled to welcome the Jellycat General Store to Selfridges Exchange Square.
“We know our customers are huge Jellycat fans so we can’t wait to bring this iconic destination to our store.
“This launch means that our customers can purchase the characters from the exclusive Fish & Chips collection for the first time outside of Selfridges London which is so exciting.
“With so many Jellycat favourites, it’s going to be hard to choose which ones to take home!”
The new Jellycat store is open today – Monday 17 February – at Selfridges Manchester Exchange Square.
Sephora’s arrival in Manchester last year triggered huge queues of shoppers eager to browse the retailer’s collection of exclusive, viral and classic beauty products.
This will be the 10th UK store for the brand, with more to come in Sheffield and Liverpool in 2025.
Inside Sephora, shoppers are able to browse in-person for brands that are often hard to come by in the UK, including exclusive-to-Sephora brands like Makeup by Mario, Haus Labs by Lady Gaga, and Topicals, plus Glossier and Selena Gomez’s Rare beauty.
The store is also famed for its huge selection of ‘minis’, allowing beauty enthusiasts to try out the hottest products on the market for less.
Sephora has announced a second store in the Manchester Arndale. Credit: The Manc GroupSephora has announced a second store in the Manchester Arndale. Credit: The Manc Group
There’ll be a Beauty Hub in store, offering full glam, facials, hair styling, and brows by Benefit Cosmetics.
Sarah Boyd, Managing Director, Sephora UK, said: “Manchester showed us phenomenal support when we opened our first store in the region, which blew away all our expectations.
“We are thrilled bringing a second beauty playground to our customers in this vibrant and culturally rich city, allowing us to reach even more shoppers with a city centre location at Arndale.
“We already know there is strong appetite from beauty enthusiasts in Manchester as we saw over 2000 eager customers queue on our opening day last year, and we look forward to recreating the same energy at Arndale and to continue providing an unparalleled beauty experience like no other.”
Emily Sergeant -
14th March 2024 
