Some of Greater Manchester’s most iconic locations are set to be featured as part of a new “milestone” M&S campaign.
Mancs will soon be able to spot our city taking centre stage in a new TV advert.
This is because M&S has launched its brand-new autumn menswear campaign today, and well-known sites such as the iconic exterior of Salford Lads’ Club, the industrial arches of Castlefield, and plenty of other familiar haunts, form what is a pretty integral part of the marketing of it all.
Titled ‘Anything but Ordinary’, this is M&S’s first standalone menswear campaign since all the way back in 2015 – which is why the retailer is calling it a “significant milestone”.
As M&S puts it, the new campaign has been “captured against the vibrant city of Manchester”.
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Iconic Manchester locations take centre stage in new M&S fashion campaign / Credit: M&S
As well as the Greater Manchester streets featuring front and centre in all the new promotional material, including editorial imagery, influencer partnerships, coordinated website and social media channel takeovers, and more, the new video advert for the campaign is also soundtracked by one of the city’s most famous bands.
New Order’s 1981′ B-side track, ‘Ceremony’, can be heard blasting out as the models in the commercial make their way around Manchester.
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M&S says the new campaign has been launched as it continues on with its “style perception journey”, and the company hopes it will inspire customers with outfitting ideas and different ways to wear key pieces throughout the season.
According to the retailer, the new clothing collection apparently focuses on what are “easy-to-style” and “versatile” wardrobe staples, as well as “elevated” outerwear and “tonal dressing” too, that’s all underpinned by the “quality and innovation” that M&S is known and loved for.
M&S’s Clothing & Home Marketing Director, Anna Braithwaite, said the marketing team’s main goal with the campaign was to create something “visually arresting”, which is why Greater Manchester was chosen as the backdrop.
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Speaking as the campaign launched this week, Anna explained: To reach new, lapsed, and younger audiences, we knew we had to create something that would challenge the existing male perception of M&S and take it to where we know our audience is consuming content and most engaged.
“As a result, we have a campaign that’s bold, disruptive, and embodies the attitude and style of today’s menswear customer.”
Featured Image – M&S
Shopping
Brand new market to ‘bring a new lease of life to Chinatown’ in Manchester
Daisy Jackson
A brand new market is set to launch in Manchester this weekend, promising to inject life into the city centre’s Chinatown district.
The Market’s Dragon Market will be taking over the Faulkner Street car park with a range of street food traders, plus loads of local artists and makers.
The market has been created in partnership with Manchester City Council to ‘bring a new lease of life to Chinatown‘.
The mastermind behind Dragon Market is April Kennedy, founder of Vanoffee (and creator of those viral coffee-filled doughnuts), who says it will remind people that ‘Chinatown isn’t to be forgotten about’.
It’s hoped that the project will rejuvenate the area and increase footfall, with an attractive line-up of food and drink stalls as well as other local businesses.
Already lined up for the launch event this weekend will be Birchwood Pizza, Vanoffee, Sunrise Patisserie (with mountains of pastel de natas), The Vakery vegan bakes, and a street food stall specialising in Thai food.
There’ll also be local brands like Wreaths by Florals by Ayla, Erica Pham Art, Double T’s Rum, MellowApricotStudio, and loads more.
There’ll even be a mobile barbershop on site thanks to JiGGi.
A new market is launching in Chinatown in Manchester this weekA new market is launching in Chinatown in Manchester this week. Credit: Supplied
And the Dragon Market will be fully licensed, with boozy hot chocolates and mulled wines aplenty.
Announcing the news, they wrote: “We’re bringing a new lease of life to Chinatown with the Dragon Market! Get ready for exclusive traders serving up delicious food ranging from wood-fired pizzas to Thai, with plenty more to get your taste buds going.
“The Dragon Market also features local artists, candlemakers, brewers, distillers, barbers and baristas!
“Set up by April Kennedy, founder of Vanoffee and Manchester City Council, this market is here to remind you Chinatown isn’t to be forgotten about.”
Tesco has slashed the price of one-litre bottles of Baileys by more than 50%
Emily Sergeant
Tesco has slashed the price of one-litre bottles of Baileys by more than 50%, and they’re now available to get your hands on for a limited time only.
With December officially here, and the festive season nearing closer by the day, most UK supermarkets are rolling out deals left, right, and centre to help shoppers save a few pennies during ‘the most wonderful time of the year’ as the cost of living crisis continues – and it seems like Tesco is absolutely no different.
That’s because the retailer has decided to knock a whopping £12 off the regular price of one-litre bottles of one of the best-loved Christmas tipples.
Fans of the classic Irish cream liqueur drink will probably want to run not walk to their nearest Tesco to stock up on Baileys ready for the big day to arrive, as big bottles of the festive favourite have been reduced from £22 right down to just £10, and are now available to fill your basket with.
Tesco has slashed the price of one-litre bottles of Baileys by more than 50% / Credit: The Manc Group
But… there’s a bit of a catch (isn’t there always?)
Not only is the over half-price offer only available for a very limited time, and due to expire at the end of next week, but shoppers will only be able to buy the one-litre bottles at the impressive £10 price if they’re Tesco Clubcard customers.
You were probably expecting that’d be the case, right? The supermarket – which is well-known for the savings it offers via is loyalty card scheme all year round – is giving Clubcard users up until Monday 11 December to nip to their nearest branch or head online to the Tesco website and buy as many bottles of Bailey’s as they fancy.
Fans of the classic Irish cream liqueur drink can stock up now / Credit: Tesco PLC
As part of the supermarket’s commitment to “keep prices low” until the end of the year, stuffing, roast potatoes, cranberry sauce, and even tin foil have all seen their prices slashed as the retailer aims to help those struggling to cover costs.