JD pulled off a massive party in a phone shop in the Northern Quarter last night, with a surprise set from one of the world’s hottest DJs right now, Josh Baker.
The North West sportswear giant opened ‘Phones-4-Youse’ to coincide with the release of its new JD Christmas advert, which played on screens to the packed-out crowd.
Josh Baker stars in the Christmas campaign, ‘Where are you going?’, which is a self-directed portrait of youth culture, all films entirely on mobile phones by young people.
JD chose to shoot its new campaign without rigs, sets, or lighting crews, and instead used footage shot by 286 individuals around the world.
These user submissions captured life exactly as the young people involved see it.
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The JD party last night was a moment of music, community and energy, with Josh Baker performing to a delighted and packed-out crowd in a pop-up phone shop.
Josh Baker at the JD event last night
Every corner of the venue told the JD story, with branding and clips of the ad everywhere.
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The ‘Where are you going?’ campaign celebrates a generation that refuses to be put in a box, showing the energy, emotion and individuality that drives them forward.
Whether it’s collecting exam results or chasing platinum records, it’s a snapshot of the life of young people right now.
One voice says: “I want to be famous. If that doesn’t work, I’ll just become a pharmacist.”
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Stills from the JD Christmas campaign ‘Where Are You Going?’
Another admits “You can fail, you can make mistakes…but really, who cares.”
Someone else confides: “I’m scared we’re not going to be friends in 10 years,” while another adds: “I wanna have fun, times are changing – you get me.”
There are some famous faces involved, like Cole Palmer having his picture taken with fans, Nemzzz in the club with his crew, and Jade Thirwell between takes in the studio.
And you can see Paddy the Baddy mentoring the next generation of talent in the gym, and Myles Lewis-Skelly in the tennis court with a friend.
Sky Newman also stars, riding with a friend.
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The entire campaign showcases the simple, joyful moments that exist in all of our camera rolls.
Neil Corrie, Marketing Director at JD, says: “Young people today don’t need to be told who they are, they’re already showing us.
“JD’s ‘Where are you going?’ isn’t about them, it’s made by them. It’s their voice and their direction. This is youth culture, not as a trend to follow, but as a movement to believe in.”
The JD ‘Where are you going?’ Christmas campaign has launched on the JD YouTube and across digital and OOH channels today, with exclusive drops also online HERE and in stores across the UK.
Wigan Warriors finally reveal next season’s kits following update on delayed release
Danny Jones
Wigan Warriors have now officially revealed their new shirts for next season, following a much-anticipated update regarding the 2026 kits, the release of which had been delayed.
The Greater Manchester club lost this year’s Grand Final but still had a strong season, and with another local outfit having been relegated from the division, they are one of just two teams from the region competing for the title in the upcoming campaign.
However, supporters were fretting that they might not be able to get their new threads until after Christmas due to the launch of the latest merchandise being postponed.
Thankfully, this week, the club not only informed fans that things are getting back on schedule but also officially revealed the Wigan Warriors home and away shirt strips for the 30th anniversary edition of the Super League on Tuesday afternoon.
As you can see, the nearby rugby outfit is staying with Kappa as their manufacturer and, as ever, is sticking with the deep red, white and black colour combos across both jerseys.
Branding the home shirt as the ‘Loyal’ fit and the away one as their ‘Rebel’ version, the kits both feature horizontal stripes and other geometrical variations.
Most notably, Warriors now have a positive update on the status of the kits’ full launch, even if they don’t have an exact timeline just yet.
Writing to fans in an official statement, the club said: “Wigan Warriors are happy to report that [we are] expecting delivery of the 2026 home and away kits imminently.”
They go on to explain that they have been “experiencing significant delays” regarding the supply pipeline, which they say “were beyond the control of the Club.”
Nevertheless, the cogs are moving once again; you can see a closer look at some of the details below.
The home shirt…A.K.A. ‘Loyal’ kitAnd the away jersey…Or ‘Rebel’ strip
Warriors Chief Executive, Kris Radlinski, continued: “We want to thank everyone for their patience and continued support. Due to issues outside of our control, delivery timelines have unfortunately been impacted.
“We understand how frustrating this has been for supporters, particularly so close to Christmas, and we genuinely share that frustration. Please be assured that our team has been working tirelessly behind the scenes to ensure delivery as quickly as possible.
“We apologise that we have not been able to provide an earlier update while matters were ongoing. We are pleased to confirm that the delivery has now cleared customs and will be arriving at the Club imminently.”
Although personalisation will not yet be made available due to a focus on processing “as many orders as possible in the shortest time frame”, pre-orders for both shirts are now live, and those interested are being urged to opt for click and collect/visit in store where possible to avoid any further waiting.
Erling Haaland dresses up as Santa and hands out Christmas presents in Greater Manchester
Danny Jones
Manchester City star Erling Haaland has doubled as Father Christmas in his latest YouTube stunt, dressing up as Santa and handing out presents to local kids in the new episode.
We’re starting to think he might be one of the most likeable footballers on the planet right now.
The Norwegian footballer recently surpassed Alan Shearer’s ‘fastest to 100 goals record’ in the Premier League and has been well and truly back to his best as Man City continue to rediscover their form, but the big blonde number nine has been delighting both on and off the pitch of late.
For starters, even before any of the season’s givings began, we got the giggle just from our first glimpse of the thumbnail.
Yes, Haaland definitely has a habit of leaning into the humorous side of his celebrity status, having already dressed up as the Joker for Halloween in one of the first episodes published on his still relatively new YouTube channel.
However, the 25-year-old got up to some more heartwarming activities this time around, swapping the face paint, green wig and stripey suit for a red coat, hat, some little glasses and a big white beard.
With the video itself showing him getting into character and loading his car with a sack full of presents, he then goes on to visit multiple houses to dish out the surprise gifts.
While the title and description state that he drove around the streets of 0161, it’s hard to tell where exactly he went, but we’d guess it was more around Alderley Edge and/or the Cheshire side of the Greater Manchester borders.
One particular interaction between the disguised Blue and a young Red certainly produced a harmless little bit of comedy…
Either way, on the whole, this particular instalment was more wholesome than it was funny, and it’s always nice to see sports personalities and famous people spreading kindness.
Obviously, not everyone can afford to be as generous as a Premier League and world-famous international athlete, but it’s nevertheless a nice touch.
Daisy Jackson -
7th November 2025 
