Selfridges has today unveiled a brand-new, exclusive Jellycat toy – and it’s proving so popular an online queue has had to be put in place.
At the time of writing, a whopping 28,000 people are currently in a virtual queue to purchase the adorable new Jellycat character, with a wait time of more than an hour.
Today, Selfridges debuted a world-exclusive toy for the department store – a plushie version of its iconic yellow bag.
The Jellycat Amuseables toy comes in a soft yellow fabric, with the signature Jellycat smile, plus corded handles and legs.
And it does function as a miniature bag too, perfect for storing other pieces from your collection.
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It’s been launched to celebrate a milestone 25 years of partnership between the two brands.
The Jellycat Amuseables Selfridges Bag. Credit: The Manc GroupThe Jellycat Amuseables Selfridges Bag. Credit: The Manc Group
The Selfridges x Jellycat exclusive retails at £48 – and its price has done absolutely nothing to deter people from shopping.
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As well as being stocked online, the Selfridges bag soft toy is available in store in Exchange Square and at the Trafford Centre in Manchester, as well as in Birmingham and London.
Judd Crane, Selfridges Executive Director, Buying and Brand, said: “We are very proud to be part of Jellycat’s incredible story, as one of the brand’s first stockists, launching at Selfridges in 2000,” reports The Industry.Fashion.
The current queue on the Selfridges website for the Jellycat exclusive
“We have watched the Jellycat brand, and family, evolve as its loyal and inclusive community of fans and collectors continues to grow and grow. Twenty five years later, Jellycat is a firm favourite with our customers, who come to us for characters and experiences which make their day brighter.
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“The Selfridges yellow bag is perhaps the most recognisable part of our brand personality, and we are excited be able to share it with Jellycat!”
You can pick up the Jellycat Amuseables Selfridges Bag in-store and online from today.
To celebrate 25 years of @Jellycat and @Selfridges, there’s a brand new character on the shelf and she’s beautiful 🥹💛 📍 Available now at both Selfridges Exchange Square and Trafford Centre #manchester#selfridges#jellycat#jellycatcollection#manc
Søstrene Grene announces official opening date for new Manchester Arndale store
Emily Sergeant
Søstrene Grene has now confirmed the official opening date for its brand-new store inside Manchester Arndale.
In case you missed it, the beloved Scandinavian lifestyle and home decor retailer announced back in September that Manchester Arndale was the latest location to get the ‘Grene’ light for a new 4,952 sq ft store – with the shopping centre saying it was ‘delighted’ by the addition.
Known for its contemporary – yet surprisingly affordable – home decor, furniture, and stylish lifestyle products, stepping foot inside a Søstrene Grene is store is arguably unlike any other experience on the high street, thanks to its unique layout and winding aisles making it feel like you’re discovering something new around every corner.
The retailer offers a wide assortment of homeware, kitchen items, craft supplies, soft furnishings, toys, gift ideas, seasonal décor, and everything in between.
Søstrene Grene has just announced the official opening date for its new Manchester Arndale store / Credit: Supplied
The new Søstrene Grene store follows a recent flurry of other openings and announcements at Manchester Arndale, including Sephora, Alo Yoga, PureSeoul, Represent, and more, and also comes after the lifestyle brand announced that it would be opening a new store in Stockport.
And now, it’s been confirmed that the Arndale store will officially open its doors later this month on Thursday 26 March.
“Manchester has always had a special atmosphere and opening a second store here is a reflection of the city’s creativity and enthusiasm for design,” commented Mikkel Grene, who is the Group CEO and co-owner of Søstrene Grene, as the opening date was announced.
“Each new store allows us to bring more of our Scandinavian-inspired vision to communities across the UK, offering spaces that are calm, thoughtful and full of inspiration.
“This launch is another exciting step in our UK journey and we’re proud to continue sharing what makes Søstrene Grene unique.”
The official grand opening of Søstrene Grene at Manchester Arndale will take place on Thursday 26 March at the (very specific) time of 9:59am.
Featured Image – Supplied
Shopping
JD and Nike are hiding free pairs of Air Max shoes in InPost lockers at the Trafford Centre
Daisy Jackson
JD are celebrating the return of the Nike Air Max 95 ‘OG Neon’ with a major giveaway, hiding pairs of the limited trainers inside InPost lockers at the Trafford Centre.
There’ll be a chance for Mancs to unlock exclusive prizes, including those iconic shoes, plus Air Max 95 jackets, pants, and t-shirts.
JD started teasing the drop of the Neons last week, with a video of a stock room filled with Air Max boxes and a crew packing.
Then details started dropping too, with Liverpool grime star Kasst 8 revealing himself as the sender.
In the campaign, the unapologetically Northern artist appears stationed on JD x Nike Air Max branded lockers, firing off texts reading ‘I’ll be there soon’, ‘SHIPPED OUT’, and ‘Check your InPost’.
And now JD has revealed its major competition with Nike, giving you the chance to bag a pair of Air Max 95 OG Neons.
Special Air Max branded InPost lockers will be stationed in-store at JD at the Trafford Centre (and at Liverpool One), each one stuffed with Air Max shoes and apparel.
To be in with a chance of unlocking a locker, you just need to submit your details HERE.
Then select winners will be chosen from a random draw and sent a unique code, which you can take to your chosen locker and reveal what you’ve won.
The Air Max 95 OG Neons are an iconic shoe designed by Sergio Lozano, with a human anatomy-inspired design that includes ribcage laces and vibrant neon accents against grey gradients.
JD have been teasing the launch of this campaign, with the Air Max 90 and 95 Neons dropping in-store and online on Thursday 5 March.
If you missed last year’s Air Max OG Neon drop, JD’s throwing you a lifeline.
Enter before 9am on Tuesday 3 March HERE for your chance to unlock – winners will be picked at random and contacted this week to collect at JD Manchester Trafford Centre.
Daisy Jackson -
3rd November 2025 
