UK pub chain and brewery, Greene King, have pledged at least £250,000 to women’s sport following the success of the Lionesses at the 2023 Women’s World Cup and as part of their continued efforts to back grassroots sports.
Greene King has been helping support women’s football specifically for some time now, having committed to airing as many Women’s Super League (WSL) games as they can from 2022 onwards and hosting talks with the likes of England star Alex Greenwood right here in Manchester.
Now, though, as part of their Proud to Pitch In scheme — an initiative that directly impacts grassroots sports including 10p from every pint of Greene King IPA sold going towards local clubs, sports centres, equipment and so on — the chain is doubling down on their support. Quite literally.
After already providing over £126,000 in funds to women’s sports groups across the UK since the scheme launched nearly two years ago, CEO Nick Mackenzie has now pledged to double that amount in an effort to continue the growth of women’s sport and grassroots support across the nation.
According to research carried out as part of Proud to Pitch In, Greene King found that the average age women stop taking part in group sports is around 16, with a lack of female clubs in communities sadly playing a big part in that statistics.
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The study which polled 2,000 UK women revealed that other key reasons for ditching group sports include the poor quality of local facilities, as well as a lack of interest from friends.
However, the inspiring success of the Lionesses at the Euros and, most recently the World Cup, has led to a massive boost when it comes to interest in women’s sports, with over a quarter surveyed (26%) saying they felt the success of the team had inspired them to take part in more sporting activity.
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As Mackenzie himself put it: “The England team over the last year has changed women’s sport for good. We’ve seen a massive increase in support from our customers right across the UK as pubgoers flocked to their local to cheer on the team, and we’ve also seen a major uplift in women’s clubs applying for fundraising grants. It is vital we continue to build on that momentum.
Greene King IPA’s Head of Marketing, Emma Hibbert, also detailed how “Proud to Pitch In provides grassroots clubs with grants of up to £4,000 to help with whatever their club needs to succeed, and the best thing is it’s open to any over-18 clubs, regardless of the sport…
“To date we’ve provided funding for some incredible projects so far, from rowing clubs to cricket teams and football clubs, and so far, we’ve given over £500,000 in grants to over 200 clubs, including men’s sport, women’s sport, and mixed clubs.”
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Quality stuff. If you know a local women’s club or sports facility that could do with some extra support, you can apply for funding Proud to Pitch In funding HERE.
As for the Lionesses, the legacy they are leaving behind is truly huge and while they may not have lifted the World Cup this year, their influence secured another big win for women’s football and female representation across sport in general last week:
Featured Image — Jason Bye/The Manc Group/Lionesses
Sport
Manchester City finally release special Year of the Horse collection for Lunar celebrations
Danny Jones
Manchester City have officially launched their new ‘Year of the Horse’ kit, along with several other items in their latest lifestyle range.
The collection, which has been released as part of the Lunar New Year Celebrations, was leaked online in late 2025 before being officially teased earlier this year, but now Man City have fully unveiled the limited edition clothing items.
It follows the commercial success of their previous Chinese New Year-inspired kits and wider fashion lines over the last few seasons.
For anyone not up to speed on their Zodiac calendar knowledge, 2026 is officially (you guessed it) the year of the horse, hence this choice for the new ‘Capsule Collection’.
“Set in earthy, neutral tones, the limited-edition Year of the Horse Capsule Collection captures both the stillness of vintage Chinese portraiture and the motion of a team in full stride.”
Revolving around a grey and almost beige colour palette, the full drop includes a new pre-match ‘Anthem’ jacket, a dark graphic design tee, a baseball cap, as well as a soft horse plushie.
The focal point, however, is obviously the jersey itself – though it remains to be confirmed whether or not the special seasonal strip will be worn in any games this campaign as other one-off/special limited edition shirts have been in the past.
The price points range from £15 for the soft toy to £90 for the adult shirt, with the aforementioned Puma KING Anthem zip-up jacket already available in six colours.
What do you make of the latest lifestyle collection, Blues?
Somewhat fittingly, the Year of the Horse and other items finally debuted on the same day that their local rivals across the other side of town, Manchester United, released some new threads of their own: the second Adidas x The Stone Roses collection.
As for this years Lunar celebrations, the official plans for here in Manchester city centre have now been revealed. You can find out more down below.
Stockport County confirm signing of new striker Adama Sidibeh
Danny Jones
Stockport County Football Club have officially unveiled the signing of new striker, Adama Sidibeh, from St Johnstone FC.
This comes after weeks of uncertainty over whether or not the deal for the forward was going to be done, despite his medical having already been passed.
Sidibeh was linked with a move from the Scottish Premiership quite early in the January transfer window, and the transfer fee had already reportedly been agreed, but there was apparently to be some contention over personal terms.
However, it seems the impasse has now been overcome and a full agreement reached, with the Hatters finally announcing the completion of his deal on Tuesday, 27 January.
As you can see, the Gambian international is no stranger to England nor the North West, having moved back to the UK to be with his family in 2022, before going on to join local Stockport club Cheadle Heath Nomads in 2022.
Moving on to nearby Cheshire outfit Warrington Rylands FC the following season, he continued to prove himself as a quick and consistent goal threat, ultimately sealing a switch to The Saints in 2024.
Sidibeh’s transfer fee from St Johnstone to SCFC remains undisclosed.
Penning a two-and-a-half-year contract, the latest County recruit is the third signing of the January transfer window so far, following the most recent arrival of Josh Dacres-Cogley from Bolton Wanderers earlier this month.
Having been given the number 26, he is the latest offensive reinforcement at Edgeley Park as they look to enjoy a fairly ‘aggressive’ window, as promised.
Speaking on his new home in a club statement, the 27-year-old said: “I’m so excited to be [sitting] here now as a Stockport County player.
“It’s a town and a club I already know so well from my time at Nomads, which made it an easy decision for me and my family to come here once we heard that County were interested.
“I can’t wait to get going now, to start my career in the Football League and to play in front of 10,000 fans at Edgeley Park. I’ve worked very hard to get to this place in my career since moving to England, and will work even harder now I’m here to help the team as we go for promotion.”
As for his new manager, Dave Challinor made it clear they were keen to capitalise on his contract running out, adding that apart from being a bit of a late bloomer in pro football, “he’s a real hard worker that provides real intensity in his press. and really wants to threaten defenders both in and out of possession.”
“He’s scored all types of goals at every level he’s played at, but this will, without doubt, be a step up for him” – it just remains to be seen how he’ll take to the League One and wider EFL challenge.
Danny Jones -
27th August 2023 
