UK pub chain and brewery, Greene King, have pledged at least £250,000 to women’s sport following the success of the Lionesses at the 2023 Women’s World Cup and as part of their continued efforts to back grassroots sports.
Greene King has been helping support women’s football specifically for some time now, having committed to airing as many Women’s Super League (WSL) games as they can from 2022 onwards and hosting talks with the likes of England star Alex Greenwood right here in Manchester.
Now, though, as part of their Proud to Pitch In scheme — an initiative that directly impacts grassroots sports including 10p from every pint of Greene King IPA sold going towards local clubs, sports centres, equipment and so on — the chain is doubling down on their support. Quite literally.
After already providing over £126,000 in funds to women’s sports groups across the UK since the scheme launched nearly two years ago, CEO Nick Mackenzie has now pledged to double that amount in an effort to continue the growth of women’s sport and grassroots support across the nation.
According to research carried out as part of Proud to Pitch In, Greene King found that the average age women stop taking part in group sports is around 16, with a lack of female clubs in communities sadly playing a big part in that statistics.
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The study which polled 2,000 UK women revealed that other key reasons for ditching group sports include the poor quality of local facilities, as well as a lack of interest from friends.
However, the inspiring success of the Lionesses at the Euros and, most recently the World Cup, has led to a massive boost when it comes to interest in women’s sports, with over a quarter surveyed (26%) saying they felt the success of the team had inspired them to take part in more sporting activity.
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As Mackenzie himself put it: “The England team over the last year has changed women’s sport for good. We’ve seen a massive increase in support from our customers right across the UK as pubgoers flocked to their local to cheer on the team, and we’ve also seen a major uplift in women’s clubs applying for fundraising grants. It is vital we continue to build on that momentum.
Greene King IPA’s Head of Marketing, Emma Hibbert, also detailed how “Proud to Pitch In provides grassroots clubs with grants of up to £4,000 to help with whatever their club needs to succeed, and the best thing is it’s open to any over-18 clubs, regardless of the sport…
“To date we’ve provided funding for some incredible projects so far, from rowing clubs to cricket teams and football clubs, and so far, we’ve given over £500,000 in grants to over 200 clubs, including men’s sport, women’s sport, and mixed clubs.”
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Quality stuff. If you know a local women’s club or sports facility that could do with some extra support, you can apply for funding Proud to Pitch In funding HERE.
As for the Lionesses, the legacy they are leaving behind is truly huge and while they may not have lifted the World Cup this year, their influence secured another big win for women’s football and female representation across sport in general last week:
Featured Image — Jason Bye/The Manc Group/Lionesses
Sport
‘Nothing is eternal’: Is Pep Guardiola hinting at the end of Manchester City’s supremacy?
Danny Jones
Pep Guardiola looks to have suggested that more than a decade of Manchester City’s supremacy and Premier League dominance at the very least might be coming to an end.
Speaking in his post-match press interviews after City were knocked out of the Champions League by serial European Cup winners Real Madrid, Guardiola cut a somewhat more deflated figure than usual following the 3-1 defeat.
A Kylian Mbappe hattrick which was closed out within an hour of play was enough to stretch the aggregate score to 6-3 over the two legs and Madrid doubling their lead across the tie proved yet again why, not unlike City domestically over the last decade, they’re the kings of the continental competition.
In contrast, however, Pep seemed to accept the loss much more easily than perhaps we’ve seen in the past and rather than appearing familiarly frustrated or defiant in the press conference; instead, he seemed rather reflective, responding to one reporter: “Nothing is eternal”.
🗣️ "Nothing is eternal" – Pep Guardiola.
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Insisting that they have to decide whether a significant rebuild is needed to keep competing at the very top level consistently as they have done since the 54-year-old arrived back in 2016, he argued that it is only with that they’ll be able to determine what comes next.
As for the result itself, he made no bones about Carlo Ancelotti’s side having “deserved it”, stating simply that “the best team won” and that fans and players alike have to “accept the reality: they were better.”
Having been a familiar foe for Pep long before he arrived in Manchester, both at Barcelona and Bayern Munich – not to mention City having faced Los Blancos a dozen times before Tuesday night since 2012 – there have been less surprising outcomes for supporters to come to terms with.
“With time, the club and everyone is going to accept what it is but for now we have 30/40 games for the Premier League next season to try and be here [in the Champions League] and to improve. Nothing is eternal”, said the Catalan coaching genius.
On the other hand, he also went on to add that it was merely a reflection on the night itself and not what his team have achieved in recent years.
He went on to remark that “when we were playing outstanding it hurt more” to be knocked out of the UCL when he felt they deserved to stay in it, but still insisted: “We have been unbelievable and we have to try step by step to get better from today.” Tonight just wasn’t the night.
Who knows? Perhaps it was just some more melodrama from a manager with an undeniable flare for pageantry and playing into/in the face of narratives when he doesn’t come out on top – which hasn’t happened all that often until their dip in form this season.
Plus, there’s certainly still plenty for him and the fans to be positive about; not only has the arrival of their ‘Egyptian Prince’ and the media’s Mo Salah successor, Omar Marmoush, got plenty of people excited – especially after that first-half hattrick against Newcastle – but so too have the other January signings.
In fact, for all of his downplaying in this particular presser (which you can hear in full HERE), it felt like there were only upsides after their victory over Newcastle, even going so far as to dub new signing Nico Gonzalez a ‘mini-Rodri‘.
You can watch the highlights from the game down below:
Pep is right, nothing is eternal – but sometimes you just come up against talents like Mbappe and there’s very little anyone can do about it.
Sale Sharks sign highly-rated Harlequins hooker, Nathan Jibulu
Danny Jones
Sale Sharks are investing in youth with their latest bit of transfer business after signing one of the Harlequins’ hottest prospects, Nathan Jibulu.
The highly-rated hooker, who has already nine appearances this season, including more than half a dozen in the Gallagher Premiership, has been exciting plenty of scouts throughout rugby union and is already firmly in national team plans.
Having already been part of the England Under-20 and A squads, not to mention impressing at club level in a relatively short space of time, it’s a big coup for Sale.
From the Quins academy to the right side of Shark-infested waters.
Jibulu joined the Twickenham-based outfit back in 2022 just a year after they won their second English championship (a full decade since their first) after previously attending Seaford College and representing nearby Wimbledon Warriors.
However, now the six-foot and seriously strong forward will be swapping the life near the capital for the North and Greater Manchester, specifically.
Set to join Sale Sharks for the 2025/26 season – scheduled to kick off in September – he’s looking like a really strong addition to their front row and a future squads to come.
Speaking to the club in an official statement, he said: “When I was younger, whenever someone asked me, ‘what team would you want to play for?’ I’d always say Sale…
“I’ve scrummed a lot with Asher [Opoku-Fordjour] and I got to know him pretty well. I always tell him how special and different he is, and I can’t wait to play with him.
“The way the club has developed him and nurtured him to become an established Premiership and England player speaks volumes about the coaching and the support that he’s getting at Sale.
“The entire front row is in the England squad, with the Curry boys too, so that tells you that someone at the club is doing something right. I looked at that and I said, ‘why would you not want to be there?’”
Still just 22 years old and having made just as many appearances for his soon-to-be former club, Sale weren’t the only ones chasing his signature.
Jibulu went on to add: “I love those games where you go toe-to-toe physically, so all of that attracted me straight away, and then speaking to people who are there already, they said all the stuff that I really like so it was a no brainer when the opportunity came about.”
As for his impending coach, Director of Rugby Alex Sanderson said: “Nathan is really driven, he understands what he wants from his life and his career, and he knows how he’s going to get it.
“He’s a young lad but he’s incredibly mature and he’s got the game and the physical attributes to match. I’ve got no doubt he’ll play for England in the future and we’re really excited to bring him to the club.”
Currently sat seventh in the table after another at times promising but somewhat frustrating start to the year, the summer can’t come soon enough for Sale.
Danny Jones -
27th August 2023 
