Style

Chanel addresses why Manchester has been chosen for its prestigious fashion show

We can stop making jokes and start feeling proud now.

Daisy Jackson Daisy Jackson - 5th December 2023

Even though it’s been the talk of the town for months, it feels weird to write that Chanel is bringing one of its prestigious fashion shows to Manchester – and now they’ve explained why our city was chosen.

Chanel will be the first major luxury fashion house to show in Manchester, which is a pretty huge deal.

They’re building a pretty huge structure to host the show in too, with a long covered catwalk taking shape in the Northern Quarter as we speak.

The world’s most famous designer brand will be using Thomas Street to showcase its prestigious Métiers d’art show, which has previously taken place in settings like a pontoon moored in Shanghai’s Huangpu river and a lavish banquet setting in a Parisian palace.

Plenty of us have made jokes about Jennifer Lawrence in Terrace, Timothee Chalamet grabbing lunch at This n That, or Kim Kardashian doing sambuca shots in Cane & Grain – but now that Chanel has explained its reasons for choosing Manchester, we’re feeling pretty proud.

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The brand explained today that ‘creative dialogue is at the heart of every Métiers d’art collection’ and that the show connects ‘artists and friends of the House, cities and cultures’.

It then stated: “CHANEL has chosen to present the 2023/24 Métiers d’art show in Manchester, one of the most effervescent cities of pop culture and an avant-garde one, whose bands, spanning all genres, have changed the history of music.”

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Chanel also confirmed that the poster that’s being used was designed by the legendary Manc Peter Saville.

They even chose a New Order song to soundtrack the first promotional video to be released about the show this Thursday.

Early rehearsals are beginning in town today with music blasting across the Northern Quarter along with lighting tests, and what appears to be a red carpet walkway being built.

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The brand’s Instagram page has now been flooded with excited messages from fans, with one writing: “ITS ACTUALLY HAPPENING! In OUR city!!!!!!!!”

Someone else commented: “Manny on the map.”

Chanel’s full statement read: “Creative dialogue is at the heart of every CHANEL Métiers d’art collection. It lies within the work between Artistic Director of the Fashion collections Virginie Viard, the ateliers at rue Cambon, the Maisons d’art at 𝘭𝘦19M, and connects artists and friends of the House, cities and cultures, season after season.

“CHANEL has chosen to present the 2023/24 Métiers d’art show in Manchester, one of the most effervescent cities of pop culture and an avant-garde one, whose bands, spanning all genres, have changed the history of music.

“The film of the show will be revealed on Friday, December 8th 2023 at 9am Manchester time, 10am Paris time.

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“‘MCR’ designed by artist Peter Saville on the occasion of the show.”

Now all we’re gagging to know about is which famous faces will be gracing the front row.

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Featured image: The Manc Group