Mancunian has now taken the crown as the ‘most desired’ accent in the UK, according to a new analysis.
You may remember that in recent years, the findings from two separate shocking surveys revealed that the Manchester accent is considered to be one of the ‘least respected’ nationwide, especially within the corporate world of work, and that northerners with strong accents are considered ‘less intelligent’ than their southern counterparts.
But now it seems like the tides have shifted slightly.
That’s because a new analysis by The Hearing Care Partnership revealing which regional voices are ‘turning heads’ in 2025 has seen Manchester take the top spot.
Last year in the hearing care company’s study, Essex topped the list as the UK’s most desired accent, but in 2025, Manchester came up to first place with a huge 127% increase in searches, pushing Essex down to the second spot.
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Mancunian has now become the UK’s ‘most desired’ accent / Credit: Simon Emmett
The company claims the long-awaited Oasis reunion could be the ‘driving force’ behind the nation’s new curiosity towards Manchester’s tone.
“It’s interesting to see how the Manchester accent has become popular all of a sudden,” Ashish Shah, who is an audiologist at The Hearing Care Partnership, commented on the findings.
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“Cultural events can really change how people feel about certain accents, and Manchester’s up-and-coming vibrant music scene, lively nightlife, and sports achievements might explain why so many people are interested in it now.
“Last year, Manchester wasn’t even in the top five, so jumping to number one with a 127% increase is really impressive.”
Top 10 ‘most desired’ UK accents
Manchester
Essex
Welsh
Yorkshire
Geordie
Cockney
Scouse
Birmingham
Scottish
Irish
Elsewhere on the list, it appears that regional accents across the UK have seen noticeable shifts.
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The Welsh accent now ranks thirdon the list with a 24% increase in searches – a surge that could be linked to the hit BBC series The Traitors, where contestant Charlotte deliberately spoke in a Welsh accent as she believed it to be one of the most trustworthy.
Yorkshire’s unique sound has also seen an 18% boost this year, which is a major shift from 2024 when it was one of the least desirable, and the Geordie accent has also remained a favourite with a 17% increase in interest.
Cockney and Scouse accents have also continued to hold strong, with steady increases between 12% and 17% each.
Featured Image – Mylo Kaye (via Unsplash)
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Home Bargains has announced a special two-day closure of all UK stores
Emily Sergeant
Home Bargains has, once again, announced it’ll be closing all its UK stores on both Boxing Day and New Year’s Day this year.
And it’s to make sure staff get a ‘well deserved break’.
After what has been yet another busy year for the retail industry, many workers have been left feeling like they could do with a little extra time off, which is why Home Bargains is following on with what has become a now-annual tradition by shutting up shop on two bank holidays.
All of our stores will be closing for Boxing Day & New Years Day.
Announcing the move in a post on social media, the discount retailer confirmed: “All of our stores will be closing for Boxing Day and New Years Day. We would like to thank all our colleagues for how hard you have worked this past year, and want you to relax and enjoy the Christmas break with your loved ones.”
Of course, this isn’t the first time the retailer has kept its doors shut on bank holidays.
Many shoppers will recall it has made the same decision to give hardworking staff a break every year since 2019.
Explaining a little more about the decision taken to close all its stores, Home Bargains said: “As a family-run business, we know the importance of being together at Christmas with those we care about most, now more than ever.
“This is our way of saying thank you to our colleagues for their continued hard work and dedication.”
Featured Image – Geograph
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Two Greggs in Manchester will be serving their breakfast menu in the evening next week
Emily Sergeant
Who says breakfast has to end at 11am?
In news that’s set to be music to the ears of breakfast lovers in Manchester, Greggs is giving them exactly what they want.
We all know that brunch is a ‘thing’ by now, so now it’s time for brinner to make a name for itself instead, as Greggs has teamed up with Heinz to bring its much-loved breakfast menu back for tea time, kicking off from 4pm onwards.
The move comes as a new survey has found that the majority of Mancs (69%) admit to enjoying eating breakfast food in the evening, saying it’s ‘convenient and comforting’ – even ranking breakfast as a ‘more important’ meal than tea, as well (38% vs 36%).
Two Greggs in Manchester will be serving their breakfast menu in the evening next week / Credit: Greggs (Supplied)
Greggs says it has ‘lost count’ of the amount of customers that have tried to order breakfast items after the usual cut-off time, especially in Greater Manchester.
But luckily for those breakfast-loving Mancs, they can finally get their favourite breakfast and sauce pairing long after the morning rush is over next… but only at two Greggs branches, and only for a very limited time.
On Wednesday 14 and Thursday 15 October, the Heinz x Greggs Brinner collab will be available at Greggs St Mary’s Gate and Greggs Oxford Road, from 4-7pm only.
“We’ve lost count of the number of customers who have tried their luck ordering breakfast after 11am, so when Heinz came to us with the idea of making Brinner a reality, it felt like the perfect excuse to give the people what they want,” explained Zoe Harris, who is the Customer Director at Greggs.
“And let’s be honest, a Greggs Bacon Roll just wouldn’t be the same without a squeeze of Heinz Tomato Ketchup.”
Emily Sergeant -
4th March 2025 
