It’s officially that time of year once again… the John Lewis Christmas advert has been released to the world this morning.
November is here, the festive season is right around the corner, the 2023 Manchester Christmas Markets officially start tomorrow, and now, after teasing it on social media for the past few days and leaving the nation waiting with baited breath, the department store retailer has finally unveiled its 2023 Christmas advert.
And this year, the company has taken things in quite a different direction to usual.
After John Lewis toned things down and took it back to basics with its annual festive commercial in 2022, choosing to “shine a light on the overlooked issue” of children in the UK foster care system amid the rising cost of living crisis, the meaning behind this year’s ad isn’t quite so poignant… or at least, we think?
With a Venus flytrap being the star of the show, and an Italian opera song by one of the genre’s most-famous names providing the soundtrack, the retailer definitely seems to have switched things up for 2023.
Titled Snapper: The Perfect Tree, and with the promotional strapline ‘Let Your Traditions Grow’, John Lewis’ refreshed approach to its festive marketing this year is one that focuses on fostering and nurturing family seasonal traditions… but not it the most obvious way.
The advert follows a young boy who begs his Grandma to let him buy a seed in a box from their local market, before showing him lovingly-nurturing the seed into a plant with the belief he’s growing a spectacular Christmas tree.
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But to his surprise, it’s not a Christmas tree at all, and actually turns out to be a Venus flytrap with a playful personality – which the boy names ‘Snapper’.
Despite not being traditional, Snapper wants to join in all the fun of Christmas anyway, but he sadly grows too big for the living room and is then cast out into the cold garden outside.
The 2023 John Lewis Christmas ad is out and it features a Venus flytrap and Italian opera / Credit: John Lewis
As the two-minute ad continues, we see Snapper eventually welcomed back into the home, after he dishes out presents with such joy and enthusiasm that the family finds new joy in gathering around their unconventional Christmas tree.
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So as you can see, it’s not what many were expecting.
The soundtrack of John Lewis’ Christmas ads are always another talking point, and are usually covers of well-known or under-appreciated songs and often performed by upcoming artists, but this year, the music is provided by the legendary tenor, Andrea Bocelli performing a song called ‘Festa’.
The Italian opera song was written and produced by Le Feste Antonacci specifically for the John Lewis advert.
The retailer has adopted the strapline ‘Let Your Traditions Grow’ for 2023 / Credit: John Lewis
“Many of us have our own unique festive traditions and that makes them even more special,” explained Charlotte Lock, who is the Customer Director at John Lewis, “and this film celebrates themes of family and evolving traditions.
“It shows that a ‘perfect’ Christmas is finding joy together with loved ones, whatever your traditions.”
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John Lewis’ Marketing Director, Rosie Hanley, says the retailer hopes the nation “falls in love” with the wannabe Christmas tree Snapper “as much as we have”.
“He embodies what’s magical about Christmas – bringing loved ones together, holding on to what we all love about Christmas traditions and embracing new ones.”
You can watch the 2023 John Lewis Christmas advert in full here.
Featured Image – John Lewis
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More Metrolink disruption expected as further tram strikes have been scheduled
Danny Jones
Further disruption to the Bee Network is now expected during an already full-on time of year, as more Metrolink tram strikes have been scheduled over the festive period.
Put in the simplest terms, members of Unite the Union have said: “The dispute is over driver fatigue and fears that their shift patterns and lack of rest breaks are putting them and passengers at risk.”
As a result, they have now pencilled in protests on 19, 20 and 31 December, holding walkouts from their usual timetable.
A largely empty St Peter’s Square tram stop is a fairly rare sight to see. (Credit: The Manc)
In addition to the other pair of strikes planned for this coming weekend (5-7 Dec), the latest trio have been specifically timed in and around key dates on the city’s calendar.
As well as the return of Manchester’s firework display on St. Peter’s Square, the walk-outs will also coincide with a Manchester City fixture at the Etihad Stadium, as well as notable live music gigs like Jools Holland and Manc band, Doves.
Naturally, tens upon tens of thousands are set to use the Bee Network and trams, in particular, to travel to these events – reiterating just how important properly investing and staffing the Metrolink and other arms of Manchester’s public transport service is.
The most recent update from the union continues: “Unite has repeatedly raised issues with management, but has been told there is no funding available for improvements to working patterns.”
Their General Secretary, Sharon Graham, said as part of the most recent statement: “Driver fatigue is a serious problem. Our members are raising serious concerns about their and their passengers’ safety, but Metrolink management is burying its head in the sand.
“Management must sort this problem out once and for all. It can’t try to fob drivers off by putting profits before safety.”
Here are some of the scenes from the demonstrations earlier this year:
⏰HAPPENING NOW; when Transport for Greater Manchester wouldn't come to the table SO the strikers brought the table (*and chairs) to them! We're ready when you are TfGM. pic.twitter.com/io1OFHED8I
Union members have also clarified their position surrounding ‘fatigue’; it isn’t just the fear of possible risks in operating a tram whilst being “exhausted”, but both the wider mental and physical toll that working the current shift patterns has on workers.
One driver quoted as saying: “My colleagues are tired, but the fatigue is also giving them cold-like symptoms and many have been going off sick with stress, which adds to problems with staffing levels.”
So, if you’re planning on using the Metrolink this holiday season when travelling around for Christmas shopping or even just going home, make sure to keep the strike dates in mind.
Elsewhere, the Bee Network has also provided more information on the designs to bring tram lines to Stockport town centre. Read more down below.
Featured Images — David Dixon (via Geograph)/The Manc Group
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Lidl reveals one of Manchester’s most-bought items in new ‘Lidl Wrapped’
Daisy Jackson
Lidl has unveiled the most-bought items in each major city around the UK, launching its first-ever ‘Lidl Wrapped’ to share the nation’s shopping habits.
The supermarket chain has gathered data on the most purchased items from 10 cities around the country, to see what the top sellers in each city has been this year.
You might be expecting a clean sweep of boring stuff like milk and bread – but no, apparently Manchester has been obsessed with… avocados.
According to Lidl Wrapped, Manchester has developed an avocado obsession, while Leeds residents have collectively purchased more than 133 million peas, and Bristol has invested in 11 tonnes-worth of coleslaw.
To celebrate the Lidl Wrapped for 2025, the supermarket is now rolling out its own wrapping paper range, and opening free gift-wrapping stations at 10 stores nationwide.
Between the 4 and 17 December, you’ll be able to have your shopping wrapped up in Manchester’s exclusive design (which, yes, will have avocados on it) so your Middle of Lidl find can switch into the perfect present.
The pop-up gift-wrapping stations will also have interactive games with prizes, like in-store discounts and a £50 golden ticket.
Lidl reveals most-bought item in Manchester in new ‘Lidl Wrapped’. Credit: Lidl
You can also buy the wrapping paper in packs of three for just 75p, with all proceeds donated to Neighbourly.
Joanna Gomer, Marketing Director at Lidl GB commented: “This year, our customers have shown us once again that the weekly shop is about more than groceries, it’s about moments, surprises, and the little joys that make life easier and bring people together.
“Looking ahead to 2026, we’re focused on giving our customers even more to value, extra reasons to smile, and plenty of those Lidl surprises that keep them coming back for more.”
The free Lidl wrapping stations will be available from 9am while stocks last between 4 and 17 December.
‘Lidl Wrapped’ top groceries across the UK:
Birmingham – Roses
Bristol – Deluxe Creamy Coleslaw
Cardiff – 15 Welsh Mixed Weight Free Range Eggs
Edinburgh – Lighthouse Bay 2 Scottish Salmon Fillets
Emily Sergeant -
9th November 2023 
