It’s officially that time of year once again… the John Lewis Christmas advert has been released to the world this morning.
November is here, the festive season is right around the corner, the 2023 Manchester Christmas Markets officially start tomorrow, and now, after teasing it on social media for the past few days and leaving the nation waiting with baited breath, the department store retailer has finally unveiled its 2023 Christmas advert.
And this year, the company has taken things in quite a different direction to usual.
After John Lewis toned things down and took it back to basics with its annual festive commercial in 2022, choosing to “shine a light on the overlooked issue” of children in the UK foster care system amid the rising cost of living crisis, the meaning behind this year’s ad isn’t quite so poignant… or at least, we think?
With a Venus flytrap being the star of the show, and an Italian opera song by one of the genre’s most-famous names providing the soundtrack, the retailer definitely seems to have switched things up for 2023.
Titled Snapper: The Perfect Tree, and with the promotional strapline ‘Let Your Traditions Grow’, John Lewis’ refreshed approach to its festive marketing this year is one that focuses on fostering and nurturing family seasonal traditions… but not it the most obvious way.
The advert follows a young boy who begs his Grandma to let him buy a seed in a box from their local market, before showing him lovingly-nurturing the seed into a plant with the belief he’s growing a spectacular Christmas tree.
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But to his surprise, it’s not a Christmas tree at all, and actually turns out to be a Venus flytrap with a playful personality – which the boy names ‘Snapper’.
Despite not being traditional, Snapper wants to join in all the fun of Christmas anyway, but he sadly grows too big for the living room and is then cast out into the cold garden outside.
The 2023 John Lewis Christmas ad is out and it features a Venus flytrap and Italian opera / Credit: John Lewis
As the two-minute ad continues, we see Snapper eventually welcomed back into the home, after he dishes out presents with such joy and enthusiasm that the family finds new joy in gathering around their unconventional Christmas tree.
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So as you can see, it’s not what many were expecting.
The soundtrack of John Lewis’ Christmas ads are always another talking point, and are usually covers of well-known or under-appreciated songs and often performed by upcoming artists, but this year, the music is provided by the legendary tenor, Andrea Bocelli performing a song called ‘Festa’.
The Italian opera song was written and produced by Le Feste Antonacci specifically for the John Lewis advert.
The retailer has adopted the strapline ‘Let Your Traditions Grow’ for 2023 / Credit: John Lewis
“Many of us have our own unique festive traditions and that makes them even more special,” explained Charlotte Lock, who is the Customer Director at John Lewis, “and this film celebrates themes of family and evolving traditions.
“It shows that a ‘perfect’ Christmas is finding joy together with loved ones, whatever your traditions.”
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John Lewis’ Marketing Director, Rosie Hanley, says the retailer hopes the nation “falls in love” with the wannabe Christmas tree Snapper “as much as we have”.
“He embodies what’s magical about Christmas – bringing loved ones together, holding on to what we all love about Christmas traditions and embracing new ones.”
You can watch the 2023 John Lewis Christmas advert in full here.
Featured Image – John Lewis
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Channel 4 to air exclusive new documentary about the disappearance and death of Lancashire teen Jay Slater
Emily Sergeant
An exclusive new documentary taking an inside look at the the disappearance of Jay Slater is coming to Channel 4.
On the morning of 17 June 2024, 19-year-old Jay Slater – an apprentice bricklayer from the Lancashire town of Oswaldtwistle – disappeared on the island of Tenerife in Spain, after attempting to walk 14 hours back to his accommodation when there was no local taxi service available and no bus due for 90 minutes.
From then commenced one of the biggest missing persons cases in recent British history.
As the world’s media were following the story minute by minute last summer, producers at Channel 4 were in the incredibly-unique position where they had access to the Coronial process in Lancashire, and this has led to the exclusive documentary title The Disappearance of Jay Slater.
From Jay’s post-mortem to Jay’s inquest, the team have been with the family every step of the way over the last year, as they try and understand exactly what happened to Jay outside of the public gaze
Jay was ultimately pronounced dead on 15 July 2024 after Spanish police reported the discovery of a body in the vicinity of the area of interest, but before this discovery and eventual announcement, the internet became awash with public discourse, conspiracy theories, and more.
The Disappearance of Jay Slater is described as being ‘the family’s story’.
Channel 4 will air an exclusive new documentary about the disappearance and death of Lancashire teen Jay Slater / Credit: GoFundMe
The documentary is set to follow them as they search for answers about what happened to Jay, witnessing the conspiracy theories raging online and the subsequent horrific abuse they received as a family – which is an hourly onslaught that continues to this day.
These cameras were the only media in the world granted full access to film both Jay’s post-mortem and inside the church at his funeral.
But the broadcaster claims this documentary is not only the story of Jay’s tragedy, it’s also the story of ‘the new world we live in’ where so-called true crime armchair detectives run wild.
“The story of Jay Slater captured the nation last summer with a fervour and intensity fuelled by armchair detectives and internet culture,” commented Channel 4’s Commissioning Editor, Rita Daniels, ahead of the documentary airing.
“We are so glad to be working on a sensitively handled exploration of the family’s experience, and understanding the impact of being in the middle of a social media storm, amplified by grief.
“The film holds a light up to our current society and is exactly the story that is a necessity for Channel 4 to tell.”
Executive Producer Anna Hall added: “It is appalling what has happened to Jay’s family, and we hope this film will help to bring awareness of the real life consequences of online speculation. It is an unmonitored world where fake news runs rife, and this film shows the devastating impact this has had on one grieving family.”
The Disappearance of Jay Slater is expected to air on Channel 4 later this year, but no official dates have been confirmed as of yet, so keep your eyes peeled.
Featured Image – GoFundMe
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‘Best signing of the summer’: Stockport County fans react to Dave Challinor’s new contract
Danny Jones
Stockport County fans are buzzing with their first and arguably ‘biggest’ signing of the summer, as manager Dave Challinor has penned a new contract at Edgeley Park.
The majority of match-goers in Stockport have fallen in love with Challinor over the past few years, with the former County centre-back having now spent nearly four years as the boss and overseeing one of the best periods in their history during that time.
With seven promotions across four different clubs, three of those coming at Edgeley Park, he’s been touted as one of the EFL‘s most underrated and quietly successful coaches in recent times.
All that being said, and with the 49-year-old now signing a new deal at the club, supporters like those behind the popular The Scarf Bergara Wore fan podcast have said, “Could be the best signing of our summer, that” – a similar sentiment has been echoed in pretty much everyone’s reaction.
Congratulations to Dave, a superb manager – would expect Stockport to play in the Championship in that time. Not many can say they’ve had success everywhere they’ve been, but he can
As you can see, while some jokingly said they were waiting to hear former Aston Villa loanee Louie Barry had been re-signed, the overwhelming consensus is that this is “superb news” for the thriving Greater Manchester side.
Having only just missed out on yet another promotion, which would have seen SCFC back in the Championship after more than two decades (having last spent time in the second division during the 2002/23 campaign, lasting just one season), keeping him tied down wasn’t a certainty.
The Chester-born ex-pro turned manager has attracted plenty of interest since his heroics at AFC Fylde and now at Stockport County, but owner and Vita Group founder, Mark Stott, as well as CEO Simon Wilson and the rest of the board were more than ready to reward his efforts with a new three-year deal.
If all goes to plan, this will see him remain at the club until at least 2028 if they make it into the Championship as planned, who knows how much longer after that.
Speaking on the new contract, Dave Challinor said via an official club statement, “I’m delighted to extend my stay at the Club beyond the end of the upcoming season. Last season gives me even more motivation to improve and aim to meet the shared objectives we have.
“I’m still highly ambitious, and feel that what we have built here over the last three-and-a-half years makes County somewhere that I want to continue to build, alongside my staff, players and everyone involved at the Club.”
‘Chally’ went on to add: “Last season gives me even more motivation to improve and aim to meet the shared objectives we have.
“I’m still highly ambitious, and feel that what we have built here over the last three-and-a-half years makes County somewhere that I want to continue to build, alongside my staff, players and everyone involved at the Club.
“A manager’s tenure at any football club is getting shorter and shorter, and I feel proud to have been at Edgeley Park for as long as I have. That comes from the trust placed in me by Mark and Simon to come in and have a positive impact, and I thank them both for that.”
Emily Sergeant -
9th November 2023 
