We can only apologise in advance for what we’re about to tell you.
Baby Shark – the cute and ultra-catchy children’s song recorded by South Korean company Pinkfong, which the vast majority of people can admit to hearing at least one time and parents across the globe can admit to hearing one too many times – has just officially become the most viewed video on YouTube of all time.
With a total of 7.04 billion views and counting, it edges past the 2017 single Despacito by Puerto Rican pop/rap stars Luis Fonsi and Daddy Yankee.
And if you want an even more mind-blowing statistic, if played back-to-back, this number of views would mean Baby Shark has been streamed continuously for 30,187 years.
Just let that sink in for a moment.
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The video has claimed the most-viewed crown more than four years after it was first uploaded.
The original writer of the song is unclear as it has long been a nursery rhyme/campfire song, and a version of it had previously been recorded and released in German under the name “Kleiner Hai” by Alexandra Müller back in 2007, but it became a global phenomenon after being recorded by 10-year-old Korean-American singer Hope Segoine.
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Produced by educational company Pinkfong and accompanied by a dance routine arguably as viral as the song itself, Baby Shark first went viral in South East Asia, then later in the US and Europe.
It even reached Number 6 in the UK Top 40 Singles chart, and Number 32 in the US Billboard Hot 100.
The one minute and 21 seconds-long earworm song likely has the lyrics, if you can even call them that, “doo-doo-doo-du-du-du-du-du-du” to thank for the endless replays which contributed to its record-breaking total, and has seen a spin-off live tour, a range of merchandise, books and more come out of it.
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On top of that, a number of remixes of the song – one including Luis Fonsi, again, and another which encouraged a promoted the concept of handwashing for children amid the ongoing coronavirus (COVID-19) pandemic – have also contributed to its popularity.
It hasn’t gone down without a fight though.
As previously mentioned, the origins of the song are unclear and it is actually in the public domain and not owned by Pinkfong, which lead to the company being sued in 2019 by children’s songwriter Jonathan Wright – who had recorded a similar version to Pinkfong’s in 2011 and argued that he held copyright on his own take on the material – but no outcome has yet been reported in the case as of yet.
When it comes to the video though, Pinkfong have undeniably won this one, but we’ll leave it up to you to decide whether you feel like congratulating them on the record, or informing them they’ve potentially ruined your life a little in the process.
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Manchester has been named one of the most ‘affordable’ cities in the UK – this is why
Emily Sergeant
A list of the top 10 most affordable cities in the UK has been revealed, and Manchester has made the cut for one very specific reason.
On a bit of a budget? Aren’t we all.
The cost of living crisis has been raging on for quite a few years now, and unfortunately, despite how much we all wish for it to, it doesn’t appear to be slowing down – with prices for everyday items, especially typical fridge and cupboard stables, shooting up by the day, even though supermarkets are showing efforts to prevent it.
And it’s the noticeable price increases in groceries that led delivery insurance provider, Street Cover, to uncover which UK cities don’t strain your food shopping budgets too much just yet.
As it was found that food and non-alcoholic drinks inflation reached 1.3% this past summer, a new study has revealed that Sheffield is officially the most affordable city in the UK, with several other northern locations on the list.
Manchester has been named one of the most ‘affordable’ cities in the UK / Credit: MCC | Aldi
The study compared the 2026 Grocery Index for the largest UK cities with the UK average, as well as available 2025 Grocery Indices, to track the changes in food affordability.
The cities are ranked by the index difference from the national average – which is 67.3 – but the report also uses direct monetary values for a grocery basket to provide some additional context too.
Manchester took sixth place on the list, with an average grocery basket price of £23.08, while some of the other northern cities in the top 10, besides Sheffield at number one, include Liverpool, Leeds, and Newcastle.
Top 10 Most Affordable UK Cities For Groceries
Sheffield
Milton Keynes
Liverpool
Reading
Newcastle
Manchester
Leeds
Bristol
Cardiff
Southampton
As the only other North West city in the top 10, Liverpool may have come in third place overall, but the study found that the grocery bill here is the smallest in terms of actual monetary numbers – with it setting shoppers back £22.08 for a regular supermarket basket, which is a whole £1 cheaper than in Manchester.
“Data shows households in the North East of England have the lowest average food spend in the country, around 11% below the UK average, while Yorkshire sits 6.6% below,” Al Taylor, who is the Head of Street Cover, commented on the study’s findings.
“Sheffield’s position at the top reflects lower property costs for retailers, less competition from premium chains, and a supermarket landscape dominated by value-led options.
“The practical implication for household budgets is significant – the difference between budget and premium shopping can easily be £1,000 or more per year for a family, which can be spent on other things or saved for future plans.”
Featured Image – Aldi
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Mancs wanted to take part in a new series of the ‘hardest quiz show on TV’
Emily Sergeant
Call yourself a clever clogs? The BBC is currently looking for contestants to take part in what is widely considered the hardest quiz show on TV.
That’s right – Only Connect is back for another series on BBC Two.
Presented by Victoria Coren Mitchell and first broadcast all the way back in 2008, Only Connect takes TV quizzing to the next level, as it sees two teams compete against each other by finding connections between seemingly unrelated clues.
In this quiz show – which viewers have dubbed one of the most challenging there is – knowledge only takes you so far, as the ability to think laterally is also deemed ‘vitally important’.
A casting call for the upcoming 2027 series has been shared on the BBC website, with people from Greater Manchester encouraged to apply.
Mancs wanted to take part in a new series of the ‘hardest quiz show on TV’ / Credit: BBC
The casting call reads: “The popular BBC Two quiz show presented by Victoria Coren Mitchell returns for a new series in 2027.
“Only Connect is seeking teams of three players OR single applicants or teams of two looking for like-minded teammates to pool their combined wits to solve fiendish conundrums and vexing puzzles.
“This is the quiz series where, as in life itself, knowledge will only take you so far: patience and lateral thinking are also vital. It’s all about making connections between things which may appear, at first glance, not to be connected at all.”
Reckon you’ve got what it takes then? Applications are now open, and all applicants must be aged 18 or over and a resident in the UK or Channel Islands.
Emily Sergeant -
3rd November 2020 
