Kevin Sinfield has been hailed as a “true hero” after completing a seven-day ultra marathon challenge and raising over £2 million for charity in the process.
The former professional rugby player – who captained Leeds Rhinos in the Super League for 18 years from 1997-2015, and now acts as the defence coach for Leicester Tigers – absolutely smashed it out the park by running seven ultra marathons in seven days in order to raise as much money as possible in aid of a host of motor neurone disease (MND) charities.
The challenge – which again is aid of his best pal and former teammate Rob Burrow, who was diagnosed with MND in late 2019 – saw Sinfield set off from Murrayfield in Edinburgh on Sunday 13 November, and run over 60km a day each day in order to reach his final destination in time.
He crossed the finish line at his final destination at Old Trafford during the Rugby League World Cup final on Saturday 19 November, and was greeted by a roaring standing ovation from a near full-capacity crowd inside the Manchester stadium.
Speaking to the crowd at Old Trafford as he crossed the finish line on Saturday, Kevin said: “It’s all about friendship and the love for Rob. Everyone probably feels the same way about Rob as I do, he is an absolute champion.”
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But despite this monumental achievement, the Oldham-born legend showed he’s still human.
In a hilarious moment that’s been going viral on social media over the weekend, TV cameras following Sinfield during his challenge saw him stopping at the side of the road for a quick wee, and it went out live on BBC Breakfast.
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Presenters Charlie Stayt and Rachel Burden were understandably caught off guard and proceeded to crack up with laughter.
“We have a camera on board a bike which is following,” Charlie told BBC Breakfast viewers, “We set him off every morning and we don’t really know how it works apart from…” and then, just as he said those words, Kevin took a toilet break right in front of the live cameras.
“Ah, brilliant timing, well done Charlie,” Rachel added as the pair laughed off the unfortunate moment.
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As mentioned, Sinfield took up the challenge in honour of his former Leeds Rhinos teammate and pal Rob Burrow, and the pair were seen sharing an emotional moment as Sinfield passed through Headingley in Leeds on the sixth day of his challenge.
Sinfield’s aim with this challenge was to raise £777,777 for people living with MND, which would be split between Motor Neurone Disease Association, Leeds Hospitals Charity, The Darby Rimmer MND Foundation, My Name’5 Doddie Foundation and MND Scotland.
Everton manager Sean Dyche randomly pops up in the music video for Blossoms’ new single – and he’s great
Danny Jones
Did anyone else think they’d ever see Sean Dyche make his acting debut in the role of a Northern crime boss in a silly little music video for the Blossoms?
No, us neither but that’s the bizarre alternate reality we’re living in, apparently.
Blossoms are currently working on the fifth studio album and have already released their lead single entitled, ‘To Do List (After The Break-Up)’, but now they have a new song out as well, with a rather amusing music video to go along with it and somehow Sean Dyche has found himself the star.
The Stockport band teased the curious collaboration in April, giving us just short glimpses of the Everton manager and former Burnley boss with very little explanation – all we know is that it looked funny and it was.
Dyche is still busy trying to finish the Premier League campaign as strong as possible after successfully navigating the Toffees to safety even in spite of their points deductions this season, but it sounds like keeping them up has given him enough time to moonlight as an actor.
Sending the indie five-piece on a mission to collect something of value (yes, that’s all the info we have at this point as the story is still to be continued), it looks like the Kettering-born coach has a larger role to play in whatever this narrative turns out to be.
Playing what can only be described as some kind of semi-Manc mafia figure on the hunt for a very valuable piece of art, i.e. a big giant gorilla statue – one that many Stopfordians spotted being lugged around various parts of the borough –
They also shared a little bit of BTS footage from the shoot for the music video last week. Some lovely head-bobbing and unassuming surroundings here:
As for the track itself, it’s a bit of stylistic change for the lads who’ve mastered their 80s-tinged indie formula over the past decade but it’s an absolute pop and is already stuck in our heads.
Revealing that they’ve collaborated with contemporary funk, disco and electronic icons Jungle on the track, it doesn’t take too long to hear the influences. Look forward to hearing it at Wythenshawe Park this summer.
You can watch the music video for ‘What Can I Say?’ and the ginger-goatee’d football manager extraordinaire in full character HERE.
He’s not the only footballing figure who’s made an entertainment crossover recently either.
Featured Images — Blossoms (via YouTube)/Virgin EMI
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KFC have launched their own perfume – oh, and a new burger
Danny Jones
Fast food giants KFC have launched their very own perfume in one of the weirdest marketing stunts we’ve seen in a long while.
That being said, we definitely want a bottle.
KFC‘s fried chicken-themed fragrance launches next month and is fashionably named ‘No 11 Eau de BBQ’, a nod to their newest menu item, the Ultimate BBQ Burger, which we also want in our possession as soon as humanly possible.
The franchise’s new signature scent launches in just a week’s time and, yes, you can genuinely buy it along with the new burger for a limited time only.
The UK-only release actually sold out when it came to pre-orders but Brits will be able to get their hands on another batch when the second lot drops on 7 May.
Promising a charcoal and smoky wood-scented aroma that immediately transports you to your mate’s back garden as he turns cheap burger patties into overly blackened dry pucks of meat that you definitely would’ve cooked better if you were in charge, the stunt is also helping raise money for non-profits.
Available in 100ml bottles and for just £11, 100% of the proceeds of every sale will go towards the KFC Foundation, which supports grassroots organisations empowering young people to unleash their potential and build a positive future in local communities across the country.
As for the burger that inspired it, the special edition menu item is a nod to BBQ season gradually approaching and they’ve even made a nod to our famously reliable British weather and its attempts to derail the art of outdoor grilling in a new advert.
KFC perfume and a new burger? Christmas has come well early this year.
The Ultimate BBQ Burger has already launched and will be on the menu until 9 June, priced at £6.49 or £9.99 for a box meal which comes with the burger, a regular mini fillet, regular fries, BBQ sauce and a drink.
And don’t worry, it’ll be available on delivery too — we know we’ve had problems with that when it comes to specials in the past.
As KFC’s No 11 Eau de BBQ perfume, you can wait in the online queue like everyone else HERE and let’s just say you’ll be fighting us and plenty of other Mancs for every last drop.