Sacha Lord has publicly shamed Rishi Sunak by plastering enormous digital adverts all over Manchester, right as the Conservative Party Conference takes place.
Lord has even paid to take over the largest screen in the city centre, which happens to be directly above where the Tory Conference is being held.
Roving digital advertising trucks are also circling the area as a stark reminder to the PM of his actions during his time as Chancellor in the pandemic.
Sacha Lord, Parklife and WHP boss as well as Greater Manchester’s Nighttime Economy Adviser, has said that the adverts are for ‘3.8 million lives that were ignored’ when Covid halted the events industry.
He has once again called out Sunak for providing no financial support to all the freelancers whose work vanished practically overnight.
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The adverts themselves show a grinning Sunak, his eyes edited red, with the words ‘I ignored 3.8 million self-employed because they didn’t vote Tory’.
Sacha has then released a video where he reminded people of an interview where Sunak said those who were left without financial support ‘probably were not Conservatives in the first place’.
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He again outlined the heartbreaking reality that so many people in hospitality and events faced in 2020 and 2021 when the industry collapsed.
This is for the 3.8 million lives that were ignored.
The freelancers and the self employed.
The Conference are trying every trick to have this taken down…so I’ve just deployed large digital vans as well, to keep circling the area. pic.twitter.com/saFTL5Jolr
He said in his video: “I’ve taken out the largest digital screen in the city centre, which is directly above the Tory conference, for the entire duration of the conference.
During the pandemic, we witness the complete and utter decimation of the events industry. Freelancers left with no financial support whatsoever. I witnessed families break up, marriages dissolve, houses repossessed. I also know two people who took their own lives. They simply could not live riddled with so much debt.
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“There were in total 3.8 million self-employed people who were left to fend for themselves. And at the time none of us could work out ‘why is the Chancellor doing this?’
“And we now know the reason why he left 3.8 million people out to dry. The reason being, he didn’t believe they would vote Conservative. He put politics before lives. So if you were one of those people who were excluded and had your life ruined, this is for you.
“This must never, ever happen again. It’s a disgrace, and we should never forget the injustice that these people suffered.”
Sacha Lord has plastered adverts of Rishi Sunak all over Manchester. Credit: TwitterOne of the Rishi Sunak advert trucks driving around Manchester. Credit: Sacha LordDigital trucks driving loops around the Tory Conference also show the adverts. Credit: Twitter, Sacha Lord
Sacha Lord then wrote: “This is for the 3.8 million lives that were ignored. The freelancers and the self employed.
“The Conference are trying every trick to have this taken down…so I’ve just deployed large digital vans as well, to keep circling the area.
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“Wave if you see one…”
It’s the most perfectly passive-aggressive move of all time, this.
One person replied to Sacha: “THANK YOU! This directly affected my partner and I know the stress and strain it put on him and many people in his industry. Too many people just want to ignore that this happened. The light you continue to shine on this is absolutely phenomenonal. Again, THANK YOU.”
Another said: “Excellent work yet again. Keep it up, @Sacha_Lord! While a few got very rich during that horrible year of Covid, freelancers, self-employed and hospitality were largely hung out to dry by the govt, who now absolutely must bring VAT down to 10% for hospitality, @CampaignforPubs.”
Someone else shared: “I was one of the Excluded. Too long out of employment and not long enough self-employed. I fell between the cracks of the financial support and had to fend for myself.”
Kevin De Bruyne confirms he is leaving Manchester City
Danny Jones
One of the Premier League’s best-ever players and a true Manchester City legend, Kevin De Bruyne, has confirmed he will soon be leaving the club.
Announced in a series of emotional social media posts on Friday, 4 April, the brilliant Belgian footballer will be calling time on his career at the Etihad Stadium come the end of this season.
Having spent a decade in the iconic blue of Man City, De Bruyne will undoubtedly go down as one of their all-time greats, having helped them to their first Champions League trophy during the Treble-winning year and a record four consecutive Premier League titles – of which he’s won six in total.
As you can see in the lengthy message shared on his social media, ‘King Kev’ informed City supporters that this current campaign will be his last in their colours, writing: “Every story comes to an end, but this has definitely been the best chapter.”
The 33-year-old, who has suffered from increasing injury problems over the last couple of years, goes on to say that “Nothing about this is easy to write, but as football players we all know this day eventually come. That day is here – and you deserve to hear it from me first.”
In what is clearly a heartfelt and just as difficult a post for him to write as it is for fans to hear, he added: Football led me to all of you – and this city […] This will always be our HOME.”
Blues all over Greater Manchester and beyond will be heartbroken, but many won’t be completely shocked given his in-and-out
It’s a sad day to be a Cityzen, no doubt.
Speaking in the pre-match press conference ahead of the Manchester derby, manager Pep Guardiola said: “In the Premier League, he is one of the greatest midfielders in this country and top of the Club. Great, if not the greatest.
Manchester City will bid an emotional farewell to Kevin De Bruyne this summer when his contract expires, bringing an end to a glittering 10-year period at the Club 🩵
Although his talent will never come into question, it’s no secret that he’s struggled to stay fit and be as prolific a creator in Guardiola‘s side – though this is largely in contrast to his ridiculously high levels and just how much of a talisman he has been over the past 10 years.
Starting just 19 matches this season, he’s still managed to score four goals and register seven assists, but a recurring hamstring problem has seen game time limited.
Regardless, when he’s at his best, there’s no question about it: he’s the best player in the Premier League, and the club have promised to pay fitting tributes to their generational number 17.
With 106 goals to his name in 413 appearances – the first midfielder since Colin Bell to reach over a century – across all competitions for City, not to mention 118 assists in the Premier League alone, he’s been one of the most creative and, frankly, ingenious players on the planet for more than a decade.
Whether you’re a Blue, a Red or otherwise, no one can deny the joy of watching him play football. Thanks for the memories, KdB.
Featured Images — Brad Tutterow (via Flickr)/soccer.ru (via WikiCommons) Kevin De Bruyne (via X)
News
Prestwich’s regeneration plans take another step forward
Danny Jones
The regeneration plans being put forward for Prestwich have taken another step forward as a construction company has new been appointed to bring the vision of a new village centre to life.
With full planning permission for phase one of the redevelopment granted back in July 2024, it’s been pretty much full speed ahead on lining up one of Greater Manchester’s latest regeneration projects and adding more to what is already one of its best up-and-coming suburbs.
Prestwich Village Regeneration LLP are pumping over £100 million into developing the main square, and with Chroma Consulting having now passed on the baton to those erecting this new-look town centre, the joint venture between Bury Council and national ‘place maker’ Muse, work can soon begin.
You can see one of the first early renders down below:
CGIs of the new space around the Longfield Centre. (Credit: Supplied)
VINCI Building were officially appointed as construction partners last month, and with enabling works (surveys, ground investigations and so forth) now complete, the contractors are expected to get underway soon.
Additions to the vibrant new village centre will include a multi-storey Travel Hub, which will also see 301 new parking spaces, along with electric vehicle charging points, cycle storage and a car club. This will replace the Fairfax Road car park, which closed when the early stage began last December.
Beyond this, the Prestwich regeneration plans are set to include a community hub, library and flexible community space for arts and cultural events, a new Prestwich Health Centre; a fresh village square with ‘family-friendly social places’ and room for open-air markets, festivals and more.
A dedicated Prestwich Village Market hall will be the perfect place to house local retailers as well as food and drink vendors, not to mention a much better entry point into the village courtesy of plans to transform the “arrival experience from the tram” by integrating with surrounding green spaces.
Speaking of which, there will also be extensive landscaping in and around the village centre, with the existing fountain set to be removed and new public art installations created in its place.
A glimpse at the new Prestwich Village Market.An overview of all three phases.Credit: Supplied
Beyond the public spaces, over 200 new homes – which made up a big part of the initial application – are also included in the wider vision, with a mix of affordable housing and FTB (first-time buyers) properties.
Leader of Bury Council, Eamonn O’Brien, said of the latest developments: “We are thrilled to announce the next stage in this multi-million pound transformational regeneration scheme, which marks a significant step towards revitalising the heart of Prestwich Village and creating a vibrant, sustainable future for all.
“As well as enhancing local infrastructure, our ambitious plans will foster economic growth and improve the quality of life for the whole community.” A final completion date is yet to be confirmed, but work on the Travel Hub specifically is set to carry over into next year.
Exciting times are ahead for Prestwich. It’s not the only borough making plans for the next chapter and set for a bit of TLC.
Daisy Jackson -
1st October 2023 
