Asda is the latest retailer to throw its hat into the Christmas advert ring for 2023, and it’s fair to say it’s pulled out all the stops this year.
That’s because the supermarket has managed to get “the biggest fan of Christmas” to star.
With several other retailers – including M&S, Aldi, Morrisons, TK Maxx, and lots more – having now released their Christmas TV adverts, and countless others airing as the days go on, Asda took to social media last week on 1 November to share a teaser of the commercial it would be bringing to the table this year.
And shoppers just couldn’t believe their eyes when they discovered that it seemed to star ACTUAL Michael Bublé.
After 2022’s viral fan-favourite Buddy the Elf ad stole the show, Asda confirmed what fans were hoping would be true as unveiled its full Christmas ad over the weekend, and the Canadian singer-songwriter does, in fact, take centre stage in the festive production.
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The singer has assumed the role of the supermarket’s inaugural ‘Chief Quality Officer’ especially for it.
Tasked with ensuring the retailer “delivers the very-best quality for the nation this Christmas”, Bublé is seen measuring rows of individual chocolate and orange panettones, and treating himself to some brown butter and spiced dark rum mince pies, all from Asda’s expansive 2023 festive food and drink range.
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Asda has just released its Christmas TV advert for 2023 / Credit: Asda
Other scenes in the 90-second advert show Bublé making his way around the Asda festive warehouse sampling new nibbles and tipples, approving the range of different products, and even requesting a “clean up on aisle five”.
Basically, as what Asda has dubbed “an indisputable connoisseur of Christmas”, Bublé draws on his expertise throughout the ad to make sure every product on the supermarket’s shelves is top quality.
If the star of the show wasn’t impressive enough as it is this year, who was behind the camera is almost equally as impressive by supermarket Christmas advert standards, as Asda has revealed that the commercial was shot by Oscar-winning filmmaker and comedic actor, Taika Waititi.
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The supermarket’s 2023 advert stars the “indisputable connoisseur of Christmas” / Credit: Asda
“I love my relationship with the UK, and I’m the biggest fan of Christmas,” Michael Bublé said as the advert was officially released.
“So it was an honour to be asked to star in Asda’s Christmas advert this year.
“Adopting the role of Chief Quality Officer, I took my responsibility very seriously, ensuring all product met the highest possible standards.
“I believe Christmas is a time like no other, there’s a special feeling in the air, a little more magic to be found, and even more excuses to put on a show with great tasting food.”
David Hills, who is Asda’s Chief Customer Officer, added on the ad’s release: “At Asda, we firmly believe that having the good stuff shouldn’t break the bank – especially at Christmas.
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“We absolutely love the festive season, and we couldn’t think of anyone better to bring our Christmas campaign to life than Michael Bublé.
“With Bublé’s undeniable ability to spread seasonal smiles and our commitment to quality, at great value, we’re a match made in heaven, proving Asda is a one-stop-shop for families seeking magic this Christmas.”
Featured Image – Asda
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Manchester furniture outlet LOFT is hosting a major closing-down sale with up to 70% off
Emily Sergeant
Manchester furniture outlet LOFT is hosting a major closing-down sale with up to 70% off.
Okay, so it’s not technically closing down per se, but the current LOFT premises off Hyde Road near Piccadilly will officially close doors on 30 September, as the business consolidates its operations and relocates to its newly completed headquarters over at Trafford Park.
Unlike a typical closing-down sale, the stock isn’t old or unwanted. Instead, it’s a live snapshot of LOFT’s day-to-day business, and everything must go.
LOFT is known for furnishing properties across the build-to-rent, student accommodation, co-living, private rented, and social housing sectors, and that constant turnover naturally generates surplus – whether it be project overstock, end-of-line pieces or discontinued items making way for new collections.
The move over to Trafford Park is said to be a moment to clear the warehouse ‘completely’ and start the new chapter with a clean slate.
Manchester furniture outlet LOFT is hosting a major closing-down sale with up to 70% off / Credit: Supplied
This means that everything, from sofas and beds, to dining sets, armchairs, and home accessories, must go before the move, with prices already reduced by 50 to 70% below RRP.
Benjamin Hall, who is the Founder and CEO of LOFT, says this is the ‘biggest and best value’ sale the company has ever offered.
He explained: “As we settle into our new home at Trafford Park, we want a completely clean slate. Whether you’re a homeowner after a one-off bargain, or a landlord, agent or developer furnishing multiple units on a budget, there has never been a better time to visit.”
So homeowners, landlords, letting agents, property developers, interior designers, and home-staging businesses, this one’s for you.
LOFT Manchester is open from 9am to 5pm on weekdays only, and no appointment is needed, so you can just turn up whenever and bag a bargain.
Featured Image – Supplied
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Tickets go on sale for massively popular pumpkin festival near Greater Manchester this autumn
Emily Sergeant
Tickets for one of the North West’s most popular pumpkin festivals with thousands of pumpkins to pick have now officially gone on sale.
We know it’s still technically summer and the sun is still shining, but in just over a month’s time, Kenyon Hall Farm’s popular Pumpkin Festival will be back up and running for 2026.
This is an ideal autumnal activity for when the leaves start turning golden, and is always popular with families every year.
Think fields full of pumpkins of all shapes and sizes, where you can grab yourself a wheelbarrow and get searching for your perfect gourd – whether it’s a classic round orange one, or a weird and wonderful wonky one.
Kenyon Hall Farm’s popular Pumpkin Festival will be back from next month / Credit: The Manc Group | Concetta Huffa (via Unsplash)
As well as the pumpkin picking itself, Kenyon Hall Farm also has loads of photo opportunities dotted around, like a house built of pumpkins, a giant throne, a vintage tractor, a love heart frame, and even a Hollywood sign-style sign screaming ‘PUMPKINS’ as you enter.
This year, the owners are also teasing some brand-new displays for 2026, so stay tuned for what’s in store.
While you’re at the farm, you can also browse a pop-up market packed with autumnal treats, including more pumpkins, novelty homewares, and seasonal goodies, and then head on into the gorgeous on-site cafe for some pumpkin-inspired specials like spiced lattes, scones, and soup.
What could be more a perfect autumn activity than rummaging around in a field picking your perfect pumpkin with your pals?
Kenyon Hall Farm’s Pumpkin Festival officially returns from Saturday 26 September, and tickets are now on sale at £3.95 each, so make sure to book yours soon as they’re already selling fast.