ShinDigger: The ‘Best Lockdown Delivery’ service that drops fresh beer to your door in average time of 81 minutes
With Greater Manchester recent shift up to Tier 3 and the subsequent closure of 1,800 local pubs, people are turning back to beer delivery services - and Shindigger have three new brews ready just in time.
Seven months ago, breweries in Britain were left staring down the barrel.
Every single pub had locked their doors and pulled down the shutters, leaving hundreds of litres’ worth of beer just stewing in warehouses all across the country.
The whole world was taking shelter – and there was no telling when it would be safe to come back out.
Local brewers, ShinDigger, suddenly had a tough decision to make.
Their main market had been temporarily wiped off the face of the planet, and whilst the obvious decision was to mothball, a number-crunching exercise revealed that going into hibernation would more likely harm than help their chances of survival.
Whilst the pandemic dictated that pubs didn’t need beer any more, residents definitely did.
This prompted ShinDigger’s founders George Grant and Paul Delamere to flip their business model upside-down overnight.
They swapped kegs for cans and pubs for homes; taking their recipes out on the road in smaller containers as part of a brand new service they’ve called ShinDigger Live.
It’s been a revelation – and the bigwigs have recognised it as such.
At the Manchester Food & Drink Awards 2020 – ShinDigger scooped the prize ‘Best Lockdown Delivery Service’ – and after temporary foray back into local bars, the brand is preparing to return the emphasis back to tins – with home delivery demand rising again after Manchester’s move to Tier 3.
ShinDigger have enough drivers on the road and crates at the ready to guarantee delivery to any address inside the M60 within just three hours – but the most recent data shows customers are waiting an average time of just 81 minutes for cans to be dropped on their doorsteps.
The demand for ShinDigger has even stretched beyond Greater Manchester – with drivers now whisking beer to thirsty customers all over the UK.
The region’s move to ‘very high’ risk has brought about the closure of around 1,800 local pubs, meaning more residents are turning back to beer delivery services instead.
ShinDigger have released three new brews just in time, including:
Pio – a fruited sour with 100kg of each passion fruit and pineapple puree added to the fermentation tank, with founders comparing the tropical zing to a Haribo Tangfastic.
Different Gravy – Juicy hazy IPA that functions as an ‘homage to the greatest condiment the world has ever seen’
La Vida Coco – rich desert stout with 120kg coconut and 20kg cocoa nibs, plus milk sugar.
Co-founder George said that the team has been working hard behind the scenes to develop the service ahead of winter, with ShinDigger constantly collaborating with other brands to come up with new recipes – investing in the latest tech to keep delivery times truncated.
“The product range has been extended with the addition of guest breweries and premium canned cocktails from Vacay,” George explains.
“We’ve integrated a customer service AI chatbot on Facebook messenger and customers get alerted when their order is top of the queue and can GPS track their driver.”
The brewery has recruited dozens of drivers (and is advertising for more right now) – creating vital income for many freelancers / artists who previous work has been left high and dry by the pandemic.
They’ve even sent out free crates to students forced to isolate in halls following coronavirus outbreaks.
To view the ShinDigger menu, try the new cans, and book a delivery slot – head on over to their website ShinDigger Live.
It’s going to be a tricky old winter, this. A good stock of beer is absolutely essential.
Eats
Manchester restaurant to give out FREE katsu curries to people called ‘Kat’ or ‘Sue’
Emily Sergeant
In what is a small stroke of genius, a restaurant chain has decided to give out free katsu curries to anyone called ‘Kat’ or ‘Sue’.
Throughout September, award-winning restaurant chain Banana Tree – which has a Greater Manchester site down at Salford Quays – is shining the spotlight on its popular katsu creations, and as a clever way of celebrating National Katsu Day on 27 September has announced a pretty unique giveaway.
That’s right – the restaurant will be serving up katsu dishes to people called Kat, Sue, and every delicious variation of the names in between.
Anyone named Kat, Katie, Katherine, Sue, Suzy, Susan, Suzanne – or close enough to qualify, the list goes on – can head to their local Banana Tree restaurant, and all they’ll need to do is show proof of name and they can enjoy a free katsu dish of their choice, worth up to £16.75.
The chain’s kastu lineup includes three star dishes.
First there’s the much-loved Katsu Curry, as well as the all-new Katsu Burger, which is made from either a crispy chicken or veggie fillet, spicy mayo, puffed noodle crunch, and a drizzle of Katsu sauce tucked into a soft Shokupan bun with a side of salt n pepper chilli chips.
Then there’s also the intriguing newcomer, the Katsu Carbonara – which is described as being a daring East-meets-West mash-up and ‘unapologetically’ Banana Tree.
Banana Tree is giving away free katsu curries to people called ‘Kat’ or ‘Sue’ / Credit: Banana Tree
With each of these dishes usually priced around the £16 mark, the giveaway isn’t just a way of marking National Katsu Day, but it’s also a way to sample the some of the restaurant’s biggest crowd-pleasers entirely free of charge.
To avoid any confusion on who makes the cut, Banana Tree will reveal the full qualifying list of name variations on Instagram soon, so keep your eyes peeled.
“Our Katsu range is one of our proudest creations, so National Katsu Day felt like the perfect moment to have some fun with our fans,” a Banana Tree spokesperson said ahead of the giveaway.
The free katsu offer is available for four days only from Monday 22 to Thursday 25 September, and you just need to head to the Banana Tree website to sign up to the Big Flavour Club here.
Featured Image – Banana Tree
Eats
Bar Shrimp announces opening date as Higher Ground team gear up for new project
Daisy Jackson
Bar Shrimp, a new seafood and cocktail bar in Manchester from the team behind Higher Ground, has officially got itself an opening date.
The hotly-anticipated newcomer will be serving cocktails, beers, and British seafood and snacks from its spot on New York Street.
As well as confirming an October launch date, the team have also shared a glimpse of the menu Mancs can expect from next month.
Bar Shrimp will be offering an Oyster Happy Hour every weekday, as well as caviar with house-cut crisps, devilled eggs, and Sussex smokie fritters.
Expect shellfish over ice, Cornish crab cocktail, bar snack classics and even beef burgers.
It comes from the same team behind Higher Ground and Flawd, headed up again by hospitality dream team Joseph Otway, Daniel Craig Martin and Richard Cossins.
And they’ve partnered with Stockport-based MasterSounds, to install a state-of-the-art custom-designed sound system with music director Lukas Stankunas curating the music programming on a weekly basis.
They say the venue will be a ‘dynamic space where the music and energy evolves throughout the evening’.
The team behind award-winning Higher Ground are opening a new seafood bar, Bar Shrimp, in Manchester
Inside, it’ll be decorated with plush-red banquettes, floor-to-ceiling drapes, and table service throughout.
Matt Pazos, Bruntwood SciTech Retail Commercial Manager, said of the announcement: “Bar Shrimp promises to be another big success for the team and we can’t wait to welcome them to Faulkner House.
“This exciting new concept, bringing together the team’s exceptional knowledge and experience of food and hospitality combined with their passion for music, will further complement the thriving community in this part of Manchester city centre.”
Walk-ins will be welcomed for drinks but reservations are encouraged for dining.
Reservations for Bar Shrimp have gone live today ahead of its official launch on Wednesday 22 October – sign up HERE.
The Manc -
24th October 2020 
