ShinDigger: The ‘Best Lockdown Delivery’ service that drops fresh beer to your door in average time of 81 minutes
With Greater Manchester recent shift up to Tier 3 and the subsequent closure of 1,800 local pubs, people are turning back to beer delivery services - and Shindigger have three new brews ready just in time.
Seven months ago, breweries in Britain were left staring down the barrel.
Every single pub had locked their doors and pulled down the shutters, leaving hundreds of litres’ worth of beer just stewing in warehouses all across the country.
The whole world was taking shelter – and there was no telling when it would be safe to come back out.
Local brewers, ShinDigger, suddenly had a tough decision to make.
Their main market had been temporarily wiped off the face of the planet, and whilst the obvious decision was to mothball, a number-crunching exercise revealed that going into hibernation would more likely harm than help their chances of survival.
Whilst the pandemic dictated that pubs didn’t need beer any more, residents definitely did.
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This prompted ShinDigger’s founders George Grant and Paul Delamere to flip their business model upside-down overnight.
They swapped kegs for cans and pubs for homes; taking their recipes out on the road in smaller containers as part of a brand new service they’ve called ShinDigger Live.
It’s been a revelation – and the bigwigs have recognised it as such.
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At the Manchester Food & Drink Awards 2020 – ShinDigger scooped the prize ‘Best Lockdown Delivery Service’ – and after temporary foray back into local bars, the brand is preparing to return the emphasis back to tins – with home delivery demand rising again after Manchester’s move to Tier 3.
ShinDigger have enough drivers on the road and crates at the ready to guarantee delivery to any address inside the M60 within just three hours – but the most recent data shows customers are waiting an average time of just 81 minutes for cans to be dropped on their doorsteps.
The demand for ShinDigger has even stretched beyond Greater Manchester – with drivers now whisking beer to thirsty customers all over the UK.
The region’s move to ‘very high’ risk has brought about the closure of around 1,800 local pubs, meaning more residents are turning back to beer delivery services instead.
ShinDigger have released three new brews just in time, including:
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Pio – a fruited sour with 100kg of each passion fruit and pineapple puree added to the fermentation tank, with founders comparing the tropical zing to a Haribo Tangfastic.
Different Gravy – Juicy hazy IPA that functions as an ‘homage to the greatest condiment the world has ever seen’
La Vida Coco – rich desert stout with 120kg coconut and 20kg cocoa nibs, plus milk sugar.
Co-founder George said that the team has been working hard behind the scenes to develop the service ahead of winter, with ShinDigger constantly collaborating with other brands to come up with new recipes – investing in the latest tech to keep delivery times truncated.
“The product range has been extended with the addition of guest breweries and premium canned cocktails from Vacay,” George explains.
“We’ve integrated a customer service AI chatbot on Facebook messenger and customers get alerted when their order is top of the queue and can GPS track their driver.”
The brewery has recruited dozens of drivers (and is advertising for more right now) – creating vital income for many freelancers / artists who previous work has been left high and dry by the pandemic.
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They’ve even sent out free crates to students forced to isolate in halls following coronavirus outbreaks.
To view the ShinDigger menu, try the new cans, and book a delivery slot – head on over to their website ShinDigger Live.
It’s going to be a tricky old winter, this. A good stock of beer is absolutely essential.
Eats
Festive Bakes return as Greggs unveils its Christmas menu for 2024
Emily Sergeant
Greggs has unveiled its Christmas menu for 2024, and that means the Festive Bake is back again in all its glory.
The UK’s most-popular high street bakery chain has officially revealed the first round of its festive food and drink offering for the 2024 season, and there’s a few brand-new goodies joining the lineup this year, along with the return of some undeniable fan-favourites.
And of course, nothing spells Christmas at Greggs quite like the Festive Bake, right?
The chain’s classic crumb-coated pastry filled with chicken, sage and onion stuffing, and sweetcure bacon in a creamy sage and cranberry sauce goes down an absolute treat each year, and is a serious fan-favourite, so it’s no surprise it’s made a comeback for 2024.
‘Tis the season! Get ready to taste a ‘rapturous riot of flavour’ declares @Nigella_Lawson because the Festive Bakes are returning!
Thankfully for plant-based foodies, the Vegan Festive Bake has also made a comeback this year after being absent in 2023.
Another returning Greggs festive favourite this year is the Christmas Lunch Baguette, which is a freshly-baked baguette “jam-packed full of festive flavours”, alongside the brand-new Festive Flatbread with sage and onion-style chicken, sweetcure bacon, mayo and cranberry and red onion relish.
When it comes to sweet treats, the second round of the Greggs’ festive menu set to be released in late November is expected to feature lots more goodies, but for now, the yummy Toffee Fudge Muffin, and the indulgent Chocolate & Hazelnut Flavour Doughnut have both returned to satisfy your sugar cravings.
The festive drinks lineup this year includes some sweet new additions, alongside the popular Mint and Orange mochas and hot chocolates, and the Salted Caramel Latte.
Gingerbread is the new flavour for 2024, and you can get Gingerbread Lattes both hot and iced, as well as a Gingerbread Flat White.
All drinks are topped with whipped cream, and come with a range of festive sauces and toppings.
The 2024 Greggs Christmas menu is now available to tuck into across the UK from this Thursday (7 November).
Featured Image – Greggs
Eats
‘Dashing dachshund’ pop-up cafe to welcome hundreds of sausage dogs to Manchester this Christmas
Emily Sergeant
Big dachshund fan? Love seeing lots of little sausage dogs in the same place? Looking for your little pup to make some sausage friends?
Well, you’re in luck, as the Dachshund Pup Up Cafe is back at the end of next month, and if the concept of the popular event wasn’t flipping cute enough already as it is, this time around, it’s a Christmas-themed edition, and it’s all sounding set to be the perfect festive day out in the city with your four-legged friend.
If you’re looking to get in the Christmas spirit early, then the ‘Dashing Dachshund’ pop up cafe – or we should say ‘pup up cafe’ – is returning to Manchester next weekend.
The adorable event will be filling a popular city centre venue with loads of sausage dogs to celebrate the most wonderful time of the year.
A ‘dashing dachshund’ pop-up cafe is coming to Manchester this Christmas / Credit: The Pup Up Cafe
Last year, more than 250 dachshunds visited the cafe to join in on the festive fun, and this year is expected to be no different, as the event organisers have secured a large city centre space for all the dogs to roam free.
Sausage dog owners and dachshund fans can mingle with many furry little friends, take part in a range of seasonal activities, and stock up on dachshund-related goodies as early Christmas presents.
The pups themselves can enjoy unlimited dog treats and free puppuccinos, while playing until their heart’s content with other sausages.
It’s all sounding set to be the perfect festive day out with your four-legged friend / Credit: The Pup Up Cafe
With up to 50 sausage dogs allowed per session, and festive fancy dress very much encouraged, each pup will get a Christmas present on arrival at the party, and will even have the chance to win some extra prizes if they’re the best dressed.
A dedicated photographer will be getting snaps of each session and there’ll be loads of Christmas props to use in the pictures.
So, if you fancy joining The Pup Up Cafe for “a sausage mad day” when it arrives in Manchester for Christmas on Sunday 17 November, then tickets will set you back £12 if you’re a sausage dog owner, and £15 if you’re just a dachshund fan who’s keen to go along for the fun anyway.