ShinDigger: The ‘Best Lockdown Delivery’ service that drops fresh beer to your door in average time of 81 minutes
With Greater Manchester recent shift up to Tier 3 and the subsequent closure of 1,800 local pubs, people are turning back to beer delivery services - and Shindigger have three new brews ready just in time.
Seven months ago, breweries in Britain were left staring down the barrel.
Every single pub had locked their doors and pulled down the shutters, leaving hundreds of litres’ worth of beer just stewing in warehouses all across the country.
The whole world was taking shelter – and there was no telling when it would be safe to come back out.
Local brewers, ShinDigger, suddenly had a tough decision to make.
Their main market had been temporarily wiped off the face of the planet, and whilst the obvious decision was to mothball, a number-crunching exercise revealed that going into hibernation would more likely harm than help their chances of survival.
Whilst the pandemic dictated that pubs didn’t need beer any more, residents definitely did.
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This prompted ShinDigger’s founders George Grant and Paul Delamere to flip their business model upside-down overnight.
They swapped kegs for cans and pubs for homes; taking their recipes out on the road in smaller containers as part of a brand new service they’ve called ShinDigger Live.
It’s been a revelation – and the bigwigs have recognised it as such.
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At the Manchester Food & Drink Awards 2020 – ShinDigger scooped the prize ‘Best Lockdown Delivery Service’ – and after temporary foray back into local bars, the brand is preparing to return the emphasis back to tins – with home delivery demand rising again after Manchester’s move to Tier 3.
ShinDigger have enough drivers on the road and crates at the ready to guarantee delivery to any address inside the M60 within just three hours – but the most recent data shows customers are waiting an average time of just 81 minutes for cans to be dropped on their doorsteps.
The demand for ShinDigger has even stretched beyond Greater Manchester – with drivers now whisking beer to thirsty customers all over the UK.
The region’s move to ‘very high’ risk has brought about the closure of around 1,800 local pubs, meaning more residents are turning back to beer delivery services instead.
ShinDigger have released three new brews just in time, including:
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Pio – a fruited sour with 100kg of each passion fruit and pineapple puree added to the fermentation tank, with founders comparing the tropical zing to a Haribo Tangfastic.
Different Gravy – Juicy hazy IPA that functions as an ‘homage to the greatest condiment the world has ever seen’
La Vida Coco – rich desert stout with 120kg coconut and 20kg cocoa nibs, plus milk sugar.
Co-founder George said that the team has been working hard behind the scenes to develop the service ahead of winter, with ShinDigger constantly collaborating with other brands to come up with new recipes – investing in the latest tech to keep delivery times truncated.
“The product range has been extended with the addition of guest breweries and premium canned cocktails from Vacay,” George explains.
“We’ve integrated a customer service AI chatbot on Facebook messenger and customers get alerted when their order is top of the queue and can GPS track their driver.”
The brewery has recruited dozens of drivers (and is advertising for more right now) – creating vital income for many freelancers / artists who previous work has been left high and dry by the pandemic.
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They’ve even sent out free crates to students forced to isolate in halls following coronavirus outbreaks.
To view the ShinDigger menu, try the new cans, and book a delivery slot – head on over to their website ShinDigger Live.
It’s going to be a tricky old winter, this. A good stock of beer is absolutely essential.
Eats
First look at The Cut & Craft as magnificent new steak restaurant opens
Daisy Jackson
The wait is finally over – after several years and a few million pounds, The Cut & Craft is ready to open in Manchester… and it’s worth the wait.
This magnificent newcomer, already well-loved over in Leeds, has transformed an old Grade II-listed banking hall on Mosley Street into a decadent dining room.
Here, diners will sit beneath glittering chandeliers and ornate ceilings as they feast on premium locally-reared steaks, British seafood specials and a lengthy champagne and wine list.
Specialising in steak and seafood, with in-house butchery, The Cut & Craft has invested £3.5m to reinvigorate the former Manchester and Salford bank in the city centre.
Now, this landmark Victorian building is painted in rich blues and golds, with huge windows, private dining spaces, a sommelier lounge, and even a ‘gossip room’.
The restaurant will focus on quality steak and affordable seafood, served from lunch through to the evening.
Dishes will include freshly-shucked oysters, Exmoor caviar and hand-cut beef tartare with breaded yolk and sesame croutons, plus grilled monkfish, king scallops, fish and chips, grilled lamb cutlets and a signature 10 oz flat iron steak, which is butchered by an expert team in house.
The stunning restoration project for The Cut & Craft has been carried out in collaboration with Bruntwood SciTech who have carried out a complete reimagining of the building.
Inside The Cut & Craft in Manchester
Ciara Keeling, Chief Operating Officer at Bruntwood SciTech commented: “We are thrilled to be welcoming The Cut & Craft to Bond.
“In breathing new life into this iconic building, Bruntwood SciTech have created an inspiring new workspace and leisure destination, one which deserves an exceptional hospitality operator at its heart.
“Preservation of this building’s extraordinary heritage and architecture has been front of mind throughout the whole restoration project, and the ground floor banking hall space is no exception.
“In The Cut & Craft we have found a partner that will bring quality, elegance and laid back glamour to this magnificent space, completing Bond’s status as an exciting new destination for the city centre.”
The Cut & Craft officially opens in Manchester on Monday 28 April 2025 – see more HERE.
Inside Manchester’s new padel club with a Pot Kettle Black cafe and courtside cocktail bar
Daisy Jackson
Padel is the fastest-growing sport in the world, and it’s really picking up speed in Manchester now too with another city centre club opening this month.
The Pollen Club is a little different to the others, in that it’s fully undercover and protected from Manchester’s less-than-favourable weather.
And another thing that makes it a must-visit is the cafe attached to it – a third site for the beloved Pot Kettle Black.
The Pollen Club and Pot Kettle Black have both taken over a prominent city centre spot just off Deansgate, at the foot of the recently-opened Treehouse Hotel.
There are two state-of-the-art padel courts inside, with a mezzanine terrace for enjoy Pot Kettle Black’s offerings.
In summer, there are plans to launch a bar downstairs too, where you can sip spritzes courtside from loungers and swing seats.
The exciting new Manchester padel club will host pop up events, DJ takeovers and an extended evening food offering.
Pot Kettle Black are part of the new padel clubInside Manchester’s new padel club, The Pollen ClubPot Kettle Black are part of the new padel club
And even if you’re not heading inside The Pollen Club, Pot Kettle Black has a grab-and-go hatch facing onto Blackfriars Street, making their delicious coffees, sandwiches and pastries (from their own bakery Half Dozen Other) even more accessible.
Commenting on the opening of the new site, Pot Kettle Black co-owner, Mark Flanagan said: “We’re absolutely thrilled to have opened our third Pot Kettle Black site at The Padel Club. This achievement is a testament to the hard work and dedication of the team.
“After ten years in the city we’ve been enjoying seeing some familiar faces stopping by for a coffee and we can’t wait to get started on our programme of summer events!”