Meta’s Mark Zuckerberg has claimed that Instagram’s new text-based app and Twitter competitor, Threads, gained over 10 million new users in the first seven hours after it went live.
The chairman and CEO behind Facebook and Instagram says that the new Twitter-like social media app which launched on Wednesday, 6 July, managed to accrue 5m new accounts in just four hours before doubling that amount in the following three. Wowzers.
However, given that it is essentially a text-based companion to Instagram and people on the photo-centric app can create the accompanying account with the press of a button, it could potentially rise to around 2 billion in the coming weeks.
Marketed as the chat-based version of Instagram, Threads ports over all your profile’s existing details and followers and allows users to carry out “real-time updates and public conversations”. After taking one glance, you can quite clearly see that it is quite literally just Twitter without the same logo:
Yes, we can confirm that The Manc is one of those 10m+ Threads users.
From controversies surrounding freedom of speech, purging bots along with verified accounts and the whole ‘Twitter blue’ subscription thing, not to mention most recently limiting how posts people can see in a day, the billionaire kind of just made what was a straightforward app into a bit of a mess.
The platform had never been perfect (far from it) and certainly needed improvements, especially when it came to things like racism, misinformation, online abuse and so on, but with this stripped-back alternative now on offer, it seems millions are likely to make the move away from it.
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Threads allows you to like, reply, repost; pretty much do everything else Twitter already did and more, only Zuckerberg didn’t have to pay £38.1bn to have his company’s name on it, admitting: “Twitter has had the opportunity to do this but hasn’t nailed it. Hopefully we will.”
Kicking off the social media platform with the first ever thread, the 39-year-old simply tweete——sorry, posted, “Let’s do this. Welcome to Threads”, along with a fire emoji. He also went on to say that although it will obviously take time, he predicts there will be “over a billion people on it” before we know it.
Some of the advantages the new app definitely does have over its spiritual predecessor is that character limit, which taps out at 500, as well as the ability to not only share the usual links and pictures but also videos of up to five minutes.
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While Threads is currently unavailable in the EU as it is yet to be fully reviewed by the union’s privacy and data protection regulator, it has already rolled out in over 100 different countries including the UK, US, Ireland and Australia.
Zuckerberg also insisted that this is merely an “initial version” of the app and that the team at Meta will keep developing the platform and intend to “actively listen to feedback” from the community already growing on there. The question is, will Threads see Twitter go extinct or do you think it’s a bubble waiting to burst?
Featured Image — The Manc Group (via Threads)/Wikimedia Commons
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Oldham Athletic’s next game postponed amid red weather warnings
Danny Jones
Oldham Athletic FC’s next game has been postponed amid red weather warnings, with a frozen pitch having already set in.
We suspect they won’t be the only ones either…
Oldham Athletic were set to take on Notts County FC at home this weekend, with the upcoming fixture set for a 3pm kick-off on Saturday, 10 January, but the state of the Boundary Park stadium’s playing surface has already been declared unfit for use.
Informing the fans of the unfortunate decision, the rescheduled date and time for the match remain yet to be confirmed.
Saturday's home fixture against Notts County has been postponed due to a frozen pitch. #oafc
Addressing supporters online, OAFC wrote: “An inspection took place on Thursday afternoon with the pitch frozen following persistent freezing temperatures since our last home game on New Year’s Day and further adverse weather forecast.
“The inspection was called due to persistent freezing temperatures and in anticipation of further adverse weather between now and kick-off. Tickets will remain valid for the rearranged date, and refunds can be claimed after the new date is confirmed.”
As for Notts County, they have also updated their fans on social media.
They have assured that “tickets purchased for this fixture will [also] be valid for the rearranged date” and that “supporters who require a refund will be able to do so after the date for the rearranged fixture is announced.”
Postponement comes amid parts of Oldham, Greater Manchester and other areas across the country being hit with severe weather warnings, which have now been upgraded from an initial yellow rating.
2026’s first named storm, the weather event dubbed by Goretti by the French meteorological service, is set to bring further frosty conditions and blustery winds to us Brits.
The UK received its first snowfall of the year earlier this month, but this next pattern of cold air is set to see even more arrive, with the forecast potentially running into next week.
As for the Latics, the 15th-placed League Two team will have to wait until their ground thaws out to try and make up ground between them and the play-off spots.
Worth keeping an eye on the Met Office if you were planning a trip to the footy over the next few days.
Greater Manchester urged to ‘check before you travel’ as Storm Goretti sets in tonight
Emily Sergeant
People in Greater Manchester are being urged to check before they travel as Storm Goretti prepares to bring chaos this evening.
In case you weren’t aware, yellow weather warnings for snow have been put in place for parts of Greater Manchester – including Rochdale, Oldham, Tameside, and Stockport – from 5pm this evening until around midday tomorrow, and additional amber warnings are even in place from 8pm tonight for some neighbouring areas like Derbyshire and Yorkshire.
As a result, Transport for Greater Manchester (TfGM), is understandably warning locals that there could be disruption to journeys this evening, including by rail, trams, buses, and on the roads.
Trams on the Oldham, Rochdale, and Ashton lines are most likely to be disrupted by the weather, as are buses in the north and east of the region, TfGM has warned, and due to the expected impact, no trains will run on the following routes from 6pm this evening:
New Mills Central – Sheffield (no trains between Manchester & Sheffield)
Hazel Grove – Buxton
Guide Bridge – Glossop/Hadfield
🌨️ Storm Goretti will hit parts of Greater Manchester from 5pm tonight to midday tomorrow [8 and 9 January].
If you're making a journey, please check before you travel to see if your route is impacted and take extra care when travelling.
Train ticket acceptance will be in place on the 237 and 341 bus services tonight and tomorrow to help passengers get to where they need to be, although disruption could be on the cards here too, once again.
All train routes are planned to reopen after midnight on Saturday morning.
Interchanges, platforms, and crossings across the region are being treated with grit and anti-icing measures to make sure they are safe to use, and TfGM has confirmed that ‘ice breaker’ trams are also ready to be deployed to keep overhead lines clear of ice so trams can keep moving.
For those driving this evening, TfGM is also urging people to take extra time and make sure you are driving ‘appropriately’ for the conditions.
Greater Manchester is urged to check ‘before you travel’ as Storm Goretti sets in / Credit: rawpixel
Speaking ahead of Storm Goretti’s arrival, Danny Vaughan, who is TfGM’s Chief Network Officer, said: “We are expecting Storm Goretti to hit Greater Manchester as we head into the evening peak travel time and we are urging everyone to check their plans before they travel, leave extra time and if possible to consider if they can make their journey before 5pm before the storm hits.
“Working with our partners and operators we are ready to respond to the storm and help to keep Greater Manchester moving.”
He also warned commuters that there may also ‘be an impact on journeys’ tomorrow morning, so if you are planning to travel, then it’s advised to check before you do so.