Molly-Mae Hague has this morning announced that she has been appointed Creative Director of PrettyLittleThing for the UK/EU.
She has described it as “the biggest move in [her] career so far”.
The ex-Love Island star and influencer – who has millions of followers on social media – has been working with Manchester-based fashion brand PrettyLittleThing as a UK ambassador since her first clothing collection was released back in 2019.
PLT was also one of the first fashion labels Molly-Mae worked with as an influencer before she found fame on the ITV reality show.
In a statement announcing her appointment as Creative Director on Instagram this morning, Molly-Mae said: “I’m beyond ecstatic to announce that I am the new Creative Director of PrettyLittleThing for UK/EU.
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“This is the biggest move in my career so far and I can’t explain my gratitude to my favourite brand in the world for trusting me with this role. PLT have had faith in me from the very start and to now be a Director within the business feels like a complete dream come true.
“I hope you’re all ready for my visions to come to life within this incredible brand.”
Molly-Mae has been teasing her new role to fans throughout the week.
The announcement comes after she shared with her followers on TikTok that she had treated herself to an 18-carat £37,000 Cartier bracelet, which features 204 diamonds, to celebrate “signing the biggest deal of my career”.
The purchases generated widespread conversation on social media yesterday, with the topic trending on Twitter and many keen to find out the nature of “the biggest deal”.
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Alongside confirmation of her appointment as Creative Director, Molly-Mae also unveiled her first exclusively-designed collection since stepping into her new role, adding on Instagram: “To celebrate this huge news, I’m bringing you without a doubt my best collection to date.
“I’ve worked on this collection now for so long and I’m beyond proud of it – I can’t wait to see you all in it.”
✨PrettyLittleThing By Molly-Mae✨ Our girl is BACK with her newest collection of the ULTIMATE ‘fits designed by @mollymaehague 💛 We’re also super excited to announce that Molly is officially our brand new Creative Director for UK & Europe 🤩👏
“This felt like a natural fit for us as Molly has been a huge part of our PrettyLittleThing journey and she is so invested in the brand,” said Umar Kamani, CEO at PrettyLittleThing.
“We wanted to explore different avenues together and bring her on board as more of a creative, where she can work closely with our team and be involved in our wider strategy across the UK and Europe over the next 12 months.”
NHS says it’s battling with ‘worst case scenario’ as flu cases surge nationwide
Emily Sergeant
Flu hospitalisations have surged by more than half in just one week, plunging the NHS into the ‘worst case scenario’.
Shocking new figures have revealed that an nn average of 2,660 patients per day were in a hospital bed with flu last week, which is the highest-ever for this time of year and up 55% up on last week – which, when put into perspective, means there are enough flu patients each day to fill more than three whole hospital trusts.
NHS bosses have warned that the total has already increased sharply since the week covered by the data, and at this time, there is thought to be no ‘peak’ in sight.
These new figures come as demand for A&Es and ambulance services are already soaring.
The number of patients in hospital with flu has risen by over 50% in the last week, reaching a record number for this time of year – and numbers continue to grow.
New monthly figures showed that A&E attendances were a record for November at 2.35 million and more than 30,000 higher than November 2024, while there were 48,814 more ambulance incidents compared to last year.
The record-breaking demand also comes just ahead of thousands of resident doctors going on strike this week from 17-22 December – with ‘major disruption’ expected for patients ahead of Christmas.
The public are advised to attend any planned appointments scheduled during the strikes, unless they have been contacted to reschedule.
Primary and urgent and emergency care services will continue to be available for those who need them, during the industrial action.
NHS says it’s battling with the ‘worst case scenario’ as flu cases surge nationwide / Credit: Pxhere
The public should use 111 online as their first port of call for urgent but not life-threatening issues so that they can be directed to the best place for their needs, while patients who need emergency medical care should continue to use 999 or come forward to A&E as normal.
“With record demand for A&E and ambulances and an impending resident doctors strike, this unprecedented wave of super flu is leaving the NHS facing a worst-case scenario for this time of year – with staff being pushed to the limit to keep providing the best possible care for patients,” commented Professor Meghana Pandit, who is the NHS National Medical Director.
“Even worse, it continues to rise and the peak is not in sight yet, so the NHS faces an extremely challenging few weeks ahead.
“We have prepared earlier for winter than ever before, and stress-tested services to ensure people have a range of ways to get the help they need and avoid needing to go to A&E.”
Health Secretary Wes Streeting described the flu surge as a ‘tidal wave’.
“We are working with the NHS to make sure it is able to cope with this as best as possible,” he concluded.
Featured Image – Stephen Andrews (via Unsplash)
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Erling Haaland dresses up as Santa and hands out Christmas presents in Greater Manchester
Danny Jones
Manchester City star Erling Haaland has doubled as Father Christmas in his latest YouTube stunt, dressing up as Santa and handing out presents to local kids in the new episode.
We’re starting to think he might be one of the most likeable footballers on the planet right now.
The Norwegian footballer recently surpassed Alan Shearer’s ‘fastest to 100 goals record’ in the Premier League and has been well and truly back to his best as Man City continue to rediscover their form, but the big blonde number nine has been delighting both on and off the pitch of late.
For starters, even before any of the season’s givings began, we got the giggle just from our first glimpse of the thumbnail.
Yes, Haaland definitely has a habit of leaning into the humorous side of his celebrity status, having already dressed up as the Joker for Halloween in one of the first episodes published on his still relatively new YouTube channel.
However, the 25-year-old got up to some more heartwarming activities this time around, swapping the face paint, green wig and stripey suit for a red coat, hat, some little glasses and a big white beard.
With the video itself showing him getting into character and loading his car with a sack full of presents, he then goes on to visit multiple houses to dish out the surprise gifts.
While the title and description state that he drove around the streets of 0161, it’s hard to tell where exactly he went, but we’d guess it was more around Alderley Edge and/or the Cheshire side of the Greater Manchester borders.
One particular interaction between the disguised Blue and a young Red certainly produced a harmless little bit of comedy…
Either way, on the whole, this particular instalment was more wholesome than it was funny, and it’s always nice to see sports personalities and famous people spreading kindness.
Obviously, not everyone can afford to be as generous as a Premier League and world-famous international athlete, but it’s nevertheless a nice touch.
Emily Sergeant -
26th August 2021 
