Sacha Lord has publicly shamed Rishi Sunak by plastering enormous digital adverts all over Manchester, right as the Conservative Party Conference takes place.
Lord has even paid to take over the largest screen in the city centre, which happens to be directly above where the Tory Conference is being held.
Roving digital advertising trucks are also circling the area as a stark reminder to the PM of his actions during his time as Chancellor in the pandemic.
Sacha Lord, Parklife and WHP boss as well as Greater Manchester’s Nighttime Economy Adviser, has said that the adverts are for ‘3.8 million lives that were ignored’ when Covid halted the events industry.
He has once again called out Sunak for providing no financial support to all the freelancers whose work vanished practically overnight.
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The adverts themselves show a grinning Sunak, his eyes edited red, with the words ‘I ignored 3.8 million self-employed because they didn’t vote Tory’.
Sacha has then released a video where he reminded people of an interview where Sunak said those who were left without financial support ‘probably were not Conservatives in the first place’.
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He again outlined the heartbreaking reality that so many people in hospitality and events faced in 2020 and 2021 when the industry collapsed.
This is for the 3.8 million lives that were ignored.
The freelancers and the self employed.
The Conference are trying every trick to have this taken down…so I’ve just deployed large digital vans as well, to keep circling the area. pic.twitter.com/saFTL5Jolr
He said in his video: “I’ve taken out the largest digital screen in the city centre, which is directly above the Tory conference, for the entire duration of the conference.
During the pandemic, we witness the complete and utter decimation of the events industry. Freelancers left with no financial support whatsoever. I witnessed families break up, marriages dissolve, houses repossessed. I also know two people who took their own lives. They simply could not live riddled with so much debt.
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“There were in total 3.8 million self-employed people who were left to fend for themselves. And at the time none of us could work out ‘why is the Chancellor doing this?’
“And we now know the reason why he left 3.8 million people out to dry. The reason being, he didn’t believe they would vote Conservative. He put politics before lives. So if you were one of those people who were excluded and had your life ruined, this is for you.
“This must never, ever happen again. It’s a disgrace, and we should never forget the injustice that these people suffered.”
Sacha Lord has plastered adverts of Rishi Sunak all over Manchester. Credit: TwitterOne of the Rishi Sunak advert trucks driving around Manchester. Credit: Sacha LordDigital trucks driving loops around the Tory Conference also show the adverts. Credit: Twitter, Sacha Lord
Sacha Lord then wrote: “This is for the 3.8 million lives that were ignored. The freelancers and the self employed.
“The Conference are trying every trick to have this taken down…so I’ve just deployed large digital vans as well, to keep circling the area.
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“Wave if you see one…”
It’s the most perfectly passive-aggressive move of all time, this.
One person replied to Sacha: “THANK YOU! This directly affected my partner and I know the stress and strain it put on him and many people in his industry. Too many people just want to ignore that this happened. The light you continue to shine on this is absolutely phenomenonal. Again, THANK YOU.”
Another said: “Excellent work yet again. Keep it up, @Sacha_Lord! While a few got very rich during that horrible year of Covid, freelancers, self-employed and hospitality were largely hung out to dry by the govt, who now absolutely must bring VAT down to 10% for hospitality, @CampaignforPubs.”
Someone else shared: “I was one of the Excluded. Too long out of employment and not long enough self-employed. I fell between the cracks of the financial support and had to fend for myself.”
Middleton to receive a cinema and Metrolink as part of regeneration plans
Thomas Melia
Greater Manchester town Middleton is about to undergo a huge facelift thanks to a new regeneration project, including a new cinema and Metrolink tram station.
Middleton is one of many bustling communities that make up the borough of Rochdale, and with these new plans, the town might receive a fair few new visitors who want to know what it’s all about.
The Greater Manchester town is undergoing a huge transformation with regeneration plans confirming that Middleton will receive a brand new cinema complex along with an extended Metrolink line as part of the Bee Network expansion covering this area.
This is all thanks to Middleton teaming up with the Mayor to launch the Mayoral Development Corporation (MDC), which pushes forward regeneration plans for the town and future ideas.
Middleton Shopping Centre right in the heart of the town centre.Middleton Town Centre bustling as the markets take place.Credit: Steven Haslington (via Geograph)/@Rept0n1x (via Flickr)
The MDC considers lots of aspects of the town and even aims to create new homes and improve surrounding public spaces.
Middleton regeneration plans have been floated previously, but complications arose due to a lack of land and available funding, which ultimately brought these foundations to a halt.
Now it seems the green light has been lifted and Middleton is about to get a whole new facelift, which will not only improve the town economically but aesthetically too, along with the wider Rochdale region.
For many Middletonians, the idea of a cinema may have felt like a distant memory, with their last big screen location shutting down just over a decade ago.
This all-new high street regeneration will not only bring an array of shopping favourites back to the town centre but also the long-awaited return of a local cinema. Most importantly, the plans also include a slate of new housing, with an estimated 300 apartments set to be created in one building alone.
Early CGIs of the proposed Middleton regeneration plans.Grade II-listed Warwick Mill looks set to be turned into flats.Credit: Publicity Picture (supplied)
This all falls in line with the ‘Atom Valley scheme‘, which has been commissioned in order to generate over 20,000 job opportunities for people in Bury, Oldham and Rochdale.
The scheme also mentions how it aims to bring a combined economic boost of around £1 billion to these previously mentioned areas.
Rochdale Borough Council leader, Neil Emmott, said: “The development of 1.2 million square metres of employment space around the junction 19 area will help to generate 20,000 high-quality jobs and bring a £1 billion economic boost.”
Featured Image — Publicity Pictures (supplied via Rochdale Borough Council)
News
Scouting For Girls announce stacked UK tour with Manchester date
Thomas Melia
British boyband Scouting For Girls are heading out on an extensive UK tour with dates up and down the country, including right here in Manchester.
If the first thing that pops into your mind when you read this headline is “I don’t know, I don’t know, I don’t know how we’ll make it through this”, then you’re on the right side of history.
Nearly 20 years since their single ‘She’s So Lovely’ reached catastrophic heights and had everyone putting on their best Roy Stride accent, Scouting For Girls are heading back on the road.
This UK tour announcement comes two years after their last project, The Place We Used To Meet, reached our ears and was coined by the band as “Our best work since our debut”.
It’s been 18 years since this Brit trio captivated our hearts with their eponymous debut album, which sold over one million copies and went number one on the UK official charts for two weeks.
Whether you know them for ‘Heartbeat’ or ‘Elvis Ain’t Dead’, it’s clear to say this band had their fair share of smash hit singles throughout the noughties.
This tour, however, celebrates the sophomore follow-up: Everybody Wants To Be On TV, which went on to continue their legacy and secure them their only number one, ‘This Ain’t A Love Song’, back in 2010.
Now, the boys are treating UK fans to an array of live performances, and if you can’t make one date, fear not because there are 20 different locations for you to choose from.
The group will also be playing the likes of Leeds, Sheffield, Newcastle and a whole host of other Northern cities, so you have plenty of chances to catch them.
If you can’t wait all the way until March 2026 for your next Scouting For Girls fix, lead singer Stride has his own cameo account where you can get the star to read out a message or even sing you a song: “‘Michaela Strachan’ in full, please?…”
Scouting For Girls are coming to O2 Apollo in Manchester on 21 March 2026, with tickets going on sale next Friday, 2 May at 10am HERE.
Daisy Jackson -
1st October 2023 
