Sacha Lord has publicly shamed Rishi Sunak by plastering enormous digital adverts all over Manchester, right as the Conservative Party Conference takes place.
Lord has even paid to take over the largest screen in the city centre, which happens to be directly above where the Tory Conference is being held.
Roving digital advertising trucks are also circling the area as a stark reminder to the PM of his actions during his time as Chancellor in the pandemic.
Sacha Lord, Parklife and WHP boss as well as Greater Manchester’s Nighttime Economy Adviser, has said that the adverts are for ‘3.8 million lives that were ignored’ when Covid halted the events industry.
He has once again called out Sunak for providing no financial support to all the freelancers whose work vanished practically overnight.
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The adverts themselves show a grinning Sunak, his eyes edited red, with the words ‘I ignored 3.8 million self-employed because they didn’t vote Tory’.
Sacha has then released a video where he reminded people of an interview where Sunak said those who were left without financial support ‘probably were not Conservatives in the first place’.
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He again outlined the heartbreaking reality that so many people in hospitality and events faced in 2020 and 2021 when the industry collapsed.
This is for the 3.8 million lives that were ignored.
The freelancers and the self employed.
The Conference are trying every trick to have this taken down…so I’ve just deployed large digital vans as well, to keep circling the area. pic.twitter.com/saFTL5Jolr
He said in his video: “I’ve taken out the largest digital screen in the city centre, which is directly above the Tory conference, for the entire duration of the conference.
During the pandemic, we witness the complete and utter decimation of the events industry. Freelancers left with no financial support whatsoever. I witnessed families break up, marriages dissolve, houses repossessed. I also know two people who took their own lives. They simply could not live riddled with so much debt.
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“There were in total 3.8 million self-employed people who were left to fend for themselves. And at the time none of us could work out ‘why is the Chancellor doing this?’
“And we now know the reason why he left 3.8 million people out to dry. The reason being, he didn’t believe they would vote Conservative. He put politics before lives. So if you were one of those people who were excluded and had your life ruined, this is for you.
“This must never, ever happen again. It’s a disgrace, and we should never forget the injustice that these people suffered.”
Sacha Lord has plastered adverts of Rishi Sunak all over Manchester. Credit: TwitterOne of the Rishi Sunak advert trucks driving around Manchester. Credit: Sacha LordDigital trucks driving loops around the Tory Conference also show the adverts. Credit: Twitter, Sacha Lord
Sacha Lord then wrote: “This is for the 3.8 million lives that were ignored. The freelancers and the self employed.
“The Conference are trying every trick to have this taken down…so I’ve just deployed large digital vans as well, to keep circling the area.
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“Wave if you see one…”
It’s the most perfectly passive-aggressive move of all time, this.
One person replied to Sacha: “THANK YOU! This directly affected my partner and I know the stress and strain it put on him and many people in his industry. Too many people just want to ignore that this happened. The light you continue to shine on this is absolutely phenomenonal. Again, THANK YOU.”
Another said: “Excellent work yet again. Keep it up, @Sacha_Lord! While a few got very rich during that horrible year of Covid, freelancers, self-employed and hospitality were largely hung out to dry by the govt, who now absolutely must bring VAT down to 10% for hospitality, @CampaignforPubs.”
Someone else shared: “I was one of the Excluded. Too long out of employment and not long enough self-employed. I fell between the cracks of the financial support and had to fend for myself.”
Huge tunnel through the Peak District linking Manchester and Sheffield moves one step closer
Daisy Jackson
Ambitions plans to build a tunnel beneath the Peak District to connect Manchester and Sheffield has moved a step closer.
The proposed tunnel, which could completely transform travel between the two cities, has received a major £500,000 funding boost.
Picture the Eurostar, but plonk it going across the Pennines instead of London to Paris.
If it all goes ahead, journeys between South Yorkshire and Greater Manchester would be much quicker and easier, cutting times by up to 30 minutes, The Sheff reports.
The whopping £500,000 funding has been secured by infrastructure group Future Works, which is behind the proposed Trans-Pennine Connect scheme.
The money will be used to carry out technical and environmental feasibility studies to establish whether the project could actually go ahead.
The plans would see a 14-mile dual-carriageway tunnel built underneath the Peak District, potentially running between Langsett in South Yorkshire and Hollingworth or Tintwistle in Greater Manchester.
Michael Dnes, Future Works co-founder, said: “We’re very excited to be working with UK Dynamism Fund to unlock the next stage of our project.
“This funding will let us complete the technical and environmental feasibility studies needed to get the right outcomes for people and the Peak District as we deliver better transport connections across the Pennines.”
South Yorkshire Mayor Oliver Coppard has previously voiced his support for the proposals, describing them as a “really exciting opportunity”.
Speaking at a South Yorkshire Mayoral Combined Authority meeting back in September, he said: “We all know the frustrations of travelling between two of the North’s biggest and best cities.”
He also stressed that any plans would need to take environmental considerations very seriously, particularly the impact on wildlife in the Peak District.
The project is still in very early stages, and the funding doesn’t indicate that planning has been approved. We’ll keep you updated with any updates as and when we know.
So, what do you make of this proposal? Would you be keen for a drive through the tunnel?
Town just outside Greater Manchester named one of UK’s ‘happiest’ places to live
Emily Sergeant
The UK’s happiest places to live for 2026 have been named, and a town just outside Greater Manchester is in the top 10.
Just as it has done for the last 14 years now, Rightmove has published its annual ‘Happy at Home’ index, which explores exactly what it is that makes people feel content about where they live, and highlights the happiest places nationwide ahead of the new year.
This year, thousands of residents across more than 200 locations told the leading property listing platform what they love (or don’t love) about their community – from the friendliness of their neighbours, to job opportunities, access to green spaces, and so much more.
The survey also outlines the differences in happiness in rural, urban, and suburban environments, as well as the way our sense of ‘home happiness’ changes as we age.
So, where do we have in the top 10 then?
Well, Skipton in North Yorkshire – last year’s winner – only ranked seventh in this year’s study, making way for Richmond upon Thames in London to take the coveted stop spot, but looking a little further down the list, you’ll find the Lancashire town of Chorley in sixth place.
Closest to the Bolton and Wigan boroughs, Chorley is about a 40-minute drive outside of Manchester, and sits on a direct train route into the city centre.
The UK’s top 10 happiest places to live 2026
Richmond upon Thames
Harrogate
Cirencester
Monmouth
Hove
Chorley
Skipton
Llandrindod Wells
Horsham
Hexham
With a deep legacy rooted in the Industrial Revolution, Chorley is now a popular place to live full of amenities, good local schooling options, and convenient transport links – with an average property price of £234,387, and average rent costing £1,011 per month.
When it comes to the wider rankings, and the North West ranking as a whole, two Greater Manchester towns made it into the region’s top five, Stockport at number two and Altrincham following right behind at number three.
Other of the region’s inclusions like Bury, Bolton, Wigan, and the Manchester borough itself all ranked towards the bottom.
Speaking on this year’s list, Colleen Babcock – a property expert at Rightmove – explained: “The balance between greenery and everyday convenience runs through the wider findings. Even among people who would ideally choose a rural setting, access to amenities, parks and public transport remains important.
“This year’s results suggest that the places people rate most highly aren’t simply urban or rural, but often bring together some of the best elements of both.”