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Gymshark is set to open its first Manchester shop at The Trafford Centre

Their in-person presence continues to grow.

Danny Jones Danny Jones - 30th September 2024

Viral fitness brand Gymshark continues to go from strength to strength as they are now set to open a brand-new shop at The Trafford Centre next year.

One of the most well-known gym-wear brands on the planet right now, the company started by a student in the confines of his garage and bedroom back in 2012 is now opening just their third-ever brick-and-mortar location in the ever-busy shopping mall as their ‘IRL’ presence grows.

While it began as an online-only brand and will remain one of the most popular digital retailers for athletic apparel, with more than 10 million customers and a following of nearly double that amount on social media, it’s a pretty safe bet this store will be a welcome addition to The Trafford Centre.

Scheduled for a summer 2025 opening, this will be Gymshark‘s first location in the North so, naturally, they simply had to pick Manchester.

Set to open a 7,500-square-foot unit on Upper Peel Avenue, the new Gymshark site will become home to all of their high-quality activewear, featuring a vast range of sizes, colours and styles to suit all.

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There is also set to be a number of exclusives available only at the Gymshark Trafford Centre.

Building on an already strong and long-standing relationship with the city – with Manchester hosting one of the first-ever community meet-ups in the city during their early days and greeting thousands of gymgoers to Manchester Central in 2023 at its first post-Covid event, Lift MCR – it’s a natural marriage.

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Having also recently opened a small space in Selfridges in Trafford Centre to great acclaim, General Manager of Wholesale and Retail, Hannah Mercer, says: “We’re a Brummie brand, but we look to Manchester as something of a big brother with its heritage for graft, discipline and authenticity.

She goes on to add: “It’s why we’ve had so many wonderful moments in the city […] whenever we’ve landed here, it’s been incredible. We’ve also done so much in Manchester because we know how passionate the community here is about the gym and fitness […] In short, we love Manchester and can’t wait to open our doors to our Northern community next year.”

They also held a bodybuilding competition here just a few months later.

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When taking into account their ever-growing workforce and group of influencers and/or sponsored athletes, not to mention they now reach a total of 230 countries, it’s fair to say this will be a very popular arrival to the nearby shopping complex.

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Simon Layton, Centre Director at Trafford Centre, said of the announcement: “Gymshark is an impressive British success story with a global following, so we’re excited to welcome their first Northern, standalone store right here at Trafford Centre.

“With the activewear and athleisure market continuing to thrive, we’re confident that Gymshark will prove to be extremely popular with our visitors.”

As founder Ben Francis reiterates with every evolution of the company, “Gymshark isn’t a sports brand or an athleisure brand, it’s a gym brand. [It] prides itself on being the brand for creating the tools to help everyone achieve their very best in the gym, not just from the clothing it sells, but from the community it has built around it.”

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Featured Images — Gymshark press images (supplied)