Dame Deborah James has inspired Andrex, M&S, and more retailers to add bowel cancer symptoms to packs of toilet roll.
Leading toilet roll manufacturer Andrex, and retail giant M&S are two of the first companies to partner with charity Bowel Cancer UK as part of the #GetOnARoll campaign, and in doing so, have both committed to adding the symptoms of bowel cancer and lifesaving information to millions of toilet roll packages stocked on shelves across the UK.
The two companies have also made significant donations to the leading bowel cancer charity – with Andrex pledging a £65,000 donation, and M&S committing a £50,000 sum.
Both Andrex and M&S have been inspired to make the change to packaging by journalist, podcast host, and campaigner, Dame Deborah James – better known as the Bowel Babe – who was diagnosed with incurable bowel cancer back in 2016, which she has since announced is terminal.
Almost half of adults in the UK can’t name a single symptom of bowel cancer. Get behind our new campaign today and ask your supermarket to add them to their loo roll packaging and help save lives: https://t.co/NmjBdWTaeHpic.twitter.com/sxCQY40lwl
Since receiving the tragic news that her cancer was terminal, and setting up the BowelBabe Fund, Dame Deborah has gone on to raise a whopping £6.7 million and counting for Cancer Research UK to raise awareness and “fund clinical trials and research into personalised medicine for cancer patients”.
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She has also been using her final days to support Bowel Cancer UK’s campaign, and encourage other supermarkets and retailers to follow in the footsteps of Andrex and M&S.
“It’s the start of things to come,” Dame Deborah said on Instagram.
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“I think we should do a big shoutout to other companies now saying ‘Come on! Where’s your signs and symptoms?’
“We need like actual information signposted on those loo rolls [and] I’m hoping that lots of the other big brands will now go yeah, hang on, this makes massive sense – this is what we need to be doing and I can’t wait to see that happen.”
Deborah James was presented with a Damehood for services to charity by Prince William last month / Credit: Deborah James (via Instagram)
Bowel Cancer UK says it launched the groundbreaking #GetOnARoll campaign as almost half of adults in the UK can’t name a single symptom of bowel cancer, despite it being the fourth most common cancer, and it says that knowing the symptoms, and acting on them, means that bowel cancer can be diagnosed earlier when it is more treatable and curable.
Fewer than 40% of people are diagnosed with bowel cancer at the earliest stages, and the charity says “we can change this and ultimately save more lives”.
📣 We’re calling for every supermarket to put our signs and symptoms where people need to see them most – on their loo roll packaging.
The charity added: “Changes in bowel habit and blood in your poo are two bowel cancer symptoms that happen while you’re on the toilet so that’s why we’re calling on supermarkets to put symptoms on their own brand loo roll packaging – where people need to see them most.
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“We urgently need to get supermarkets to follow suit.”
You can find out more about the Bowel Cancer UK #GetOnARoll campaign here.
Britain’s least favourite chores have been revealed according to new survey
Emily Sergeant
Washing up, dusting, taking the bins out – we’re really not short of household chores to dislike, let’s be honest.
Doing the chores is, well, a chore… or is it? Surprisingly though, a new YouGov poll says different, as it’s been revealed that there are only a few household tasks that large numbers of Britons actively loathe, with many more liked that disliked, in fact.
While it probably has to be said that most chores and household tasks are not exactly what we’d choose to spend our time doing, the reality is they have to be done whether we like it or not.
The new survey, however, has revealed the some of us do actually ‘like’ it though.
YouGov asked a total of 2287 British adults for their opinions on a selection of chores in a bid to find out what the best and worst household task is.
/ Credit: Pixahive | Haberdoedas II (via Unsplash)
Cooking came out on top as the most popular chore of those polled, with a clear majority of Brits (57%) saying they like rustling up a meal, alongside a further 21% who neither like nor dislike it, and only 18% saying it’s a task they openly dislike.
Nearly half of Brits (46%) say they enjoy decluttering or clearing out their house, alongside 24% who are not bothered either way. Similarly, 40% say they like tidying up, with nearly as many (35%) neither liking nor disliking it.
In both cases, only roughly a quarter (22-27%) actively dislike making things neat and tidy.
On the other end of the spectrum, the chore that takes the top spot for being the most disliked across the board is ironing.
Taking the bins out is the chore that most divides men and women, with women nearly twice as likely to dislike doing it
Cleaning bathroom: 49% women vs 42% men Ironing: 48% vs 37% Dusting: 43% vs 38% Taking bins out: 42% vs 22% Washing up: 38% vs 24% Cleaning kitchen: 32% vs 28%… pic.twitter.com/Obfk89yhqp
Four housework staples stand out as having the fewest outright fans – ironing, cleaning the bathroom, dusting, and taking the bins out, with just one in six Brits (16-18%) claiming to like doing any of them.
Although similar numbers of survey respondents dislike dusting, ironing, or cleaning the bathroom (41-45%), it’s ironing that has the strongest claim to being the most-hated chore overall, as not only do a higher proportion say they dislike it a lot (25% vs 16-18% for the other two chores), roughly three times as many Brits avoid doing the ironing altogether (20% vs 7%).
This makes it the only chore where the number of dislikers (43%) outnumber the combined total of those with a positive or neutral opinion of the chore (37%).
How does gender come into the conversation? Well, taking the bins out is the chore polled with the biggest gender divide.
According to YouGov, while men are equally likely to say they like (24%) and dislike taking the bins out (22%), only 9% of women say they relish the task, which is relative to 42% of them who dislike having to do it.
Featured Image – Pexels (@cottonbro studio)
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Salford Red Devils have been dropped from the Super League
Danny Jones
Salford Red Devils RLFC have been officially relegated and dropped from the next Betfred Super League season following months of uncertainty both on and off the field.
It’s a nightmare scenario for supporters, but not entirely surprising given their struggles of late.
Revealing the decision this week, the Super League announced that Salford Red Devils will not be competing in the top tier next term, with the upcoming adjusted campaign getting underway in 2026.
Confirming that their IMG grading had been reduced as expected in the wake of recent events, the Greater Manchester side shared an official statement with the fans on Thursday morning, 16 October.
The reaction has obviously been one of deep frustration from a fan base that has been put through the ringer over the past year or so.
Die-hard Red Devil, Andy Roberts, commented in the numerous replies underneath Salford’s post on X: “I’m sorry, but this statement is a complete disgrace. Patronising fans, ignoring the huge elephant in the room. RELEGATION!”
Even neutrals got involved, with one person writing: “I hope someone comes in and saves you. No gloating here, we’re all part of the RL [rugby league] family, and I’ve lost my club before – wouldn’t wish it on anyone. Best of luck getting sorted.”
Another added that he believes this “Has to be the worst piece of comms from any club ever. Might have been better to start with a ‘really sorry we won’t be part of Super League next season’ line.”
Most notably, their dismissal from the division for now has also made way for the return of Bradford Bulls, who haven’t featured in the tournament since 2014, ultimately limping towards liquidation and eventual relegation themselves. Safe to say Salfordians fear the same.
It’s also worth noting that Salford Red Devils’ relegation also comes in tandem with the Super League actually expanding in terms of participants, with 14 teams set to face off in 2026; a dozen are automatically included via the aforementioned gradings system.
The Bulls were restored to the ranks after finishing 10th in the overall IMG rankings, while SRDLFC’s 0.25 point reduction to their total score proved enough to see the Yorkshiremen take their place after more than a decade.
Another two of clubs are still waiting to be named in the roster for next year, with an independent selection panel scheduled to verify their picks this Friday, 17 October.
You can see the club’s ‘divisive’ (to say the least) statement in full HERE and, in the meantime, find out more on the latest twist in this unfortunate tale that went on somewhat behind the scenes down below.