North West events specialists Scene My Event rebrand as Exceed Events – seeing high booking demands through to 2023
The team behind North West events specialists Scene My Event have revealed a major rebrand and reposition as Exceed Events and Concepts - with bookings being made right up until 2023.
The team behind North West events specialists ‘Scene My Event’ have embarked on a major rebrand following the pandemic – repositioning the organisation as ‘Exceed Events and Concepts’.
Using the time in lockdown to evolve their offering for a changing marketplace, Bolton-based founders Chris Warbrick and Martyn Stuttard announced they’d be taking the business into a “new era” from August 12 – responding to the crisis of the events industry through innovation.
Despite the long-term restrictions imposed on mass gatherings, Chris and Martyn believe consumer confidence is now returning – with a huge number of events already being booked for the next three years.
Development has also been completed on their new website – exceedevents.co.uk – which is being used to showcase the organisation’s market-leading events technology to offer new virtual events and socially-distanced live experiences.
The domain will also house a ‘client area’ – where customers can easily manage their event, booking details and music requirements at any time.
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Exceed
Director Chris said: “We’ve used the time in lockdown to look at who we are as a business, our identity, our image and what our clients want, and felt that Exceed Events is a more fitting representation of who we are.
“With where we see the company growing over the next five years we wanted the brand to reflect this journey and long term position.”
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“The meaning of Exceed is all about going above and beyond, being better than your previous self and your competition and of course, exceeding expectations! That has always been at the core of how we operate and really fitted with who we are and can span over all of our sectors, from weddings and corporate events to event technology and bars and clubs.”
According to Chris, adapting to the “new normal” has been key to developing the new Exceed brand.
He added: “During lockdown we had the time to look at a rebrand, and we’ve been doing virtual events with live streaming and moved all of our face to face consultations to zoom consultations.
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“It’s certainly made us think differently and reimagine how events will go moving forward. Even after lockdown, the events scene will look different for some time and there will be a blend of physical and virtual events which has made us think differently and innovate in how we do that.
“We’ve invested in more technology to bring that to the client. We believe we can accommodate both sides and we’re working with our partners on things like virtual show rounds, providing as much upfront content to our clients as possible and actual virtual parties.
“At the start of August we were approached to bring our previously indoor interactive Bedlam Bingo, to the outdoor drive in Park N Party held at Event City, Trafford Park. Due to the amazing success we are now in conversations to run this continuously over the coming months.”
Exceed
Chris and Martyn said the gradual easing of restrictions saw future booking enquires pick back up in June with a surge in July and August of private and corporate clients now making reservations through to 2023.
“Our bookings are now strong again,” said Martyn.
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“Consumer confidence is picking back up with people wanting to get events booked back in for something to look forward to after these challenging times. We therefore believed mid August was a good time to launch our new brand – with the further easing of restrictions from August 15th onwards very much in mind.”
Founded by entrepreneurs Chris Warbrick and Martyn Stuttard in 2017, the company has become known for its industry innovations, premium entertainment offerings and investment in hi-tech events solutions.
That includes their 360 Xperience platform, used to great effect at the PFA Awards in May 2019 with the ensuing videos of football stars using the platform reaching over 5m people on social media.
Partner venues across the North West include Manchester Hall, Mitton Hall, Holmes Mill, Larkspur Lodge, Victoria Warehouse, while clients have included AO.com, Panini, Fifa, In the Style, BLVD and Manchester Airport.
Exceed has also been the events company of choice for a host of high profile celebrities, brands and influencers.
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This has includeed the engagement party of Love Island star Olivia Buckland and Bradley Dack at Cloud 23 bar in Manchester, and the launch of Jacqueline Jossa’s fashion launch at In the Style in Salford.
The company has also helped to organise the wedding of TOWIE star Maria Fowler at Nunsmere Hall in Cheshire and the engagement party of Geordie Shores Holly Hagan and Jacob Blyth at Victoria Warehouse.
After winning Theo Paphitis’ Small Business Sunday award in July 2018, the events company were then brought in by the former Dragons Den star to showcase their 360 Xperience at the 10th anniversary of his SBS Awards in Birmingham in early 2020.
Find out more about how Exceed are taking events into the new normal by visiting their website.
Business
A groundbreaking new multi-use entertainment and leisure venue is coming to Manchester
Danny Jones
A new multi-purpose food, drink, entertainment and leisure destination is coming to Manchester city centre and the Salford border this autumn, and you won’t find many places that roll so much into one spot.
Mancs, get ready to welcome ‘Tangerine’.
Conceived by an impressive collective of local creatives, indies and those with plenty of experience catering to the Northern masses, Tangerine is promising everything from multiple resident kitchens, a live music hall, an arthouse stage, a specialist martini bar and more.
Better yet, after a year in the making and quietly chipping away at the striking space, it opens later this month, so you don’t have to wait long to try it for yourselves.
Located on New Bailey Street, just on the edge of Spinningfields and Salford Central, this groundbreaking new venue features two main platforms (utilising the integrated charm of the historic railway arches), each boasting its own selection of attractions.
While platform one will offer a bakery, coffee roastery, wine store and bottle ship, the ‘Canteen Club’ and even a florist, number two will contain the music hall, arthouse stage and the stylish ‘Grand Departures’ bar – serving seven espresso martini alone – Tangerine will deliver a seamless day to night transition.
Arguably, however, the centrepiece is the ‘Cantina Collective’. The food and drink hall promises seven in-house kitchens, showcasing a variety of cuisines.
The opening line-up already confirmed includes Vanda: a family-run Parisian-inspired Ukrainian bakery; Mexican taqueria, PANTERA, burger joint Juicy, as well as Yo Dutchie (a unique fusion of Dutch-Japanese food) and a new Korean/ramen concept from local sushi favourites, Unagi.
Our stomachs are already grumbling just thinking about it.
CGI renders of the completed space. (Credit: Supplied)
Designed not only by the brains behind Northern Quarter’s beloved Mala hidden garden but WANT STUDIOS, who will be ensuring local artists, independents, and traders will be regularly spotlighted, the site will boast a capacity of well over 300 people.
Artyom Dmitrijev, owner of Tangerine and Mala, said in a statement: “Over a year in the making, we’ve used all our experience in design, interiors, architecture and hospitality to create our dream project. A place for all the independents to come together and thrive.”
Andy Windsor, Director of WANT STUDIOS, added: “Tangerine unites the city’s independent kitchens, bar tenders, bakeries and entertainment specialists. It is a unique showcase of what we do in the city. This is a new space for creativity, food, and culture, and we’re proud to be part of it.”
Debuting to the public with a big Halloween weekender on the evening of Friday, 31 October, with another launch event the following Saturday, you can sign up for exclusive early access for free, which could see you score a few freebies to boot.
Featured Images — Press shots (supplied)/Tangerine MCR (via Instagram)
Business
First vendors confirmed Glossop Market Hall, including two indie Manc traders
Danny Jones
The first vendors for the upcoming Glossop Market Hall have been announced, and the lineup includes two beloved Greater Manchester independent businesses.
Better still, the third is another noteworthy name from the North West.
Glossop Market Hall is scheduled to launch later this year, setting up shop in the historic town hall complex, where the High Peak Borough Council, a retail shopping arcade and various other municipal buildings have stood in various different iterations for nearly well over a century.
With the Derbyshire town set to celebrate the opening of the newly revamped market hall, those behind the new Glossop attraction have now revealed the first three names set to take up residence there.
As you can see, the biggest names already signed on to cook from one of the six kitchens is a Manchester favourite food hall in its own right: Hello Oriental.
The Pan-Asian paradise not only has a subterranean space below Circle Square, but also at The Trafford Centre, as well as a dessert spin-off in Freight Island.
Indie trader number two comes in the form of B&V Trading, who are based at Stanley Square in Sale and specialise in eco-friendly, UK-made treats, toys and essentials for four-legged friends.
After proving a hit with the locals, their small stall at nearby Altrincham Market has grown to see them open up not just a second site in the leafy Cheshire suburbs of Knutsford back in 2022, but now boast a third location in neighbouring Macclesfield.
Speaking of Macc, local gin and whisky makers, Forest Distillery – based up at the famous Cat and Fiddle Inn pub towards the Peaks – they round out the first wave of regional businesses set to pop up in Glossop Market Hall (GMH) when it finally arrives this winter.
And once again, as the update on social media reads: “This is just the beginning”.
Natives, day-trippers and tourists from all over are bound to visit this place when it opens sometime in November (exact date still TBC), and with space not only for a dedicated bar, dining space and a coffee shop, but a total of 17 retail spaces, we can’t wait to see what comes next.
GMH becomes just the latest among a growing trend of food and drink halls popping up all over our part of the country, with virtually every Greater Manchester borough now boasting at least one of their own – or, in the city centre’s case, what feels like a dozen now.
Exhibit number… not sure, we’ve lost track at this point.
The Manc -
21st August 2020 
