In 2025, I have just a few resolutions/goals that I’m determined to achieve this year: one is to lose a bit of weight, another is to improve my marathon PB and arguably the most important one is to champion the trend of the ‘wide burger’.
Yes, I’m fully aware that the burger thing doesn’t quite chime with the first two but I intend to reward myself with said burger after I hopefully smash the other ones.
First off, I want to begin this by making it clear that I am in no way calling for the end of the trusty dirty burger convention that has spanned more than a decade now, but following the gutting closure of Manc pioneers Almost Famous, I am suggesting that now might be the time for some innovation.
I put to you that this year should be the year of the wide burger – someone else can come up with a better name for it if anything comes to mind, I’m just a hungry ideas man.
If it isn’t already plainly obvious as to what I’m talking about, let me explain.
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The culinary world often feels like it can get stuck in these cycles, be it people slapping pulled pork on things, salted caramel-flavoured everything or the current hot honey craze; they’re exciting for a while but, eventually, things move on as they should to keep our interests piqued and mouths salivating.
On the other hand, there are some food and drink staples that are so tried and tested that they rarely evolve that much, mainly because people will always eat them no matter what.
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Case and point, burgers.
That being said, although there’s something undeniably enticing about a towering, food-porny mess of a burger dripping with cheese and grease, the advent has become so overly saturated in modern cuisine.
Besides the ‘smashed’ style enjoying its time in the spotlight – which we’re also really enjoying, by the way, this isn’t a diss on any perfectly cooked patty – I don’t think there’s been much evolution for a while and it’s almost starting to feel like we’ve seen most takes on burger a dozen times before.
Again, there’s no doubt that all of these bad boys are delicious – we’ve eaten them all, so we can definitely vouch for that – but we can’t pretend we haven’t seen similar creations not only in Greater Manchester but at countless places up and down the country.
Moreover, at what juncture are we feasibly going to stop and say, ‘Sorry, but this mountain of bread and meat is officially too tall and tackling it is more a challenge than it is the simple act of enjoyment that we hope for out of a burger’?…
We all know how appetising these things look at first glance in a picture and they certainly stand out from the other options on any given menu, but there has to come a point where a burger is just too unwieldy to even attempt eating and simply whacking even crazier, unexpected toppings won’t cut it.
That’s why I’m posing a rather straightforward change of tact or, rather, direction: don’t go up, go out; don’t make it taller, just make it wider.
It’s also worth noting that this is by no means a totally original thought, but it is one I’m fully behind.
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The proof is right there on the internet for everyone to see: the people (at least some of them, i.e. me) have been asking the same question, ‘Why tall and not wide?’, for ages now and I think it’s time we put the prospect to the test.
The Two Markets Girls channel even built what they called ‘the BEST wide burger ever‘ to test their theory.
Big dirty burgers stacked high with an immense surplus of extras are great on paper, especially when one of those overly indulgent days comes along and you want to pig out, but are they the most practical? I would suggest perhaps not.
I don’t want to have to disassemble a burger’s excessive layers or unhinge my jaw like a python to try and get my chops around my tea, I just want to take a big bite of a big burger with lots going and, as far as I can tell, there’s no reason this couldn’t happen with a burger that has greater width instead.
They don’t need elevation, they need surface area – as proven by the resurgence of delightfully crispy smash burgers – and it could open up a whole new avenue for those naughty cheat meals.
You could argue wide burgers or at least ‘wide-leaning’ offerings already exist, with one example being the viral and cult favourite Fergburger, made popular over in Queenstown, New Zealand, which tends towards a larger circumference rather than height.
Better yet, if you’ve ever been to a greasy spoon, old school caff or just a local butty shop and ordered a large barm or seen someone ask for a ‘bin lid’ (if you know, you know), then finding bread/buns/baps/whatever you want to call them big enough doesn’t even factor into the equation.
Another bonus upside is that this will in theory make big stacked burgers less of a tired novelty but rather a push-the-boat-out treat and once again see them restored as a worthwhile variation on one of the most popular foodstuffs on Earth.
Just like when Almost Famous started their incredible journey back in 2012 – rest in peace, sweet prince, gone but never forgotten – Manchester has the chance to once again be at the forefront of a new craze, which is an opportunity that really is quite rare in gastronomy these days.
So how about it? How about we make 2025 the year we give wide burgers a go? And if I’m wrong then I’ll happily slink back into my chair and keep my mouth shut… most likely because there’s a burger in it.
Worsley-born wood-fired pizza brand set for sensational US expansion
Danny Jones
A Greater Manchester food brand that started in the little village of Worsley is about to go international in a big way as local Leopard Pie pizza is set to take America by storm.
In one of the most major and exciting culinary success stories to come out of Salford in some time, perhaps ever, much-loved pizza Leopard Pie have quietly struck a deal to carry out a significant expansion into the US.
Not only does this mean the likelihood of there being more of their restaurants up and down in the UK but with multiple venues scheduled to open across the Atlantic, the brand could be at the start of an unbelievable global journey.
Come on, how often do you hear a Manc foodie name in the same sentence as the States?
Leopard Pie and their delicious wood-fired pizza are set to make their debut in the US. (Credit: The Manc Eats)
Speaking exclusively to The Manc, Leopard Pie confirmed: “We’re proud to share that Leopard Pie is embarking on a major U.S. expansion with a multi-location deal over the next five years.
“This marks a defining moment in our journey as we introduce a bold new Leopard Pie identity to the American market—while staying true to the heart and spirit that has made our UK brand and locations so widely loved.
“This milestone represents the start of an extraordinary journey as we introduce the next evolution of Leopard Pie—one that amplifies everything that has made our brand beloved while bringing fresh energy and bold new design concepts to a global audience.”
Already working intensely behind the scenes on what they’re hailing as a “visionary new US restaurant concept” for their pizza empire that not only elevated the dining experience but will “set new standards in the fast-casual dining scene”.
They also detailed plans to set up a dedicated domestic base of operations across the pond which will include a world-class training and development hub “to ensure that every chef and operator joining our US family delivers excellence from day one.”
When it comes to Manchester food and drink brands that have blown up, you’d be hard-pressed to any that have gone from an idea that started as recently as 2015 and gained traction during lockdown to expanding within such a fast time frame, let alone on such a massive scale – not even Rudy’s.
The big news now put to one side, it won’t surprise you to learn that Leopard Pie has stated “This is just the beginning”, teasing that they plan to expand into several other key territories and keep building the brand as much as possible.
Owner Lee Chester told us that America always felt somewhat in the stars for the neighbourhood staple; “From the very beginning, Leopard Pie was built with global ambition— the word ‘Pie’ itself a subtle nod to our U.S. vision, a hint as to what was to come.
“I am incredibly proud to be leading the brand into this exciting new era, where my role will evolve to mentor and empower new entrepreneurs to achieve success under the Leopard Pie name.
“I believe wholeheartedly that Leopard Pie’s next chapter will be one of exponential success, built on passion, innovation, and leadership. For those who partner with us now, the potential is immense—and the journey promises to be unforgettable.”
The brand has remained 100% independently owned since day one, having turned down multiple investment offers to date, but is now embarking on what feels like an unprecedented chapter for a local restaurant as they open up to “select strategic partnerships and investments”.
While specifics regarding how quickly the move into America will get underway and just how many sites there will be are still being kept under wraps, more details will be released soon enough.
Lee summed up the next steps by adding: “I believe with absolute certainty that Leopard Pie is entering a decade of unparalleled growth and excitement. For those who choose to partner with us now, the rewards and the legacy we will create together will be remarkable.”
And last but not least, you don’t have to worry about a local joint that started in Worsley forgetting their roots – the Salford staple isn’t just one of the best pizza places in Manchester but their hometown story is what makes this so special.
For now, you’ll still find them serving up full wood-fired Neapolitan pies and slices over in Worsley and from their stall in Kargo MKT in Central Bay, so give it a try if you haven’t already.
Their Kargo MKT site in Salford Quays.It really is very good.Credit: The Manc Group
Bold new Mexican restaurant and bar OCASA to open in Manchester
Daisy Jackson
A vibrant new Mexican restaurant and bar is set to open in Manchester, taking over part of Australasia’s long-standing Spinningfields site.
The former Sunset by Australasia bar and terrace will be transformed into a colourful new Mexican spot called OCASA.
The beautiful space, set to open in time for the Easter bank holiday, will be serving premium tequila, cocktails, and Mexican-inspired food.
The 80-seat sun terrace on The Avenue – just behind Australasia itself (which is currently closed for refurbishment) – will take inspiration from the shores of Tulum to the street food scene of Mexico City.
There’ll be music and entertainment including mariachi bands, ice-cold frozen margaritas, and tableside guacamole, plus BBQ tacos fresh off the grill, Sunday feasts, and loads more. .
In the kitchen will be executive chef Lucie Sainerova, formerly of the prestigious Novikov International, who’ll whip up a contemporary take on Mexican street food.
Lucie said: “We’re taking familiar flavours and elevating them in ways that surprise and excite. From our Dragon Salt Wagyu Tacos to the Lobster Thermidor Nachos, every dish tells a story. This is Mexican food like you’ve never seen before.”
Bold new Mexican restaurant and bar OCASA to open in Manchester
The interiors at OCASA have been designed by BAPPT, and feature textured rock walls, terracotta hues and jade green accents.
It’ll be a relaxed space by day, and a vibrant social hub with DJs, live music and more by night.
The terrace will also have two exclusive Bed Booths for private group dining.
OCASA will become the city’s ‘ultimate tequila destination’ with one of the country’s most extensive collections of premium spirits,.
Danny Jones -
23rd January 2025 
