Eats

Sacha Lord is once again giving away free drinks at a mystery Manc venue this weekend

'Drinks on me.'

Danny Jones - 21st August 2024

Sacha Lord is ramping up excitement for another night of celebrating regional hospitality by once again giving away free drinks to locals at a mystery Manchester venue this weekend.

The Night Time Economy Adviser has shown his support for a number of local venues over the past couple of years, especially in the wake of Covid and the cost of living crisis – this is just his latest stunt in his efforts to show his support for local communities.

Resharing his original post on X across his social media platforms, the Parklife and Warehouse Project co-founder wrote: “Now, more than ever, we need to support Manchester’s hospitality venues.”

Cue the massive, well, queues…

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A post shared by Sacha Lord (@sacha_lord)

As teased in the post, details surrounding the night of complimentary drinks are scarce; the 52-year-old would only offer up notice of when Mancs will be told of the location and that the free drinks offer will run from 4-5pm this Sunday.

In fact, it still remains unclear whether the chosen venue is a pub, bar or something else entirely; given that previous occasions have included hosting a secret gig in a derelict Manchester building which also included an open bar, it could be anything.

Other nights of freebies courtesy of Lord’s wallet have included footing the bill at the Thirsty Korean, giving away free chippy teas last Christmas, and even buying up billboard space to spotlight 10 Greater Manchester businesses.

The Altrincham-born entrepreneur recently stepped away from his roles at Parklife and WHP to “focus on the next chapter”, insisting that the decision wasn’t an easy one, but continues to have a huge impact on nurturing the evening and late-night scene in the city centre and beyond.

Sacha Lord announces he’s leaving his role at Parklife and The Warehouse Project

His remit has extended beyond the likes of hospitality, music and entertainment of late too, as he became the Chair of Wythenshawe Amateurs Football Club in April of last year.

But his roots in hospitality and the Night Time Economy at large have remained strong throughout, spotlighting other notable Manc food and drink figures like Gary Usher, who delivered what he dubbed “one of the best Sunday roasts” he’d had in years.

It’s likely this won’t be the last time Sacha Lord hands out a load of free drinks to hordes of Mancs but you can guarantee the queue will be massive wherever it happens to pop up.

There’s been no shortage of appreciation for these nights in the past too, with commenters applauding his most recent covering of the bar tab at the. Long may it continue — we’ve got a lot of respect for anyone who always makes sure to get their round in.

We were at the Silly Country Droylsden when rocked up there, brilliant gesture. Massive boost for the local community. Good man all round, now get to Luxembourg
— Harvey Nuttall (@harvey_nuttall) August 20, 2024