Hip Flask scours the globe to bring the best craft beers direct from brewers to your doorstep.
It’s as simple as that.
But perhaps ‘simple’ is not the word, as without a great deal of passion and drive to make it work, this finely-tuned operation founded right here in Greater Manchester would fall short, but after two furloughed friends started the company with ambition and the intent of selling to a couple of people they knew, Hip Flask has since flourished.
The craft beer delivery company has taken hundreds of Mancunians on “a journey of beer discovery” since the start of lockdown, and it’s all done through expertly-selected picks with the perfect blend of flavour, character and strength to please the palate.
A Pub In A Box, you could say – which also happens to be the name of its first collection.
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Hip Flask is the brainchild of Sam and Phil – childhood friends with a mutual love for all things craft beer – who after finding themselves, like many others, with a few extra hours on their hands at the start of April this year, started chatting about what they could do to fill the time.
“We’re both into our beer and we’d compare notes on any new and interesting beers we’d tried since we last met.” Sam explained to us.
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“We subscribed to a couple of craft beer delivery companies, but we found them a bit lacking,
“There didn’t seem to be any context to the beers we were drinking or any information on who produced it [and] we know the passion and the artistry that goes into making craft beer [so] we wanted to show this to other people.”
The Manchester Box by Hip Flask
It wasn’t all smooth sailing though at the start.
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Sam continued: “We naively thought it would be a case of buying the beer and start selling.
“It turned out we needed a couple of licences before we could do that, but eventually, we’d licensed a spare bedroom in my house in Manchester to sell craft beer and Hip Flask was born.
“We started selling a few boxes to friends and we’ve slowly grown from there”.
And it’s fair to say that a pretty significant part of that growth is the city in which it was born, or more specifically, a hand-picked collection of beers that pays homage to and celebrates everything the city is loved around the world for.
So, what exactly is The Manchester Box then?
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The Manchester Box by Hip Flask
Well, every proud Mancunian knows that Manchester is a city with a rich and iconic history, right?
Think the Haçienda, L.S. Lowry, Paul Scholes, Emmeline Pankhurst, Franny Lee, Liam & Noel, Caroline Ahern, Anthony Burgess, Shelagh Delaney, FAC51, and not forgetting Vimto, of course – but Hip Flask wants to show the world that beer needs to be added to that list too.
The Manchester Box is designed to “highlight the unique identity of Manchester” and is filled with some of the best beer this city has to offer.
“Pubs and breweries have been some of the hardest hit financially throughout this year, particularly in Manchester,” said Sam, “[and] we wanted to do what we could to help, so we created The Manchester Box,
“A celebration of Manchester’s brilliant independent craft breweries.”
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“We wanted to capture the spirit and the vibe of Manchester and the city’s continual defiance in the face of adversity. Manchester has a history of pulling together in dark times and that’s what we wanted to achieve with this box.”
Say hello to the Manchester Box! Featuring 12 beers from our favourite Manchester breweries.
Manchester is iconic for football, art and music. We want to show the world that beer needs to be added to the list.
An ideal Christmas gift for any beer lover, or even just someone with a special place in their heart for the rainy city, The Manchester Box is filled with a diverse range of lagers, pale ales and IPAs created in breweries across the region.
Each box contains a total of 12 specially-selected beers (5x 440ml cans and 7x 330ml cans).
Beers from beloved Greater Manchester breweries Alphabet, Beatnikz Republic, Brightside, First Chop, Seven Bro7hers, and Shindigger all proudly feature.
It also comes complete with tasting notes on all of beers featured in the collection as a way to enhance the drinking experience, as well a map with details about the breweries that each of the beers have been crafted in, adding depth to each sip.
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And crucially, the purchase of each box directly contributes to small and independent local businesses at a time when they truly need the support more than ever before.
The Manchester Box by Hip FlaskThe Manchester Box by Hip Flask
The Manchester Box will set you back just £35 for the full collection.
Hip Flask is currently offering free local delivery to households within eight miles of its premises, and national delivery of £4 or free on orders above £50.
All boxes are expected to be delivered within three working days of the order being placed.
More information can be found via the Hip Flask website here, and you can also keep up to date with Sam, Phil and the Hip Flask team on Facebook, Twitter and Instagram.
A masterclass in The Art of Loving: Olivia Dean brings two unforgettable nights to Co-op Live
Emily Johnson
Olivia Dean took over Co-op Live for not one, but two nights this weekend – and what she delivered felt like a full-circle celebration of The Art of Loving, her incredible sophomore album.
From the moment Olivia’s silhouette appeared behind the curtain on night two, opening with the album’s title track, it was clear this evening was going to be special.
With a sea of polka dots on arrival, it’s evident that the 27-year-old already has great influence when it comes to style with her fans, and you could spot anyone who was attending Olivia Dean around Manchester city centre immediately.
Despite performing to a crowd of over 20,000 people, the performance felt incredibly intimate, with interactions with the crowd through the evening, even pointing out a fan’s banner saying they had been a fan of Olivia since 2019, which she was humbly taken aback by.
Her voice carried effortlessly around the arena, somehow still managing to feel soft and personal, like she was singing directly to you.
No Dean show would be complete without her incredible outfits either, and last night we were truly spoilt, with two outfit changes throughout the evening, which split the night into three chapters.
Initially appearing in a black sequin number, before reappearing in the middle of the crowd in an all-white outfit, evocative of an angel – a moment that felt intimate even in a room that size.
Later, with disco balls lowered and the energy lifted, she returned in another glitzy look for the more upbeat tracks, including a crowd-pleasing cover of ‘Move On Up’. With her band behind her, the sound filled the arena beautifully.
Everyone was on their feet having a good time, but no one was having as much fun as the woman herself, Olivia Dean.
And that’s the thing with Miss Dean, no one at her gigs is having half as much fun as she is. She’s always smiling, always glowing.
Put simply, she’s a proper ray of sunshine on stage. Towards the end of the show, Olivia looked up at the crowd and stated, “It’s magic in here tonight, Manchester”, and we all believed her.
Looking around at the crowd, arms around each other, best friends, couples – it was hard not to feel the magic too.
Highlights included ‘UFO’ with a sea of lights, which in the moment gave the whole room goosebumps, and of course, the confetti cannon, which was the grand finale to an incredible evening.
Yungblud channels a bit of magic that’d make Ozzy proud on huge headline night in Manchester
Lonnie Bowes
A darkened arena erupts into life as Yungblud storms the AO Arena main stage for his biggest Manchester show to date.
He flickers across the giant screens, projected against a curtain that stretches the full width of the AO Arena. Then that unmistakable Doncaster drawl cuts through the noise, urging the audience to make some noise (even more of it), and they oblige – gladly.
When the lights come up, a barrage of lights flickers, pyrotechnics explode, and chaos ensues. Manchester crowds are no strangers to Yungblud; he’s a livewire performer with seemingly endless energy, a proclivity for raw emotion, and a fiercely loyal fanbase: the self-proclaimed ‘Black Hearts Club’.
Dressed in a grungy pair of Chrome Hearts leather trousers, a leopard-print waistcoat and sunglasses so thick he could look directly at the sun with no issues, he tears straight into the opening track (Hello Heaven, Hello) with barely a second to breathe.
He then pauses – hands extended to the crowd, a cheeky grin – and bang: confetti fills the room.
If previous Manchester shows hinted at his stamina, this one confirms it. The scale may be bigger, but the intensity hasn’t dipped. The floor quickly becomes a sea of movement, with mosh pits swelling and collapsing in waves, sending bodies ricocheting across the arena.
It’s the kind of gig where you’re never quite safe from getting drenched either – water cups are less for drinking and more for launching, with sprays arcing out over the front rows like some kind of punk rock baptism of fire. So many flames.
The audience was on the ball; at one point, Yungblud’s comb was hurled into the crowd. Showgoers in the area tussled over the item for a minute before returning to the mayhem unfolding around them.
Part conductor, part chaos agent, part mic-wielding cowboy, he commands the room with ease. The mic stand, placed in front of him between each song by the production team, is repeatedly cast to the back of the stage, and he flails the mic above his head on more than one occasion – always catching it again before it can strike anyone else. It’s reckless, but never careless.
Because beneath the sweat and noise, there’s something more deliberate at play. His speeches on identity, equality, belonging and mental health feel less like interludes and more like the backbone of the entire night.
This isn’t just performance: it’s a space he’s actively shaping, one where thousands feel seen. Towards the back end of the set, he invites the whole crowd to look left and right and tell each other how much they f***ing love one another.
Tracks like ‘Loner’, ‘Lowlife’ and ‘Zombie’ land with particular weight, their messages amplified by a crowd that knows every word. At one point, the lights swing out over the audience, and for a moment the focus shifts – not just to the performer, but to the community he’s built.
With a touching tribute to the late, great Ozzy Osbourne, Yungblud is visibly emotional, with tears in his eyes for his dearly departed friend. And if the ringing in my ears is anything to go by, I’m pretty sure Ozzy heard it and was looking down with pride.
If you haven’t guessed by now, Yungblud knows how to command a room, but things definitely took a turn when he invited a member of the crowd on stage.
Holding a poster that read something along the lines of “I can play guitar”, she was brought up and proceeded to absolutely bring the house down, performing alongside him for a song. Daisy, hats off – you absolutely SMASHED it.
Congratulations are in order as well to the happy couple who got engaged at the gig. We really hope your first dance is to a Yungblud track.
Even in a venue of this size, he moves like he’s trying to outpace it; sprinting, leaping, barely standing still long enough to catch a breath. It’s hard not to feel like this is still just a stepping stone. Because if he can command a room like this with such force, it’s not a stretch to imagine Yungblud scaling even bigger stages before long.
Loud, relentless and emotionally charged, this wasn’t just a gig, it was a statement – a place to escape the struggles of day-to-day life and bolster an ever-growing community built on all the right things: acceptance, harmony, and just a little bit of chaos. In short, he’s welcome back anytime.
Emily Sergeant -
4th December 2020 
