Nestlé has made the “difficult decision” to discontinue two of its popular chocolate biscuit bars, and fans are gutted about it.
That’s right – whether we like it or not, it’s time to say goodbye to Breakaway bars and Yorkie Biscuits.
Breakways, in particular, have been an absolute staple of childhood snacking for countless Brits over the past couple of decades.
First manufactured all the way back in 1970, the chocolate digestive biscuit bars have made their way into many a school lunchbox, or stuffed into pockets for an on-the-go sweet treat – but as of next month, they will no longer be produced.
Nestlé says this decision has been taken due to a decline in sales, and in an effort to “make way for investment and innovation” across the company’s wider portfolio of products.
The brand says it knows fans will be “disappointed” with the choice to axe the product.
Nestlé makes ‘difficult decision’ to axe popular nostalgic chocolate biscuit bars / Credit: eBay | Wikimedia Commons
Speaking on the reason behind Breakaways being discontinued, a spokesperson for Nestlé UK & Ireland said: “We know fans will be disappointed to see it go, but it’s time for us to say goodbye to Breakaway, as we have seen a decline in the sales over the past few years, and unfortunately, we had to make the difficult decision to discontinue it.
“By saying goodbye to Breakaway, we can focus on our best-performing brands, as well as develop exciting new innovations to delight consumers’ tastebuds.”
Thankfully though, it’s not quite the end of the road just yet, as before Breakaway fans begin their grieving process, they can head to their Sainsbury’s store throughout February and March to get their hands on and stock up on the chocolate-covered biscuit bar while stocks still last.
It’s not only Breakaways that we have to part ways with either sadly, as Nestlé has also taken the decision to axe Yorkie Biscuits alongside them.
Both Breakaways and Yorkie Biscuits will stopped being produced from the end of next month / Credit: Nestlé
Somewhat less commonly-found than Breakaways, Yorkie Biscuits – which are also not to be confused with the actual Yorkie chocolate bars, which Nestlé says is “staying for good” – are another sweet treat to be discontinued due to declining sales.
But despite having to say goodbye to two nostalgic snacks, Nestlé has assured shoppers that it has “plenty of exciting new products” lined up for 2024.
The brand also announced that new hazelnut-flavoured Blue Ribbands are on the way this month.
Hitting supermarket shelves very soon, and hoping to soften the blow and fill the gap left by the two losses, the Blue Riband Hazelnut takes the classic Blue Riband bar that we all know and love, and fills it with a smooth hazelnut filling layered between the wafers.
So make sure to keep your eyes peeled next time you’re doing a big shop.
Featured Image – Nestlé
Shopping
New Haribo shop to open in Trafford Centre with pick n mix station featuring over 40 varieties of sweets
Emily Sergeant
HARIBO UK has announced plans to open an exciting new store here in Greater Manchester.
The store – which will be the confectionery giant’s thirteenth location in the UK – is set to be celebration of HARIBO’s ‘spirit of childlike happiness’ once it opens its doors over at the Trafford Centre, and Manchester fans will soon be able to shop a delicious selection of all Haribo treats.
There’ll be everything from familiar favourites like Starmix and Tangfastics, to exciting new products such as Nostalgix and Alienauts.
Visitors will also be able to enjoy international varieties of Haribo too, all without having to venture to another country – whether it be Haribo Favoritos and Watermelon from Spain, Haribo Dragibus and Tagada from France, or Haribo liquorice Schnecken from Germany.
A new Haribo shop is set to open in Trafford Centre / Credit: Dan Cristian Padure | Jacqueline Brandwayn (via Unsplash)
To bring back the old-fashioned pleasure of being in a sweet shop, there’ll even be a ‘Pick Your Mix’ station, featuring more than 40 varieties of HARIBO and MAOAM treats to choose from, and in addition to the sweets themselves, the store will also be filled with exclusive HARIBO merchandise, such as plushies, stationery, candles, and more.
Haribo’s most recent opening was in Bluewater, and there’ll be a new site popping up in Glasgow later this month, before the Trafford Centre store opens its doors.
“We’re thrilled to be opening a HARIBO UK store in Manchester’s Trafford Centre,” commented Rebecca Fox, who is the Head of Retail at HARIBO UK.
“Our stores are a way to share even more moments of childlike happiness with HARIBO fans and we can’t wait for Manchester’s HARIBO-lovers and visitors to join in the fun.”
There’ll be a ‘pick you mix’ station featuring over 40 different varieties of sweets / Credit: Luis Aguila (via Unsplash)
Simon Layton, Centre Director at Trafford Centre, added: “We’re excited to welcome HARIBO to Trafford Centre, with a store that promises to deliver a super-sweet experience that cannot be matched online, delighting visitors of all ages.
“We’re confident that our visitors will love this new brand-new store, which will prove another fantastic addition to the centre.”
There’s no opening date for the Trafford Centre store confirmed just yet, so you’ll need to keep your eyes peeled.
Featured Image – Supplied
Shopping
Aldi has launched limited-edition gender reveal Cuthbert caterpillar cakes
Emily Sergeant
Is it a boy or a girl? No it’s a limited-edition Cuthbert.
That’s right, in an ode to the ever-growing trend of gender reveal parties, and to coincide with September being the month that most babies are born in, Aldi has decided to give its iconic Cuthbert Cake a very special makeover for a limited time only.
Designed to offer expectant parents the ultimate way to reveal the gender of their child, this special Cuthbert is now available via an exclusive shopper competition.
The limited-edition cake will be completely free for those lucky enough to get their hands on it.
Decorated with blue and pink chocolate beans, the exclusive new cake has two versions of filling, just as you’d expect – one with pink buttercream icing (for a girl), and blue buttercream icing (for a boy).
The launch of the gender reveal Cuthberts comes after recent research from Aldi has revealed that 58% of millennial Brits have celebrated gender reveal moments, and 48% of Gen Z having attended an average of three gender reveal parties in the last five years – with cake found to be the most popular method of revealing a baby’s gender.
Cake was found to be more popular than balloons, confetti, or fireworks, making it twice as popular much as any other gender reveal option.
And that’s not all either, as following the news that traditional baby names have been seeing a decline in popularity among expectant parents in favour of more unique options, 5% of Brits even admitted that they would consider naming their child Cuthbert after the budget supermarket retailer’s icon.
Aldi has launched limited-edition gender reveal Cuthbert caterpillar cakes / Credit: Aldi
Want to win a gender reveal Cuthbert then?
Shoppers just need to send an email detailing their full name, why they or a loved one would be the ideal recipient of this cake, the address of their closest Aldi store, and the gender of their baby to [email protected].
The competition will open until 11:59pm on 14September, and the lucky winners will be notified of their win via email by 28 September.
Emily Sergeant -
8th February 2024 
