Represent will open the doors to its first-ever UK store this weekend – and of course, the proudly Manc business picked Manchester for its flagship location.
The luxury menswear brand, which is on track for a £100m turnover by the end of this year, is opening a beautiful 5,419sq ft store on New Cathedral Street.
Set to throw open the doors on Saturday 26 October, the stylish space has been decorated with neutral textured walls and parquet floor tiles, with the shape of a giant ‘R’ carved into the staircase.
In this exquisitely designed space, shoppers will be able to browse the range in person, with a second store to follow in London next year.
An entire floor of the new Manchester shop will be dedicated to the Represent performance wear range, 247.
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Founded back in 2011 by Bolton-born brothers, George and Mike Heaton, Represent has gone from strength to strength, and has become, far and away, one of the UK’s best-loved luxury fashion labels – proving itself to be a proper local success story for the Greater Manchester region.
Inside the flagship Represent store in Manchester. Credit: SuppliedInside the flagship Represent store in Manchester. Credit: Supplied
It has collaborated with numerous big-name celebrities since its launch, including Justin Bieber, the Kardashians, and even Manchester’s very-own Liam Gallagher.
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Inspired by retro Mancunian designs, Represent’s popular ranges of t-shirts, hoodies, and trainers are regularly showcased at top fashion destinations worldwide.
Represent has been stocked in major department stores like Selfridges, Harrods and END, but this will be their biggest step away from their hugely successful online business model to date.
It will join neighbours such as Louis Vuitton, Selfridges, Paul Smith, Canada Goose, and Harvey Nichols in the heart of Manchester’s shopping district.
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Represent Manchester opens this weekend. Credit: SuppliedRepresent Manchester opens this weekend. Credit: Supplied
George Heaton, Creative Director and Founder of Represent: “As we continue to grow as a brand, opening our first physical UK store was a natural progression.
“Given that Represent was born in Manchester, and it’s where our global HQ is based, the city was the only choice – it is in our DNA.
“The Represent Manchester location marks an important and iconic milestone for the brand; having spent the past three years planning physical retail footprints, trialling the senses of energy, look, feel, and scent through our partners such as Selfridges and Harrods along the process.”
Manchester United tease new collaboration with Manc streetwear brand Drama Call
Danny Jones
Manchester United have revealed their latest fashion collaboration with popular homegrown streetwear designers Drama Call, sharing a new teaser on social media.
The football club may be faltering on the pitch, but commercially it’s still one of the best-known and most successful brands on the planet.
More specifically, they’ve made some big splashes when it comes to merchandising and fashion spin-offs in particular, with reproducing retro kits and other collabs like the Adidas x Stone Roses line, which dropped in February last year.
These releases quickly go on to become collector’s items, and that will almost certainly be the case with Man United’s upcoming Drama Call crossover, which they announced in fine fashion – pardon the pun.
Plenty of Drama Call die-hards will be scrambling for this one.
For those unaware of Drama Call, the local fashion label is hugely popular across the region, regularly worn by the likes of Aitch, Headie One and several other celebrities.
It’s actually not even the first time Drama Call and United have worked either, previously colliding to create a limited edition version of the classic blue 1988 away kit back in 2023.
As for this latest United x Drama Call collab, we have very few details on when the release can be expected; all fans can do is try and glean whatever clues possible from the teaser video above.
We always enjoy footballers trying their hands at acting, no matter the result, to be fair. Who can forget Wayne Rooney meeting Deadpool?…
So, if you’re a fan of the viral streetwear brand, watch this space.
A popular Manc streetwear brand is hosting a big festival to mark their fifth birthday
Danny Jones
Popular Manchester streetwear and footwear brand, CLINTS Inc., is hosting its first-ever festival to mark five whole years in fashion – and it’s going to be big.
The highly sought-after clothing and sneaker make started out from a bedroom in Moston and is now a premium label in British urban, skating, UK grime and hip-hop culture, having been worn by many famous names and welcoming even more through the door of their Deansgate shop.
Located in the ABC Buildings on Quay Street next to Spinningfields, the flagship CLINTS store opened back in 2022 and is much more than a place to buy some new drip: it’s a place that showcases art, music, and a whole sub-sect of shopping beyond just skate silhouettes and trendy trainers.
As hack as it might sound to some, wearing this brand comes along with immersing yourself in the wider style and scene; the very same scene being celebrated in tandem with their fifth birthday.
Not to tease you more than the company already has, but as you can see, details are scarce.
There is no lineup or even location for this festival… only a date.
CLINTS Fest (the inaugural one, at that) will take place on Saturday, 6 September – presumably at or around the 21-23 Quay Street site, but who knows?
Fans of the brand can sign up for the mailing list for the latest details, and pre-sale tickets are also available now, with a couple of clicks on the website revealing that the event is set to start at 12 noon and wrap up around 10:30pm.
If you’re interested, you can register your interest HERE.
Credit: The Manc Group
While you can expect the festival to be packed to the rafters with die-hard followers of all things CLINTS and streetwear, they’re not the only local indie holding a special one-off this month.
In fact, this weekend, a fellow trainer specialist who is still just starting out life in the fashion game but is already making waves reminiscent of their contemporaries.
Here’s hoping this is just the beginning of the journey and they’re the next Manc brand to become a national success story.
Daisy Jackson -
24th October 2024 
