Manchester candle brand WIFF is selling a selection of fragrances that’ll put a grin on your face this Christmas.
From ‘So Figgin Good’ to ‘It Musk Be Love’, this Compstall company specialises in fragrances and puns – offering what they call the “ultimate scent experience”.
Launched by local couple Claire and Graeme Winchester, WIFF appeared in early 2016 as a response to a gap in the market – offering fresh new scents with a bit of humour thrown in for good measure.
It has since been taken over by Darren Jackson and Allen Edwards, who are the brains behind the cleverly-crafted scents and punny product names.
“We want to give people the chance to take a deserved escape from their humdrum everyday with a little bit of luxury and adventure,” the owners said.
“The problem was everything [we] found on the market was the same – lots of pale cream and white – all very samey.
“Whilst they smelt great to begin with, the scent faded really quickly.”
They departed from the minimalistic colour combinations and predictable scents to create WIFF – a brand that encompasses vibrant and quirky products.
Their candles and diffusers, which are designed to become a talking point for your home, provide unique fragrances unlike anything else out there.
With winter closing in, WIFF is also eager to embrace hygge, a Scandinavian concept that encompasses cosiness and enjoying the little things in life.
The brand is also paying homage to its Manchester roots with the ‘Honey Bunny’ wax melts set, which includes fragrances such as ‘Proper Buzzin’ and ‘Don’t Worry Bee Happy’.
An ‘Indie Anthems’ set is available, too – which nods to the iconic Stone Roses song ‘Fool’s Gold’ and other fragrances drawing inspiration from the city’s football culture and Cottonopolis.
There are many exciting launches on the horizon for this quirky and creative brand, including the mention of even more Christmas fragrances, as well as the first-ever WIFF advent calendar and a pampering range.
“At the moment we’re just set to launch our Christmas 2020 scents featuring Mistletoe, Mulled Wine, Berries and Roaring Fires,” say owners.
“We’re a little later than normal launching these as we’ve not been able to do our Christmas markets due to the pandemic and it seemed right to wait a little longer.”
You can find out more about WIFF’s range via their website.