A Benidorm cast member has revealed he swapped his role of singing and acting on TV to secretly becoming an ASDA delivery driver throughout the coronavirus (COVID-19) pandemic.
But some eagle-eyed superfans still spotted who he was.
Asa Elliott – best-known for appearing as a bar singer in the ITV cult sitcom, which ran from 2007-2018 – was left without work when singing jobs on cruise ships were cancelled in as a result of lockdown restrictions being put in place last March, just two weeks after the birth of his first child, but fears over his income pushed him to apply for ‘normal’ jobs, and since July he’s been delivering shopping to Hull residents, all without publishing anything on social media.
The 39-year-old – originally from Denton in the Greater Manchester borough of Tameside – has work booked on a number of P&O cruises booked for June, but until then, he’s been perfectly content singing in his van and only mentioning his career when asked about it.
Although when he finally revealed the secret of his new career direction to his 21,000 Twitter followers last week, it didn’t come as a total surprise to some of his local fans.
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Some had recognised him at their doorstep, and even a few of his new colleagues recognised him in work.
“I didn’t tell anybody at first about the job I did or who I was, but there were a few Benidorm fans who worked in-store and they started to pull me to one side and we’d have a natter.” Asa explained.
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“When the customer gets a text message telling them who’s delivering it and it has my name on, it’s not a run-of-the-mill name so some fans have thought it might be me.
“I delivered to one lady and she just had this big smile on her face and she said she thought it was going to be me delivering it, but don’t worry as she wouldn’t tell anybody on the Benidorm forum. I’ve [also] had people who’ve found out and they’ve messaged me saying they’re starting to get Asda deliveries now in the hope that I deliver their shopping.
“I was like ‘oh my word’.”
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He continued: “I’ve had a good laugh and chat with everybody and told them some Benidorm stories. It’s great because you get to know the customers because you do the same rounds every week.
“I’ve got a Christmas album that I did and I gave out a few CDs to the regulars and they were chuffed with that.
“There was [even] a bloke in work who didn’t know I was a singer, and I was singing away normally and he said I should go on The Voice as I’m ‘pretty good’.
“I just thought, ‘if only you knew’.
“I didn’t put it out there at first, not because I didn’t want people to know, but more that I didn’t want anybody to think I was doing it for any other reason than supporting my family.”
Asa and his wife Natalie were sadly both out of work by March of last year.
While the government freelance support scheme and Natalie’s maternity pay from her sexual health job helped, it wasn’t enough to make ends meet, and so Asa decided to join Asda, saying: “We’d stretched ourselves as much as possible to get the best house we could, and I was thinking 2020 was going to be the year that I made big strides in my career.
“I envisaged being away for a couple of weeks every month and I’d take the family sometimes, but we ended up just sitting around the house.
“I’d cleared my diary to spend some time with my wife and the baby at first, but after that there was real panic stations about what I was going to do. It was really stressful. I had a cruise booked for May and there was a glimmer of hope that was going to happen, but when that got cancelled I had zero in the diary for the whole year.
“We needed the break from just sitting around the house and we needed the money [and] what we were earning at that time just about covered the mortgage and that was it.”
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Asa has appeared in 13 episodes of Benidorm, with the first coming in 2010’s Christmas Special before he became a regular character in series five and six, where he could often be seen singing on stage at Neptune’s Bar as drama unfolded around him.
He also performed in Benidorm Live’s theatre tour in 2018 and 2019, and was spotted to appear on the show while performing on the Benidorm circuit in real life.
“I’ve only been fully employed as an entertainer on and off for the past 15 years, so because I’ve had all kinds of jobs, I wasn’t scared to get my hands dirty.” Asa continued
There were a few people in the entertainment industry that started at the same time as well, [and] people who have had all sorts of jobs before [the pandemic].
“Everyone has a story to tell.”
His wife will return to work in February, so he’s proud to claim “the end is in sight” – but until he’s back on the cruise ships, he’ll continue to enjoy his delivery work at Asda.
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Pep Guardiola delivers gutting news as Man City are hit with Erling Haaland injury blow
Danny Jones
Pep Guardiola has passed on some gutting fitness news for Manchester City fans as star striker Erling Haaland is confirmed to be injured for several weeks and could even miss the rest of the Premier League season.
The title might be out of reach this year, and the Champions League knockout against Real Madrid was definitely hard for Blues to take, but with Man City into the semi-finals of the FA Cup, there’s still a very strong chance they could end 2024/25 with a piece of silverware.
However, they’ll have to make it through another two massive rounds at Wembley and seemingly the remainder of the season without Haaland and his goals, as the Catalan coach revealed that the club expects him to be out injured for “six to seven weeks.”
Not exactly how City fans would have wanted to see the rest of an already frustrating season play out.
🗣️ "We don't have another player with his skills."
Relaying diagnosis from the medical team, Pep said the hope is that the big Norwegian number nine could be back for the very tail end of the campaign, but at the very least, he “will be ready for the [FIFA Club] World Cup.”
He went on to add that “these kinds of things happen” and that he feels “sorry” for all of the other injuries that have befell his squad up till now, adding that they can only hope for a speedy recovery and for him to return as soon as possible.
The 24-year-old hasn’t had too many big injury problems in his career thus far, although his longest spell on the sidelines did come at the end of 2023 when a stress fracture kept him out until the new year.
This time around, Haaland suffered an injury to his ankle during the City’s FA Cup win over Bournemouth on Sunday following a challenge from defensive midfielder Lewis Cook.
He was forced in the second half and was seen leaving the Vitality Stadium on crutches after the game.
Erling Haaland seen leaving Bournemouth in a protective boot and crutches. 🤕
Having led the golden boot race for a good chunk of the season – as he’s become accustomed too since he arrived in England – City‘s sub-optimal season has seen him slink into second behind high-flying Mo Salah on 27, but he still has a couple dozen goals and a trio of assists to show for it.
Speaking of Salah, the soon-to-leave ‘Egyptian King’ has been the talisman for Liverpool this season, and his contributions could see them lift the trophy in Arne Slot’s first season as early as 13 April, depending on how fellow title rivals Arsenal fare in their next two matches.
As for how City round out their domestic campaign, reclaiming the FA Cup after last year’s derby disappointment looks like the main goal.
You can watch Pep Guardiola’s press conference ahead of the game against Leicester City at 19:45pm tomorrow (Wednesday, 2 April) in full HERE.
Hilarious study names Manchester as one of the UK’s most hungover cities
Emily Sergeant
Manchester has been named one of the UK’s most hungover cities, according to a hilarious new study.
Let’s be honest, we’ve all had one of those mornings – or a lot more than one, for many of us.
The kind where you wake up regretting ordering that last pint, or your decision to mix your drinks, questioning every life choice while desperately Googling ‘hangover cures that actually work’… but it turns out that some UK cities are way more prone to struggling with hangovers than others, and Manchester is one of them.
In a bid to uncover where in the country people are searching for hangover cures the most, alcohol-free beer brand Mash Gang has crunched the numbers and analysed more than 5.5 million Google searches across every city.
Manchester has been named one of the UK’s most hungover cities / Credit: Kraken Images (via Unsplash)
We always knew Manchester would be close to the top, but in this instance, we’ve actually just missed out on the number one spot, as our city has officially been ranked the second most hungover in the UK, just behind the ‘undisputed hungover capital’ itself, which is Birmingham.
According to the study, whether it’s the legendary Northern Quater or the city’s famous Gay Village, us Mancs are waking up with sore heads a lot more than anywhere else in the North.
While the North can often be underrepresented in top 10 lists, this doesn’t seem to be the case here, as other major cities such as Liverpool, Leeds, and Sheffield have all earned their place.
UK’s top 10 most hungover cities
Birmingham
Manchester
Liverpool
Bristol
Leeds
Newcastle
Sheffield
Plymouth
Coventry
Wolverhampton
It’s all according to a new survey finding the city with the most sore heads in the country / Credit: Mylo Kaye (via Unsplash)
On the other end of the scale, Ripon has emerged as the UK’s least hungover city, closely followed by Carlisle, which means that if you’re looking for a place to escape temptation, or to just find people who actually get up early on weekends, then you know where to head to.
As well as the top 10 list, Mash Gang’s analysis data also showed just how much people are looking for hangover solutions, as in just the past month alone, there have been 178,000 searches for “hair of the dog,” and the search term “hangover food” has been looked up 72,000 times in the same period.
On top of this, searches for ‘zebra striping’ – which is a method where people alternate alcoholic and non-alcoholic drinks to lessen the impact of drinking – have also increased by 424% in the past quarter.
Emily Sergeant -
19th January 2021 
