A Northern-based paint company has been hit with more than 100 complaints over its new TV advert, which has been branded “offensive”.
Crown Paints – which is based in Darwen in Lancashire – released the advert in question earlier this month, and through a cast of actors, singers, and spoken word performers, it tells the story of a young couple named Hannah and Dave.
The couple were said to have met at an illegal rave, and are now expecting their first child together.
Lyrics from the advert’s jingle include: “Now a baby’s coming and they don’t know what it is. Hannah’s hoping for a girl, Dave’s just hoping that it’s his.
“They’re happy that their spare room’s no longer grey because there’s a baby on the way.”
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Since its release and airing on TV screens across the UK, an Advertising Standards Agency (ASA) spokesman said it had received 150 complaints about the advert – which it is “currently assessing to determine if there is a potential problem under our rules and, if so, whether there are grounds for further action”.
The ASA says the majority of complaints are mainly focused on whether the content in the advert is appropriate to be shown on television, as well as many taking to social media and calling it out for being “totally derogatory” towards women.
Comedian Jennie Eclair was one of the more prominent figures to complain to Crown Paints on social media earlier this week, tweeting: “Hey Crown Paints, get that offensive baby ad off air – what were you thinking!!!? What on earth possessed you?”
Hey @crownpaints get that offensive baby ad off air – what were you thinking !!!? What on earth possessed you?
Author and podcast host, Daisy Buchanan, was one of the many people to welcome Eclair’s tweet and say in response: “I honestly thought it was me being mad”.
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One viewer took to Twitter and said: “Totally derogatory of women, questioning her fidelity. Take it off because it won’t sell much paint.”
Others said it was “offensive”, “misogynistic”, and a “serious error of judgement”.
Crown Paints then responded to Eclair’s tweet saying: “Our ads are intended to give a humorous account of our characters’ stories. We appreciate that people have differing tastes when it comes to humour and whilst the ad has been broadly well received, we apologise if the remark has caused offence to anyone.”
But Eclair still said she felt that the advert “set up a scenario that implies a woman has possibly conned a man into fatherhood”.
It’s terrible also who was having illegal races four years ago? I thought they belonged to the 90’s – basically you’ve set up a scenario that implies a woman has possibly conned a man into fatherhood – check out the responses on my time line – it’s about 98% anti
Following both the growing online backlash, and the 150 official complaints about the advert, Crown Paints has issued a formal statement addressing the claims.
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A spokesperson said: “This ad is one in a series that is intended to celebrate special moments in life in a humorous way.
“The characters of Hannah and Dave are shown to be in a happy relationship and preparing for their new arrival. There are no negative connotations intended from any of the lyrics and whilst the ad has been broadly well received, we recognise that people have differing tastes in humour.
“We apologise if any of the lines have caused offence.”
Featured Image – Crown Paints
Trending
Manc music legends James announced MASSIVE hometown show
Danny Jones
Greater Manchester music legends James have just revealed a massive hometown show here in the city centre as part of a landmark domestic arena tour.
Daisy bucket hats at the ready.
James is arguably the epitome of what it is to be the understated, underdog British band; they’ve gone about the business of making quality music somewhat quietly for several decades now, but they’ve had a fresh wave of interest over the past year or so
Having opened up for the likes of Catfish and the Bottlemen’s comeback shows, not to mention playing multiple big festival slots in recent months alone, they’ve now announced a huge run of UK arena shows – and nowhere does a James crowd quite like us Mancs.
Details have been announced for our 2026 UK arena tour, and we’re delighted to be joined by very special guests @dovesmusicblog with tickets going on general sale this Friday at 9:30am. Access the ticket pre-sale on Wednesday via our official store: https://t.co/DwpGrAUESZ NBL x pic.twitter.com/A4CWVpCooL
Announced as part of the celebrations around their Nothing But Love ‘best of’ LP, which pulls tracks from James’ whopping 18 studio albums, the new run of UK arena shows in 2026 follows on from numerous noteworthy shows this calendar year.
In addition to the aforementioned outdoor gigs, like their stunning sold-out night at The Piece Hall in Halifax – not too far from frontman Tim Booth’s hometown in Yorkshire – the indie veterans also celebrated a huge landmark in 2025.
Surpassing the milestone of 40 years as a band, with a lineup that’s remained largely intact and only really grown in terms of live session players and touring bandmates.
The new “definitive” greatest hits record also includes two brand-new songs in ‘Wake Up Superman’ and ‘Hallelujah Anyhow’, both of which are produced by Leo Abrahams, who worked with the band on their long-awaited number one album Yummy in 2024 – a feat loooong overdue if you ask us.
As evidenced by the sheer amount of new material they continue to put out and the almost non-stop touring, they remain one of the most prolific artists in the country. FACT.
You can see the rest of James’ upcoming tour dates, including a healthy number of Northern stops in the likes of Liverpool, Leeds and more.
James UK arena tour dates 2026
Fri 2 Birmingham Utilita Arena
Sat 4 Leeds First Direct Bank Arena
Tues 7 Aberdeen P&J Live
Wed 8 Glasgow OVO Hydro
Fri 10 Newcastle Utilita Arena
Sat 11 Liverpool M&S Bank Arena
Mon 13 Cardiff Utilita Arena
Tues 14 Nottingham Motorpoint Arena
Fri 17 London The O2
Sat 18 Manchester Co-op Live
With James returning to Manchester for their Co-op Live arena debut next April, along with a sensational support slot from fellow local legends, Doves (I know, how lucky are you lot?!), you can bank on this one selling out quickly.
General admission goes on sale this Friday, 10 October at 9:30am, so you’d better be ready to grab yours in a flash.
You can find the ticket link HERE, and we’ll see you in the crowd for a good ol’ singalong.
Featured Images — Ehud Lazin/Press shots (supplied)
Trending
Electronic icons Kraftwerk announce first Manchester gig since 2017
Danny Jones
Pioneering German band Kraftwerk have announced their first UK tour since 2017, with fans having to wait almost a decade for another Manchester gig.
Thankfully, they’ll be heading back down the Autobahn and across the channel for a return to our shores soon enough with a long-awaited list of British and Irish live dates.
Kraftwerk remains one of the most groundbreaking groups in the electronic scene to this day, having paved the way for generations of new artists to keep experimenting with the genre in the 50+ years since their formation.
Heading back to Manchester early next year, die-hards will no doubt snap these tickets faster than you can say ‘Das Model’.
For anyone unaware of these veritable legends of electronica and the world of alternative/Euro-synth pop, Kraftwerk formed all the way back in 1970 and went on to shape the modern music industry, bridging the gap between music and the digital age.
Best known for tracks like ‘Computer Love’, ‘The Robots’, ‘Pocket Calculator’ and the aforementioned on named after the national motorway network, they spearheaded futurism in the musical landscape from the outset.
It seems only fitting, therefore, that their upcoming highly anticipated return to the UK comes as part of their ‘Multimedia’ tour.
While they have played a number of live shows all over the globe this year, including an extensive run in the US, next spring will be our domestic visit from Kraftwerk in nine long years.
Credit: Press shot (supplied)
You can see the full list of UK and Ireland tour dates – including a handful of Northern gigs – down below:
Spanning a total of 15 UK dates, as you can see, there will also be tickets to see Kraftwerk nearby in the likes of Liverpool and with our mates over in Sheffield.
Kraftwerk legend Ralf Hütter famously played a set inside our city’s velodrome at the National Cycling Centre for Manchester International Festival (MIF) back in 2009, and has collaborated with the event on multiple ocassions.
In fact, that very performance was seen as a turning point for MIF, so the Manc Kraftwerk connection speaks for itself; O2 members can obviously get pre-sale, but general admission tickets go live from 9am this Friday, 10 October.
Emily Sergeant -
16th August 2022 
