It’s officially that time of year once again… the John Lewis Christmas advert has been released to the world this morning.
November is here, the festive season is right around the corner, the 2023 Manchester Christmas Markets officially start tomorrow, and now, after teasing it on social media for the past few days and leaving the nation waiting with baited breath, the department store retailer has finally unveiled its 2023 Christmas advert.
And this year, the company has taken things in quite a different direction to usual.
After John Lewis toned things down and took it back to basics with its annual festive commercial in 2022, choosing to “shine a light on the overlooked issue” of children in the UK foster care system amid the rising cost of living crisis, the meaning behind this year’s ad isn’t quite so poignant… or at least, we think?
With a Venus flytrap being the star of the show, and an Italian opera song by one of the genre’s most-famous names providing the soundtrack, the retailer definitely seems to have switched things up for 2023.
Titled Snapper: The Perfect Tree, and with the promotional strapline ‘Let Your Traditions Grow’, John Lewis’ refreshed approach to its festive marketing this year is one that focuses on fostering and nurturing family seasonal traditions… but not it the most obvious way.
The advert follows a young boy who begs his Grandma to let him buy a seed in a box from their local market, before showing him lovingly-nurturing the seed into a plant with the belief he’s growing a spectacular Christmas tree.
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But to his surprise, it’s not a Christmas tree at all, and actually turns out to be a Venus flytrap with a playful personality – which the boy names ‘Snapper’.
Despite not being traditional, Snapper wants to join in all the fun of Christmas anyway, but he sadly grows too big for the living room and is then cast out into the cold garden outside.
The 2023 John Lewis Christmas ad is out and it features a Venus flytrap and Italian opera / Credit: John Lewis
As the two-minute ad continues, we see Snapper eventually welcomed back into the home, after he dishes out presents with such joy and enthusiasm that the family finds new joy in gathering around their unconventional Christmas tree.
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So as you can see, it’s not what many were expecting.
The soundtrack of John Lewis’ Christmas ads are always another talking point, and are usually covers of well-known or under-appreciated songs and often performed by upcoming artists, but this year, the music is provided by the legendary tenor, Andrea Bocelli performing a song called ‘Festa’.
The Italian opera song was written and produced by Le Feste Antonacci specifically for the John Lewis advert.
The retailer has adopted the strapline ‘Let Your Traditions Grow’ for 2023 / Credit: John Lewis
“Many of us have our own unique festive traditions and that makes them even more special,” explained Charlotte Lock, who is the Customer Director at John Lewis, “and this film celebrates themes of family and evolving traditions.
“It shows that a ‘perfect’ Christmas is finding joy together with loved ones, whatever your traditions.”
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John Lewis’ Marketing Director, Rosie Hanley, says the retailer hopes the nation “falls in love” with the wannabe Christmas tree Snapper “as much as we have”.
“He embodies what’s magical about Christmas – bringing loved ones together, holding on to what we all love about Christmas traditions and embracing new ones.”
You can watch the 2023 John Lewis Christmas advert in full here.
Featured Image – John Lewis
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Manchester’s big wheel is returning to Exchange Square for the summer… sort of
Emily Sergeant
Manchester is set to reach new heights, as the big wheel that once stood proudly in the city centre is making a comeback this summer.
Well… sort of.
That’s because it’s not quite the same big wheel that many will remember from its glory days in locations like Piccadilly Gardens and Exchange Square throughout the 2000s, and more recently Albert Square during last year’s Manchester Christmas Markets – but it is a big wheel and it’s a big wheel that you’ll be able to hop on for a ride.
Celebrating the launch of its new Cloud Frappuccino blended drinks range, Starbucks’ Summer in the Clouds arrives in Exchange Square next Friday and Saturday (24 and 25 July), inviting people to escape the hustle and bustle and enjoy panoramic views of the city below from a big Ferris wheel.
The two-day takeover will give customers the chance to unlock a ride on the big wheel with the purchase of any Grande or Venti iced drink from participating Manchester city centre Starbucks stores.
Both in participating stores – which in Manchester are Starbucks stores in the Arndale, City Tower Offices, on Market Street and on Fennel Street – and at the Ferris wheel itself in Exchange Square, you can expect complimentary Cloud Frappuccino-inspired candy floss, live music from DJ and presenter Ethan Porte, and a free photobooth with digital and printed photos.
Alongside the big wheel ride, there’ll also be the chance for members to win exclusive Starbucks merchandise across the two days too.
A limited number of additional ferris wheel ride tokens will also be available to win via the fairground-style Plinko game on site.
The new Starbucks Cloud Frappuccino blended drinks range includes a range of bespoke creations like the Strawberry Matcha Cloud Frappuccino, the Brown Sugar Cloud Frappuccino, and the Caramel Mocha Cloud Frappuccino.
With skyline views and summer sips, Starbucks says its Summer in the Clouds is set to be one of Manchester’s must-visit experiences this month.
Starbucks’ Summer in the Clouds arrives in Exchange Square next Friday 24 and Saturday 25 July.
Featured Image – Cédric Dhaenens (via Unsplash)
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Liam Fray says ‘yes’ to Courteeners supporting Oasis on tour amid rumoured 2027 dates
Danny Jones
Liam Fray has said that the Courteeners are ready to “answer the call” if/when it comes to supporting Oasis on their next big live tour, with rumours of dates for shows in 2027 ramping up.
The fellow Manc favourites were heavily suggested as potential support acts for the Live ’25 reunion gigs, but Cast and Richard Ashcroft were ultimately selected as the warm-ups for the world tour.
With that in mind, when asked if Courteeners would be ready to open up for Oasis on their still only hypothetical tour next year, Fray had a very quick answer:
Not to speak for the Middleton musician, but it’s a bit of a no-brainer, really.
As you can see, in a recent interview with Radio X host Johnny Vaughan promoting the indie rockers’ new single, ‘Plus One Forever’, the 41-year-old frontman made it clear that he and his bandmates would bite hands off if the other Liam and/or his brother Noel offered a slot to them.
The younger Gallagher brother definitely had plenty of fun teasing supports last time around, before making some fairly more obvious posts and then seemingly just announcing them on social media according to his own timeline.
LG does what he wants, after all.
As for the supposed ’12 nights at the Etihad Stadium’ reported recently, not to mention all the other sets across the country that would no doubt follow should they come to fruition, Fray could say little else other than simply “Yes” to the prospect.
Joking, “Well, it is from me – I don’t know if someone else has said no!”, there have been no other indications on this front, but it’s safe to say it’d be a huge booking for everyone involved and a HUGE crowd-pleaser; Liam looks to be working on one of his own, elsewhere, too…
The two lead singers have both graced the stage of the Emirates Old Trafford stadium at Lancashire County Cricket Club, as well as Heaton Park, respectively.
Liam noted that he was at Heaton Park himself for that unforgettable summer last year, and also praised Wigan’s very own Ashcroft for being “unbelievable” when he caught him at Wembley. Big shoes to fill. The question is, who would you like to see supporting Oasis on their possible tour dates in the future?
In the meantime, we’ll have to be satisfied with gearing up for the release of the highly-anticipated reunion documentary, with the title and a first trailer now revealed.