But after first being teased all the way back in 2016, and then following a nationwide casting call for people looking to expose online love interests who may not be telling the full truth that was announced October 2020, the first ever UK spin-off of the smash hit reality MTV show Catfish is hitting our TV screens this week..
Several teaser clips for the new series have been shared on social media over the past few weeks to hype up the fans, but now the official air date has finally been announced.
The first episode of Catfish UK will air on Wednesday 21st April at 9pm on MTV UK.
The original US-made Catfish: The TV Show – which first aired back in 2012, after a documentary of the same name – sees documentary maker Nev Shulman meet individuals from across the country who have fallen in love online, only to grow suspicious when the target of their affections refuse to meet in real life.
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The show has undeniably proved popular with viewers worldwide over its eight seasons on air, hence why a spin-off is on the way.
But what can we actually expect from the UK version when the new series starts?
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Here’s everything we know so far.
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What is Catfish UK: The TV Show?
Catfish UK: The TV Show is the UK spin-off of the US original documentary and MTV series of the same name, and it’s set to air on MTV UK next month, with a run of four, hour-long episodes being broadcast at first, before continuing with a further six episodes later this year.
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Unfamiliar with what a ‘catfish’ is?
A popular term on the internet, a ‘catfish’ is someone who creates fake personal profiles on social sites using someone else’s pictures and false biographical information to pretend to be someone else.
These ‘catfish’ usually intend to trick an unsuspecting person or more into falling in love with them.
The term is believed to have derived from the title of the previously-mentioned 2010 documentary, in which filmmaker Schulman discovers that the woman with whom he’d been carrying on an online relationship had not been honest in describing herself.
Who are the hosts?
MTV / Catfish UK: The TV Show
Although the US hosts, Nev Shulman and Kamie Crawford, have been a big part of the promotion and casting process of the show, they will not be making the trip overseas to front the UK spin-off and have instead handed the reins over to former Apple Music Beats 1 presenter, Julie Adenuga, and journalist / author and documentary filmmaker, Oobah Bulter.
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“As someone who has spent the most part of my career in the bubble of music and entertainment, Catfish UK is my first chance to connect with people in a completely different way, which is really exciting for me.” Julie Adenuga explained.
“The show is about vulnerability, empathy… and drama. Rule #1 – expect the un-expected”.
#CatfishUK starts Wednesday 21st April at 9pm on MTV UK!
You lot better get your Sky, Freeview, Plusnet, Now TV, Sky Go, BT or Virgin Media subscriptions & passwords popping because it’s reallllllly happening!!! 🤯🤯🤯🤯🤯 pic.twitter.com/tQvm1Qq5lQ
Oobah Bulter added: It’s wild to me that the person who learned about the internet and deception by watching Catfish with his five brothers and sisters gets to be a part of its latest chapter.
“We live in a moment where everybody’s lives have moved online.
“I can’t wait to travel around the country, meet people, and use the tools I’ve developed making documentaries, to help them and better understand what it is about society that drives people to feel so inadequate that they cannot be themselves.”
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Will there be any Mancs on the new series?
Although the various teaser trailer clips for the series appears to show the new hosts reacting to various relationship revelations – including “an affair” and a “criminal” dater – it is yet to be announced who will be featured on the new series and what their circumstances will be, but given the fact that a UK-wide casting call was opened last October, we can expect to hear stories from people all across the country.
The casting call asked anyone over 18 years of age who suspects they’re “in love with, speaking to, or are just friends with someone who may be a Catfish” to get in touch.
Mancunians were urged by MTV to get involved, so we’ll just have to wait and see.
The new series begins on Wednesday 21st April at 9pm on MTV UK, and you can keep up to date with Catfish UK: The TV Show on Facebook and Twitter.
Featured Image – MTV / Catfish UK: The TV Show
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Coronation Street and Emmerdale cancel filming after news of cutbacks and reduced schedule
Danny Jones
Coronation Street and Emmerdale production crews are said to have cancelled at least one day of filming this week following news of more cutbacks and a reduced schedule of programming.
The beloved British soaps have been up against it for some time now, with viewing figures and costs struggling at both ends of the spectrum, and the latest development doesn’t spell great news for the cast and crew, not to mention audiences.
According to Digital Spy, regularly scheduled filming was due to take place in Manchester and Leeds on Tuesday, 5 February, with each show shooting roughly six to eight weeks in advance of storylines.
However, following reports of more hits to the industry and the latest steps ITV, specifically, which will see fewer episodes of both Corrie and Emmerdale air each week, film crews are said to have been stood down as they await further updates.
Part of the Coronation Street set over in Salford Quays. (Credit: The Manc Group)
Announcing steps at the start of February, ITV confirmed that Coronation Street and Emmerdale are to see their content cut by an hour a week between them from next year.
While Corrie currently broadcasts three hour-long episodes per week and Emmerdale four half-hour episodes plus one full-hour instalment, the new slate will see both soaps dial back to only air 30-minute episodes, with a so-called ‘soaps power hour’ every both shows at 8pm and 8:30pm.
Put in simplest terms, viewers will have half an hour less of their regular soaps to watch overall each week but with episodes airing at more regular intervals, which the network claims is “viewer-led” and will allow fans to enjoy the shows “in the most digestible way.”
Metro writer Duncan Lindsay has labelled the decision as a tough one to make but something that could ultimately “save” the two long-standing soap operas in the long run.
On the other hand, this obviously means a big chunk of work being lost for those working on sets across the board, with ITV having already taken steps to cut costs ever since the pandemic, and the UK’s viewing public has given mixed reactions, to say the least.
The hour of scripted content saved from the overdue cut to Corrie and Emmerdale should be pumped into a new continuing drama. It’s the only way to justify the loss to the industry.
With an increased focus on streaming and making both shows more accessible, episodes will continue to be released from 7am on ITVX before airing on live telly later that evening.
Responding to the changes, the performing arts union Equity admitted that the steps do cause “further cause for concern”, especially following the cancellation of other soaps like Doctors and Hollyoaks also having recently seen its schedule adjusted.
It remains unclear when the respective cast and crews will return to filming.
What do you make of the cutbacks: will you miss the sum total of 60 minutes being shaved off your Corrie and Emmerdale catch-ups, or do you think it’s a bittersweet step that could help freshen up the format and sustain it for years to come?
New survey reveals one in three shoppers admits to stealing at self-checkouts
Emily Sergeant
Almost 40% of UK shoppers have failed to scan at least one item when using self-checkouts, new research has revealed.
Self-checkouts started to become popular in the UK in the 1990s, and since then have evolved to meet consumer demands and solve the problem of queueing, especially taking on a life of their own in supermarkets from the 2010s onwards… but now, some exclusive new research for The Grocer has revealed that could be causing more hassle than they’re worth.
A national survey of more than 1,000 shoppers found that only 63% said they ‘never’ failed to scan an item when using self-checkouts, which leaves almost two in five who do so at least occasionally.
A third (32%) also admitted to having weighed loose items incorrectly, while 38% said they had put through an incorrect loose item.
Experts say these statistics show that “a new breed of shoplifter” has been created.
A new survey has revealed that one in three shoppers admits to stealing at self-checkouts / Credit: Aldi
“You’re creating opportunities for people who otherwise wouldn’t even think about shoplifting,” commented Matt Hopkins, who is an associate professor in criminology at the University of Leicester,
When it comes to the biggest culprits of failing to scan items at self-checkouts, the survey revealed that the under 35 age group, and men overall, came out as the most common, but it’s unclear whether this could be blamed on system error, missing barcodes, or rushing shoppers, instead of being intentional.
Surprisingly though, despite public perception and a recent headline-grabbing move by supermarket chain Booths to remove self-service checkouts from all but a select few of its busiest stores, this new research also shows that shoppers actually prefer to use self-checkouts (54.2%), over staffed checkouts (29.8%).
“In a short space of time, the self-checkout option has gone from zero to an accepted norm – and now to an active preference for many,” commented Lucia Juliano, the UK head of research and client success at Harris Interactive.
The speed and relative freedom provided by self-checkouts were the main advantages of using them, according to shoppers, with 56% choosing to use them because they’re faster.
52% cited the fact that self-checkouts allow them to ‘go at [their] own pace’.
Juliano did, however, comment that shoppers’ preference for self-checkouts may only be a reality “when there are no tech issues during the transaction”, which is said to be the “biggest bugbear by far” according to the survey.
Emily Sergeant -
19th April 2021 
