Designer fashion shoots are expensive, and labour-intensive, and require huge crews and lots of models and make-up and stylists and other talented individuals.
Usually, you’ll see these campaigns being shot in big cities like London, Milan, New York, or inside state-of-the-art studio spaces.
So it’s been a pleasant surprise for many here in the north west this week when it emerged that Vivienne Westwood, one of the world’s most famous and prestigious brands, picked a tiny village up north to shoot their latest campaign.
The fashion house rocked up in Tintwistle, just on the outskirts of Greater Manchester, for its autumn-winter 2023/2024 collection.
The location near Glossop was chosen as it was the birthplace of iconic designer Dame Vivienne Westwood, who sadly died late last year at the age of 81.
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This northern icon never forgot her roots in the Peak District, regularly revisiting her old school to inspire the next generation of Glossopians.
In the stunning photographs released this week, the Vivienne Westwood clothing collection is styled against various locations around the High Peak village – and fans and locals are absolutely loving it.
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Images from the latest Vivienne Westwood campaign, shot around Tintwistle. Credit: Vivienne Westwood
In one photo, a striking model in a short bridal dress poses in front of a football net in a field. In another, a grey-haired, grey-bearded model shows off a kilt against a pebble-dashed wall, with a row of terraced houses behind him.
Other backdrops include street signs, drain pipes, ginnels, allotments, playing fields, and all sorts of other scenes that will be very familiar to those of us who grew up here in the north west.
Commenting on the collection, one delighted local wrote: “So delighted you came to the village with this collection. Just perfectly surreal and wayward. Thank you xx.”
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Glossop Creates shared: “Take a look at this! Thanks to @FollowWestwood for showing the world where Vivienne’s creative journey began. So inspirational for our town!”
Another person said: “Wonderful to see our local area represented in the latest @FollowWestwood campaign, in memory of Vivienne. I’m sure we’ll have future designers at @LHS_HighSchool that will be inspired by this.”
And Thom Hetherington, a proud advocate for the area, tweeted: “How fabulous, the entire @FollowWestwood AW2334 campaign was shot right here in Glossopdale, in Vivienne’s home village of Tintwistle. I love that she never forgot her roots, and indeed is buried in the churchyard there. Great shoot!”
Andreas Kronthaler, Dame Vivienne’s widower, said: “It’s lovely being able to show and share where Vivienne is from.”
The campaign was photographed by Juergen Teller and its creative partner was Dovile Drizyte.
Watch – Chanel shares incredible video of Manchester’s Northern Quarter transformed into catwalk
Daisy Jackson
Last night was monumental for Manchester, with the world’s most famous fashion house, Chanel, bringing its prestigious Metiers D’art fashion show to the city.
Only a few hundred guests got to see the invite-only spectacle with their own eyes, though it’s been hard to miss the massive behind-the-scenes work that’s gone into the show in the Northern Quarter.
Now, Chanel has released a video of the Manchester show in full, as well as footage of the pre-fashion show dinner at Salford Lad’s Club, with a performance from local legend John Cooper Clarke.
It means that those of us who missed out on an invite to the real thing can watch the beautiful show back at home.
The video, streamed live this morning, shows dozens of models strutting down Thomas Street, showcasing the incredible craftsmanship behind Chanel’s dresses, jackets, bags and more.
The models walked beneath a purpose-built canopy (which we all think should stay forever) past local boozers like the Bay Horse Tavern, Smithfield Social, and Cane & Grain.
There was a star-studded front row, as you’d expect, too.
Kristen Stewart, a Chanel ambassador, and Hugh Grant were two of the big names spotted in and around Manchester over the last two days.
Local famous faces were out in force too, with rappers Aitch and Bugzy Malone both in attendance.
Sofia Coppola, Tilda Swinton and Jenna Coleman were all sitting front row for the beautiful Chanel Metiers d’art show in Manchester.
Fashion royalty Alexa Chung posed in a Chanel outfit, while Oldham-born supermodel Karen Elson walked in the show.
And Liam Gallagher’s sons Gene and Lennon – who are the absolute spit of their dad, eyebrows and all – were also there representing Manchester.
Guests were then whisked away to Victoria Baths for an almighty afterparty.
Chanel said: “The finale – the CHANEL 2023/24 Métiers d’art show took place on an emblematic street in Manchester, one of the most effervescent cities of pop culture and an avant-garde one, whose bands, spanning all genres, have changed the history of music.
“In a shimmering pop palette, with a dash of the sixties, the collection imagined by Virginie Viard celebrates the CHANEL art of tailoring and tweed, while wraparound skirts, miniskirts with godets and Bermuda shorts highlight the British accents of the silhouettes.”
You can watch the full video of the Chanel catwalk through the Northern Quarter in Manchester below.
Road closures in the Northern Quarter and timings for the Chanel show
Daisy Jackson
In case you’d somehow not noticed, there’s quite a big event happening in the Northern Quarter today – and the Chanel fashion show comes with a fair few road closures.
The scale of the event is huge, and now spreads far beyond the actual catwalk down Thomas Street.
Extra road closures will now be in place to hold the pre-show red carpet, with celebs rumoured to be joining including Timothee Chalamet, the Kardashin-Jenner clan, and Margot Robbie.
There are also several closures relating to security, and The Foundry Project has been transformed into a backstage area for the models who will walk Chanel’s Metiers d’art show.
Celebrities will arrive on Thomas Street before being ushered behind the huge black barriers that have been installed to shield them from view.
Around 480 guests are expected to attend, with the Chanel collection itself actually arriving at 3pm.
The event itself will then take place between 5pm and 8pm, though the actual show will only be 15 minutes long.
Road closures in the Northern Quarter for the Chanel fashion showRoad closures in the Northern Quarter for the Chanel fashion show
The following roads will be closed on Thursday 7 December for the Chanel event in the Northern Quarter.
Wednesday 6 and Thursday 7 December: 2pm – 10pm
High Street, between Copperas Street and Nicolas Croft
Soap Street, between High Street and Thomas Street
Salmon Street
Copperas Street, between High Street and Oak Street
Edge Street, between High Street and Oak Street
Back Turner Street, between High Street and John Street
Turner Street, between High Street and John Street
Kelvin Street, between Back Turner Street and Turner Street
John Street, between Turner Street and Thomas Street
Brick Street, between Back Turner Street and Turner Street
Back Thomas Street, between Thomas Street and Back Turner Street
10pm Wednesday 6 December until 3am Thursday 7 December
Copperas Street, between High Street and Oak Street
High Street, between Thomas Street and Copperas Street
10pm Thursday 7 December until 8am Friday 8 December
Copperas Street, between High Street and Oak Street
High Street, between Thomas Street and Copperas Street