McVitie’s has launched its first non-fruity flavour of Jaffa Cakes, and it’s fair to say the new creation has divided fans.
What do you get when you cross a cola bottle with a jaffa cake?
That’s not the start of a joke, by the way… you literally just get cola bottle-flavoured Jaffa Cakes, and as bizarre – or as brilliant – as that creation may sound to you, McVitie’s has actually made it a reality, and the new hybrid sweet treat is now available on supermarket shelves across the UK.
But now, the popular snack food brand has decided to venture away from fruity flavours for the first time ever, and it’s landed on cola bottles.
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McVitite’s has released new cola bottle-flavoured Jaffa Cakes / Credit: vallgall (via Flickr) | ZapSweets
Cola Bottle Jaffa Cakes are now available in both biscuit (or cake) and cake bar format, and they’ve already been spotted on the shelves at Asda.
McVitie’s parent company, Pladis, said it decided on the new flavour as its next creation because there’s a “huge appetite” among the next generation of snacking shoppers for “something genuinely new and different”.
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As Adam Woolf, who is the Marketing Director for McVitie’s at Pladis UK&I, explained: “As the original cake in the biscuit aisle, we know a thing or two about doing something different, so as well as catering to shopper demand, our latest launch is the perfect embodiment of the playful and out-of-the-ordinary essence that’s Jaffa Cakes’ heartland.”
The new snack food creation has hit supermarket shelves across the UK / Credit: McVitie’s & Pladis UK & IRE
He said the new special creation is inspired by the “enduring popularity” of both jaffa cakes and cola bottle sweets, and has been made for those who’ve “got the bottle to branch out” and give “bold new flavour combinations a try”.
The OG jaffa cakes are said to be a store-cupboard essential for more than seven million households nationwide, but if the immediate fan reactions are anything to go by, it’s not looking like the new Cola Bottle Jaffa Cakes will be quite the same.
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Posts on social media by several new snack food sharing and reviewing accounts – including a popular one by @another_snack_reviewer – has proved that fans are divided.
Some of the comments read: “I’ve been calling out for this flavour for years” and “Bit weird, but I feel like they need to be tried”, right through to the total opposite of: “No, no, no. Just no. My beautiful Jaffa cakes cannot be ruined with this atrocity.’
Even a quick ask around The Manc Group office produced a mixed response – with comments ranging from: “I’m on board”, to “That sounds vile” and “Mixing cola and sponge just doesn’t sit right with me.”
If you’re looking to get your hands on the new Cola Bottle Jaffa Cakes, you’ll want to get yourself down to your nearest Asda and find out.
Featured Image – Flickr
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Mancs wanted to test their willpower in the wilderness for ‘life-changing’ cash prize in new TV show
Emily Sergeant
Mancs who are willing to put their willpower to the test in a bid to win a ‘life-changing’ cash prize are wanted for a new TV show.
Are you prepared to take on the ultimate test of willpower? Channel 4 is currently casting for the potential next series of the smash-hit show, Tempting Fortune, and is calling on brave people from across Greater Manchester to apply to take part.
Tempting Fortune is described as being a ‘groundbreaking social experiment’.
Filmed in a distant paradise, this epic series full of twists and turns – which ended its gripping second season last Sunday (6 April) – gives a group of regular people the chance to take part in an adventure ‘with a twist’ and earn a ‘substantial cash reward’ at the end of it.
Mancs willing to test their willpower in the wilderness are wanted for a new TV show / Credit: Channel 4
But what stands in the way of that cash prize is the wilderness, and contestants will be tasked with grappling with the elements, the terrain, and their own willpower along the way.
A casting call for the potential upcoming next series of the show on the Channel 4 website reads: “We are casting for fun, diverse individuals from all different backgrounds.
“We are looking for applicants who are excited by the challenge of embarking on a new adventure that will test them both physically and mentally.”
Find out more and apply on the Channel 4 website here.
Featured Image – Channel 4
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Tommy Fury announces return to boxing after his ‘hardest battle’ yet
Danny Jones
Manc boxer Tommy Fury has announced his return to the ring later this year, although he’s still keeping tight-lipped about some of the finer detailsabout his next fight.
Tommy Fury has been stuck on the sidelines for the best part of the last two years following his last boxing match against influencer and musician KSI, having reluctantly stepped away from boxing through injury and well-publicised personal issues outside of the sport.
He ultimately pulled out of his intended comeback against Darren Till ahead of what looked to be an already fraught face-off, and his been quiet on the competitive front ever since – until now.
Revealing a scheduled date for the next fight, the 25-year-old took to social media to confirm that he will be back very soon but is withholding some of the particulars for now.
Writing in the caption, the younger Fury brother said: “Two years out. One surgery. The hardest battle I’ve faced has been the mental battle of being away from boxing. But I’m back stronger, sharper, and more HUNGARY than ever.”
However, the most notable omission is who he will actually be taking on, i.e. one of the main reasons fight fans would be interested in the first place.
Although many have been left frustrated by the infrequency of his fights due to multiple cancellations, it’s clearly a concerted effort to build anticipation ahead of the event.
Sharing the date for his Budapest bout – which is coming much sooner than many would have expected (Friday, 9 May) – he signed off by adding: “It’s showtime. Let’s go!”
Besides the social media post, the local fighter published a lengthy announcement video/teaser trailer on the official Tommy Fury YouTube channel on Monday night, in which he states, “the contract has literally just been signed as we speak”.
You can watch the feature in full down below:
In truth, the majority of the video is about brand deals, but it does show getting some training done.
Hyping up his undefeated record, with 10 wins to his name thus far in his still fairly fledgling boxing career, he goes on to say he is “over the moon” and ready to get back in business.
Only time will tell whether this fight will actually go ahead as his followers have gotten more than used to seeing his matches postponed or cancelled. First and foremost, who do you think his comeback opponent is gong to be?
His name has mostly been in the headlines due to his high-profile relationship with fellow famous face Molly Mae-Hague.
The couple, who first met on Love Island back in 2019, welcomed their first child, Bambi, back in January 2023 but went on to split up last August. A docuseries covering their struggles dropped at the start of this year.